Leroy Sané Audience in Germany

Leroy Sané has an estimated audience of 720,391 people in Germany. 14.3% are female, 85.7% are male, average age 31.3. Top regions: Bayern, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities: Leon Goretzka, VfL Bochum, Transfermarkt, Vincent Kompany, MSV Duisburg.
The average Leroy Sané fan in Germany is 31.3 years old, more male, and lives primarily in Bayern. The audience is concentrated in Bayern, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities include Leon Goretzka, VfL Bochum, Transfermarkt, with strongest over-indexing on Leon Goretzka (50.17× the country average). Demographically, the Leroy Sané audience skews more male with an average age of 31.3, and over-indexes on personality traits such as Early Adopter Mentality, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Sports · Type: Person · Subtype: Soccer
Demographics of Leroy Sané fans
| Metric | Value |
|---|---|
| Female | 14.3% |
| Male | 85.7% |
| Average age | 31.3 |
| Estimated audience size | 720,391 |
Audience persona
The typical Leroy Sané fan in Germany is more male, around 31.3 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Leon Goretzka.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Bayern | 190,183 | 1.64× |
| Nordrhein-Westfalen | 178,633 | 1.13× |
| Baden-Württemberg | 124,938 | 1.27× |
| Niedersachsen | 73,162 | 1.05× |
| Hessen | 53,687 | 0.98× |
| Rheinland-Pfalz | 44,781 | 1.24× |
| Sachsen | 35,119 | 0.99× |
| Berlin | 25,673 | 0.8× |
| Schleswig-Holstein | 21,498 | 0.83× |
| Brandenburg | 20,472 | 0.92× |
| Thüringen | 19,465 | 1.06× |
| Hamburg | 13,401 | 0.82× |
| Mecklenburg-Vorpommern | 11,929 | 0.87× |
| Sachsen-Anhalt | 10,643 | 0.57× |
| Saarland | 10,219 | 1.16× |
| Bremen | 4,155 | 0.67× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Leon Goretzka | 50.17× | Sports |
| VfL Bochum | 24.25× | Sports |
| Transfermarkt | 13.67× | Sports |
| Vincent Kompany | 26.91× | Sports |
| MSV Duisburg | 23.62× | Sports |
| Townhouse | 20× | Home & Garden |
| Leeds | 15.61× | Travel & Leisure |
| SV Werder Bremen | 8.04× | Sports |
| FC Schalke 04 | 11.16× | Sports |
| Borussia Dortmund | 4.78× | Sports |
| RB Leipzig | 10.56× | Sports |
| Simone Thomalla | 14.54× | Movies & TV |
| Timo Werner | 25.67× | Sports |
| Xabi Alonso | 18.48× | Sports |
| Paris Saint-Germain | 14.23× | Sports |
| Joshua Kimmich | 23.93× | Sports |
| Western Union | 11.38× | Business & Career |
| Rudi Assauer | 48.85× | Sports |
| Serge Gnabry | 32.41× | Sports |
| Harry Kane | 12.61× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Early Adopter Mentality | POWER | 1.45 |
| Patriotism | CONSERVATISM | 1.42 |
| Sports Activity | POWER | 1.39 |
| Risk Appetite | THRILL | 1.34 |
| Spirituality | BALANCE | 1.3 |
| Career Orientation | POWER | 1.22 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 17.0% |
| United States | 4.1% |
| United Kingdom | 3.7% |
See Leroy Sané audiences in other countries
More Soccer audiences in Germany
- Borussia Dortmund (41,191,516)
- FC Bayern Munich (24,331,511)
- Bundesliga (23,414,929)
- FIFA World Cup (19,622,305)
- UEFA Champions League (18,624,368)
Frequently asked questions
How many fans does Leroy Sané have in Germany?
Leroy Sané has an estimated audience of 720,391 people in Germany, concentrated in Bayern and Nordrhein-Westfalen.
What is the gender split and age of Leroy Sané fans?
14.3% of Leroy Sané fans are female, 85.7% are male, with an average age of 31.3 years.
Which brands do Leroy Sané fans like most?
Leroy Sané fans show strongest brand affinity for Leon Goretzka (50.17×), VfL Bochum (24.25×), and Transfermarkt (13.67×) over the country average.
Where do Leroy Sané fans live in Germany?
Leroy Sané fans in Germany are most concentrated in Bayern (reach 190,183), Nordrhein-Westfalen (reach 178,633), and Baden-Württemberg (reach 124,938). These three regions account for the largest share of the active audience.
What other brands do Leroy Sané fans also like?
Beyond Leroy Sané itself, the audience over-indexes on VfL Bochum (24.25×), Transfermarkt (13.67×), Vincent Kompany (26.91×), and MSV Duisburg (23.62×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Leroy Sané. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.