Rascasse Audience Intelligence

Paris Saint-Germain Audience in Germany

A data profile of the people who buy, follow and care about Paris Saint-Germain in Germany — modelled from more than twelve digital signal sources. Paris Saint-Germain has an estimated audience of 3,707,837 people in Germany.

#51among Soccer in Germany#28among Team in Germany#131in Sports

The average Paris Saint-Germain fan in Germany is 28.5 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include RB Leipzig, Borussia Dortmund, Vincent Kompany, with strongest over-indexing on RB Leipzig (8.11× the country average).

Demographically, the Paris Saint-Germain audience skews more male with an average age of 28.5, and over-indexes on personality traits such as Need for Security, Spirituality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Paris Saint-Germain fan in Germany is more male, around 28.5 years old, with strong Need for Security tendencies and a notable affinity for RB Leipzig.

Category: Sports · Type: Team · Subtype: Soccer

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Paris Saint-Germain profile in Germany.

Audience size
3.7M
in Germany
Gender
33.1%♀
66.9% male
Age
28.5
average years
Country rank
#1629
Team in Germany
Fig. 01

Search interest · 12-month trend

+9%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Paris Saint-Germain fans

33.1% are female, 66.9% are male, average age 28.5.

Fig. 02

Gender split

33.1%
Female
66.9%
Male
Demographic split for Paris Saint-Germain audience in Germany
MetricValue
Female33.1%
Male66.9%
Average age28.5
Estimated audience size3,707,837
Fig. 03

Age distribution

Ø 28.5
average years
Age distribution of the Paris Saint-Germain audience in Germany
Age bracketShare%
16-1953%
20-2919%
30-3912%
40-4910%
50+5%
Fig. 04

Worldwide distribution

2.9%

of the worldwide Paris Saint-Germain audience comes from Germany.

Worldwide audience distribution share by country for Paris Saint-Germain
CountryShare
France16.6%
Brazil13.0%
United States5.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Paris Saint-Germain audience in Germany is strongest.

Fig. 05

Top regions by affinity

Paris Saint-Germain fans by region: top regions in Germany
#RegionReachAffinity×
01Saarland~60K1.34×
02Hessen~400K1.28×
03Bremen~40K1.21×
04Baden-Württemberg~600K1.15×
05Hamburg~90K1.13×
06Nordrhein-Westfalen~900K1.08×
07Bayern~600K1.08×
08Rheinland-Pfalz~200K1.06×
09Berlin~200K1.03×
10Niedersachsen~300K0.96×
11Schleswig-Holstein~100K0.89×
12Sachsen~100K0.81×
13Sachsen-Anhalt~80K0.81×
14Brandenburg~90K0.76×
15Thüringen~70K0.75×
16Mecklenburg-Vorpommern~50K0.72×
Fig. 06

Affinity by region

Affinity by region — Paris Saint-Germain, Germany
0.72×1.00×1.34×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Paris Saint-Germain audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Paris Saint-Germain audience
#·InterestCategoryAffinity×
01Atalanta B.C.Sports19.79×
02France national football teamSports14.56×
03Argentina national football teamSports13.06×
04Vincent KompanySports11.66×
05Brazil national football teamSports11.17×
06Xabi AlonsoSports10.50×
07Leon GoretzkaSports10.17×
08Atlético MadridSports9.84×
09Tottenham Hotspur F.C.Sports9.79×
10RB LeipzigSports8.11×
11Ligue 1Sports7.16×
12TipicoGames5.09×
13FC Schalke 04Sports4.85×
14SV Werder BremenSports4.49×
15Borussia MönchengladbachSports4.42×
16Borussia DortmundSports4.00×
17Real Madrid C.F.Sports3.88×
18FIFA World CupSports3.57×
19UEFA Champions LeagueSports3.38×
20FC Bayern MunichSports2.64×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Paris Saint-Germain audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Paris Saint-Germain audience · What stands out
TraitClusterDeviationScore
Need for SecurityCONSERVATISM1.59×
SpiritualityBALANCE1.51×
Career OrientationPOWER1.49×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Paris Saint-Germain audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.76×
CreativityOPEN0.77×
Design AffinityPREMIUM0.79×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Paris Saint-Germain have in Germany?

Paris Saint-Germain has an estimated audience of 3,707,837 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Paris Saint-Germain fans?

33.1% of Paris Saint-Germain fans are female, 66.9% are male, with an average age of 28.5 years.

03

Which brands do Paris Saint-Germain fans like most?

Paris Saint-Germain fans show strongest brand affinity for RB Leipzig (8.11×), Borussia Dortmund (4×), and Vincent Kompany (11.66×) over the country average.

04

Where do Paris Saint-Germain fans live in Germany?

Paris Saint-Germain fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~900K), Bayern (reach ~600K), and Baden-Württemberg (reach ~600K). These three regions account for the largest share of the active audience.

05

What other brands do Paris Saint-Germain fans also like?

Beyond Paris Saint-Germain itself, the audience over-indexes on Borussia Dortmund (4×), Vincent Kompany (11.66×), FIFA World Cup (3.57×), and Tottenham Hotspur F.C. (9.79×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Soccer audiences in Germany

See Paris Saint-Germain audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Paris Saint-Germain. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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