Matze Knop Audience in Germany
Matze Knop has an estimated audience of 357,820 people in Germany. 29.8% are female, 70.2% are male, average age 39.2. Top regions: Nordrhein-Westfalen, Bayern, Niedersachsen. Top brand affinities: Litter box, Progressive rock, Home construction, Home Office, Time (magazine).
The average Matze Knop fan in Germany is 39.2 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Niedersachsen. Top brand affinities include Litter box, Progressive rock, Home construction, with strongest over-indexing on Litter box (2.44× the country average). Demographically, the Matze Knop audience skews more male with an average age of 39.2, and over-indexes on personality traits such as Patriotism, Spirituality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: Person · Subtype: Comedian
Demographics of Matze Knop fans
| Metric | Value |
|---|---|
| Female | 29.8% |
| Male | 70.2% |
| Average age | 39.2 |
| Estimated audience size | 357,820 |
Audience persona
The typical Matze Knop fan in Germany is more male, around 39.2 years old, with strong Patriotism tendencies and a notable affinity for Litter box.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 108,873 | 1.39× |
| Bayern | 39,607 | 0.69× |
| Niedersachsen | 34,117 | 0.98× |
| Baden-Württemberg | 33,418 | 0.68× |
| Sachsen | 28,374 | 1.62× |
| Hessen | 19,091 | 0.7× |
| Sachsen-Anhalt | 15,231 | 1.64× |
| Rheinland-Pfalz | 14,862 | 0.83× |
| Thüringen | 13,273 | 1.46× |
| Brandenburg | 12,605 | 1.14× |
| Berlin | 11,816 | 0.74× |
| Schleswig-Holstein | 11,724 | 0.91× |
| Mecklenburg-Vorpommern | 7,499 | 1.1× |
| Hamburg | 6,126 | 0.76× |
| Saarland | 3,226 | 0.73× |
| Bremen | 1,940 | 0.63× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Litter box | 2.44× | Pets & Animals |
| Progressive rock | 2.79× | Music & Radio |
| Home construction | 1.62× | Home & Garden |
| Home Office | 2.01× | Business & Career |
| Time (magazine) | 2.37× | News |
| VfL Wolfsburg | 1.9× | Sports |
| Hebe | 4.72× | Home & Garden |
| Oliver Kahn | 3.12× | Sports |
| Lev Yashin | 6.97× | Sports |
| Kompas TV | 8.12× | Movies & TV |
| Graham Greene (actor) | 2.35× | |
| Graham Greene | 2.62× | Literature |
| Mackenzie Foy | 3.1× | Fashion & Accessoires |
| Mohamed Salah | 2.03× | Sports |
| Filmweb | 4.65× | Movies & TV |
| Davos | 3.3× | Travel & Leisure |
| Yoga Journal | 4.98× | Sports |
| Dzień Dobry TVN | 4.74× | Movies & TV |
| Joko Winterscheidt | 1.64× | Movies & TV |
| Prozis | 1.69× | Shopping |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 1.41 |
| Spirituality | BALANCE | 1.23 |
| Convenience Orientation | PREMIUM | 1.15 |
| Need for Security | CONSERVATISM | 1.04 |
| Sports Activity | POWER | 0.91 |
| Healthy Lifestyle | BALANCE | 0.88 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 94.8% |
| Austria | 2.2% |
| Switzerland | 1.8% |
See Matze Knop audiences in other countries
More Comedian audiences in Germany
- Lisa Eckhart (3,450,496)
- Dieter Hallervorden (2,731,211)
- Esther Schweins (2,453,405)
- Torsten Sträter (2,276,351)
- Hape Kerkeling (2,164,768)
Frequently asked questions
How many fans does Matze Knop have in Germany?
Matze Knop has an estimated audience of 357,820 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Matze Knop fans?
29.8% of Matze Knop fans are female, 70.2% are male, with an average age of 39.2 years.
Which brands do Matze Knop fans like most?
Matze Knop fans show strongest brand affinity for Litter box (2.44×), Progressive rock (2.79×), and Home construction (1.62×) over the country average.
Where do Matze Knop fans live in Germany?
Matze Knop fans in Germany are most concentrated in Nordrhein-Westfalen (reach 108,873), Bayern (reach 39,607), and Niedersachsen (reach 34,117). These three regions account for the largest share of the active audience.
What other brands do Matze Knop fans also like?
Beyond Matze Knop itself, the audience over-indexes on Progressive rock (2.79×), Home construction (1.62×), Home Office (2.01×), and Time (magazine) (2.37×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Matze Knop. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.