Rascasse Audience Intelligence

Livestream Audience in Germany

A data profile of the people who buy, follow and care about Livestream in Germany — modelled from more than twelve digital signal sources. Livestream has an estimated audience of 1,406,909 people in Germany.

#2519among Topic in Germany#245in Technology & Electronics

The average Livestream fan in Germany is 33.4 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include World War Z (film), Jeffrey Dean Morgan, TikTok, with strongest over-indexing on World War Z (film) (59.03× the country average).

Demographically, the Livestream audience skews more male with an average age of 33.4, and over-indexes on personality traits such as Mindfulness, Early Adopter Mentality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Livestream fan in Germany is more male, around 33.4 years old, with strong Mindfulness tendencies and a notable affinity for World War Z (film).

Category: Technology & Electronics · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Livestream profile in Germany.

Audience size
1.4M
in Germany
Gender
33.7%♀
66.3% male
Age
33.4
average years
Country rank
#4736
Topic in Germany
Fig. 01

Search interest · 12-month trend

+45%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Livestream fans

33.7% are female, 66.3% are male, average age 33.4.

Fig. 02

Gender split

33.7%
Female
66.3%
Male
Demographic split for Livestream audience in Germany
MetricValue
Female33.7%
Male66.3%
Average age33.4
Estimated audience size1,406,909
Fig. 03

Age distribution

Ø 33.4
average years
Age distribution of the Livestream audience in Germany
Age bracketShare%
16-1938%
20-2919%
30-3915%
40-4915%
50+12%
Fig. 04

Worldwide distribution

4.8%

of the worldwide Livestream audience comes from Germany.

Worldwide audience distribution share by country for Livestream
CountryShare
United States18.6%
India6.2%
Germany4.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Livestream audience in Germany is strongest.

Fig. 05

Top regions by affinity

Livestream fans by region: top regions in Germany
#RegionReachAffinity×
01Thüringen~40K1.17×
02Nordrhein-Westfalen~400K1.14×
03Sachsen-Anhalt~40K1.11×
04Bremen~10K1.11×
05Baden-Württemberg~200K1.07×
06Brandenburg~50K1.05×
07Hessen~100K1.04×
08Saarland~20K0.98×
09Hamburg~30K0.97×
10Niedersachsen~100K0.96×
11Berlin~60K0.95×
12Bayern~200K0.93×
13Schleswig-Holstein~50K0.92×
14Rheinland-Pfalz~60K0.91×
15Mecklenburg-Vorpommern~20K0.90×
16Sachsen~50K0.79×
Fig. 06

Affinity by region

Affinity by region — Livestream, Germany
0.79×1.00×1.17×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Livestream audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Livestream audience
#·InterestCategoryAffinity×
01World War Z (film)Movies & TV59.03×
02Robert KirkmanLiterature49.28×
03Jeffrey Dean MorganMovies & TV36.98×
04Resident Evil 2Games20.00×
05Patrick Wilson (American actor)Movies & TV17.49×
06Fear the Walking DeadMovies & TV16.88×
07Joseph Gordon-LevittMovies & TV13.83×
08Norman ReedusMovies & TV13.24×
09Ben StillerMovies & TV13.07×
10Silent Hill (film)Movies & TV12.27×
11Baldur's Gate 3Games6.49×
12Internet televisionTechnology & Electronics5.15×
13Apple TVMovies & TV4.84×
14Smart TVTechnology & Electronics4.44×
15OtakuLiterature4.34×
16TwitchGames3.07×
17TikTokInternet & Social Media2.83×
18BeautyBeauty & Wellness2.16×
19DesignHome & Garden2.11×
20YouTubeMovies & TV1.54×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Livestream audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Livestream audience · What stands out
TraitClusterDeviationScore
MindfulnessBALANCE1.55×
Early Adopter MentalityPOWER1.54×
Price SensitivityPREMIUM1.51×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Livestream audience · Rather not
TraitClusterDeviationScore
Quality AwarenessPREMIUM0.94×
DIY MentalityTHRILL1.02×
Luxury OrientationPREMIUM1.09×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Livestream have in Germany?

Livestream has an estimated audience of 1,406,909 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Livestream fans?

33.7% of Livestream fans are female, 66.3% are male, with an average age of 33.4 years.

03

Which brands do Livestream fans like most?

Livestream fans show strongest brand affinity for World War Z (film) (59.03×), Jeffrey Dean Morgan (36.98×), and TikTok (2.83×) over the country average.

04

Where do Livestream fans live in Germany?

Livestream fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~400K), Bayern (reach ~200K), and Baden-Württemberg (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Livestream fans also like?

Beyond Livestream itself, the audience over-indexes on Jeffrey Dean Morgan (36.98×), TikTok (2.83×), Beauty (2.16×), and Design (2.11×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Technology & Electronics audiences in Germany

See Livestream audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Livestream. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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