Murder, She Wrote Audience in Germany

Murder, She Wrote has an estimated audience of 350,126 people in Germany. 75.8% are female, 24.2% are male, average age 42.8. Top brand affinities: Angela Lansbury, Rick Astley, Olga Kurylenko, Kilt, David Attenborough.

Top brand affinities include Angela Lansbury, Rick Astley, Olga Kurylenko, with strongest over-indexing on Angela Lansbury (111.19× the country average). Demographically, the Murder, She Wrote audience skews more female with an average age of 42.8, and over-indexes on personality traits such as Tradition, Indulgence.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV series

Demographics of Murder, She Wrote fans

Demographic split for Murder, She Wrote audience in Germany
MetricValue
Female75.8%
Male24.2%
Average age42.8
Estimated audience size350,126

Audience persona

The typical Murder, She Wrote fan in Germany is more female, around 42.8 years old, with strong Tradition tendencies and a notable affinity for Angela Lansbury.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Murder, She Wrote audience
BrandAffinityCategory
Angela Lansbury111.19×Movies & TV
Rick Astley102.62×Music & Radio
Olga Kurylenko54.53×Fashion & Accessoires
Kilt76.83×Fashion & Accessoires
David Attenborough43.49×Movies & TV
Austin Powers (film series)34.78×Movies & TV
Columbo33.19×Movies & TV
Agatha Raisin66.9×Movies & TV
Judy Garland20.25×Movies & TV
Maggie Smith20×Movies & TV
Downton Abbey11.96×Movies & TV
Milli Vanilli20×Music & Radio
Kim Wilde20×Music & Radio
Julie Andrews20×Movies & TV
Rizzoli & Isles40.85×Movies & TV
NCIS: Los Angeles22.7×Movies & TV
Hawaii Five-O20×Movies & TV
Bette Davis20×Movies & TV
Jussi Adler-Olsen23.65×Literature
James Stewart27.49×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Murder, She Wrote audience
TraitClusterScore
TraditionCONSERVATISM2.04
IndulgenceJOY1.81
LGBTQ+ IdentityOPEN1.73
SustainabilityBALANCE1.62
Community OrientationOPEN1.55
Need for SecurityCONSERVATISM1.54

Worldwide distribution

Worldwide audience distribution share by country for Murder, She Wrote
CountryShare
Romania29.0%
Italy18.9%
Germany16.8%

See Murder, She Wrote audiences in other countries

More TV series audiences in Germany

How to read this data

Audience size is the estimated number of people in Germany who actively search for Murder, She Wrote. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.