Paris Saint-Germain Audience in Germany
Paris Saint-Germain has an estimated audience of 3,616,068 people in Germany. 33.1% are female, 66.9% are male, average age 28.5. Top regions: Nordrhein-Westfalen, Baden-Württemberg, Bayern. Top brand affinities: Progressive rock, Litter box, Home construction, Gil Ofarim, CAC 40.
The average Paris Saint-Germain fan in Germany is 28.5 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Baden-Württemberg, Bayern. Top brand affinities include Progressive rock, Litter box, Home construction, with strongest over-indexing on Progressive rock (3.6× the country average). Demographically, the Paris Saint-Germain audience skews more male with an average age of 28.5, and over-indexes on personality traits such as Risk Appetite, Travelling. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Sports · Type: Team · Subtype: Soccer
Demographics of Paris Saint-Germain fans
| Metric | Value |
|---|---|
| Female | 33.1% |
| Male | 66.9% |
| Average age | 28.5 |
| Estimated audience size | 3,616,068 |
Audience persona
The typical Paris Saint-Germain fan in Germany is more male, around 28.5 years old, with strong Risk Appetite tendencies and a notable affinity for Progressive rock.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 721,507 | 0.91× |
| Baden-Württemberg | 613,094 | 1.24× |
| Bayern | 605,870 | 1.04× |
| Hessen | 370,405 | 1.34× |
| Niedersachsen | 348,436 | 0.99× |
| Rheinland-Pfalz | 191,878 | 1.06× |
| Berlin | 185,798 | 1.15× |
| Sachsen | 153,121 | 0.86× |
| Schleswig-Holstein | 111,952 | 0.86× |
| Hamburg | 94,123 | 1.15× |
| Brandenburg | 81,807 | 0.73× |
| Sachsen-Anhalt | 69,825 | 0.75× |
| Saarland | 62,767 | 1.41× |
| Thüringen | 60,194 | 0.65× |
| Mecklenburg-Vorpommern | 46,763 | 0.68× |
| Bremen | 35,946 | 1.16× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Progressive rock | 3.6× | Music & Radio |
| Litter box | 2.49× | Pets & Animals |
| Home construction | 1.8× | Home & Garden |
| Gil Ofarim | 2.24× | Music & Radio |
| CAC 40 | 1.75× | Business & Career |
| Handmade Gifts | 2.42× | Kids & Family |
| Combat sport | 1.55× | Sports |
| Hebe | 5.19× | Home & Garden |
| Matala, Crete | 10.07× | Travel & Leisure |
| Graham Greene | 4.51× | Literature |
| Alaska | 3.51× | Travel & Leisure |
| Building insulation | 4.16× | Home & Garden |
| Hog Hunting | 4.23× | Sports |
| Mohamed Salah | 3.24× | Sports |
| Racing | 1.55× | Cars & Mobility |
| Emperor Entertainment Group | 3.24× | Business & Career |
| Staycation | 3.21× | Home & Garden |
| Google Analytics | 2.13× | Internet & Social Media |
| Porto Ercole | 11.89× | Travel & Leisure |
| Private Jets | 5.44× | Cars & Mobility |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Risk Appetite | THRILL | 1.3 |
| Travelling | THRILL | 1.23 |
| Luxury Orientation | PREMIUM | 1.22 |
| Career Orientation | POWER | 1.21 |
| Early Adopter Mentality | POWER | 1.18 |
| Spirituality | BALANCE | 1.14 |
Worldwide distribution
| Country | Share |
|---|---|
| France | 17.0% |
| Brazil | 14.5% |
| United States | 5.4% |
See Paris Saint-Germain audiences in other countries
More Soccer audiences in Germany
- Borussia Dortmund (41,191,516)
- FC Bayern Munich (24,331,511)
- Bundesliga (23,414,929)
- FIFA World Cup (19,622,305)
- UEFA Champions League (18,624,368)
Frequently asked questions
How many fans does Paris Saint-Germain have in Germany?
Paris Saint-Germain has an estimated audience of 3,616,068 people in Germany, concentrated in Nordrhein-Westfalen and Baden-Württemberg.
What is the gender split and age of Paris Saint-Germain fans?
33.1% of Paris Saint-Germain fans are female, 66.9% are male, with an average age of 28.5 years.
Which brands do Paris Saint-Germain fans like most?
Paris Saint-Germain fans show strongest brand affinity for Progressive rock (3.6×), Litter box (2.49×), and Home construction (1.8×) over the country average.
Where do Paris Saint-Germain fans live in Germany?
Paris Saint-Germain fans in Germany are most concentrated in Nordrhein-Westfalen (reach 721,507), Baden-Württemberg (reach 613,094), and Bayern (reach 605,870). These three regions account for the largest share of the active audience.
What other brands do Paris Saint-Germain fans also like?
Beyond Paris Saint-Germain itself, the audience over-indexes on Litter box (2.49×), Home construction (1.8×), Gil Ofarim (2.24×), and CAC 40 (1.75×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Paris Saint-Germain. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.