Rascasse Audience Intelligence

Looney Tunes Audience in Germany

A data profile of the people who buy, follow and care about Looney Tunes in Germany — modelled from more than twelve digital signal sources. Looney Tunes has an estimated audience of 323,896 people in Germany.

#980among Movie / TV Show / Series in Germany#2738in Movies & TV

The average Looney Tunes fan in Germany is 34.1 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Barbie, Phineas and Ferb, Kim Possible, with strongest over-indexing on Barbie (21.24× the country average).

Demographically, the Looney Tunes audience skews more male with an average age of 34.1, and over-indexes on personality traits such as Urban Lifestyle, Individualism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Looney Tunes fan in Germany is more male, around 34.1 years old, with strong Urban Lifestyle tendencies and a notable affinity for Barbie.

Category: Movies & TV · Type: Movie / TV Show / Series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Looney Tunes profile in Germany.

Audience size
324K
in Germany
Gender
42.9%♀
57.1% male
Age
34.1
average years
Country rank
#16404
Movie / TV Show / Series in Germany
Fig. 01

Search interest · 12-month trend

-10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Looney Tunes viewers

42.9% are female, 57.1% are male, average age 34.1.

Fig. 02

Gender split

42.9%
Female
57.1%
Male
Demographic split for Looney Tunes audience in Germany
MetricValue
Female42.9%
Male57.1%
Average age34.1
Estimated audience size323,896
Fig. 03

Age distribution

Ø 34.1
average years
Age distribution of the Looney Tunes audience in Germany
Age bracketShare%
16-1928%
20-2923%
30-3925%
40-4917%
50+7%
Fig. 04

Worldwide distribution

3.7%

of the worldwide Looney Tunes audience comes from Germany.

Worldwide audience distribution share by country for Looney Tunes
CountryShare
United States29.2%
Brazil9.2%
Mexico6.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Looney Tunes audience in Germany is strongest.

Fig. 05

Top regions by affinity

Looney Tunes fans by region: top regions in Germany
#RegionReachAffinity×
01Nordrhein-Westfalen~80K1.08×
02Hessen~30K1.07×
03Berlin~20K1.06×
04Hamburg~8K1.06×
05Bayern~50K1.05×
06Sachsen~20K1.03×
07Rheinland-Pfalz~20K1.01×
08Sachsen-Anhalt~8K1.01×
09Baden-Württemberg~40K1.00×
10Brandenburg~10K1.00×
11Niedersachsen~30K0.98×
12Thüringen~8K0.96×
13Saarland~4K0.95×
14Mecklenburg-Vorpommern~6K0.93×
15Schleswig-Holstein~10K0.92×
16Bremen~3K0.92×
Fig. 06

Affinity by region

Affinity by region — Looney Tunes, Germany
0.92×1.00×1.08×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Looney Tunes audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Looney Tunes audience
#·InterestCategoryAffinity×
01Dow Chemical CompanyBusiness & Career40.63×
02Star Wars Galaxy of HeroesGames37.60×
03DiaperingKids & Family36.36×
04Turn-based tacticsGames33.60×
05Hearthstone: Heroes of WarcraftGames28.37×
06HearthstoneGames26.39×
07TeletubbiesKids & Family21.42×
08Phineas and FerbMovies & TV21.38×
09Space JamMovies & TV21.34×
10BarbieMovies & TV21.24×
11Oggy and the CockroachesMovies & TV20.79×
12Kim PossibleMovies & TV20.39×
13SpongeBob SquarePants (character)Movies & TV19.63×
14Dirk NowitzkiSports14.45×
15Masha and the BearMovies & TV11.58×
16Transformers (toy line)Kids & Family9.60×
17Alba BerlinSports9.57×
18PeacemakerMovies & TV4.23×
19SteamGames3.67×
20SupermanMovies & TV3.40×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Looney Tunes audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Looney Tunes audience · What stands out
TraitClusterDeviationScore
Urban LifestyleOPEN1.05×
IndividualismJOY1.00×
Social Media UsageJOY0.99×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Looney Tunes audience · Rather not
TraitClusterDeviationScore
IndulgenceJOY0.76×
MindfulnessBALANCE0.77×
Quality AwarenessPREMIUM0.78×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Looney Tunes have in Germany?

Looney Tunes has an estimated audience of 323,896 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Looney Tunes viewers?

42.9% of Looney Tunes fans are female, 57.1% are male, with an average age of 34.1 years.

03

Which brands do Looney Tunes fans like most?

Looney Tunes fans show strongest brand affinity for Barbie (21.24×), Phineas and Ferb (21.38×), and Kim Possible (20.39×) over the country average.

04

Where do Looney Tunes fans live in Germany?

Looney Tunes fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~80K), Bayern (reach ~50K), and Baden-Württemberg (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Looney Tunes fans also like?

Beyond Looney Tunes itself, the audience over-indexes on Phineas and Ferb (21.38×), Kim Possible (20.39×), Teletubbies (21.42×), and Star Wars Galaxy of Heroes (37.6×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Movies & TV audiences in Germany

See Looney Tunes audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Looney Tunes. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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