A data profile of the people who buy, follow and care about Norwegian Forest cat in Germany — modelled from more than twelve digital signal sources. Norwegian Forest cat has an estimated audience of 1,005,575 people in Germany.
The average Norwegian Forest cat fan in Germany is 45.2 years old, more female, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include Chartreux, American Shorthair, Rag doll, with strongest over-indexing on Chartreux (91.23× the country average).
Demographically, the Norwegian Forest cat audience skews more female with an average age of 45.2, and over-indexes on personality traits such as Pet Ownership, Design Affinity.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Norwegian Forest cat fan in Germany is more female, around 45.2 years old, with strong Pet Ownership tendencies and a notable affinity for Chartreux.
The key figures that characterise the Norwegian Forest cat profile in Germany.
78.0% are female, 22.0% are male, average age 45.2.
| Metric | Value |
|---|---|
| Female | 78.0% |
| Male | 22.0% |
| Average age | 45.2 |
| Estimated audience size | 1,005,575 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 10% | |
| 20-29 | 12% | |
| 30-39 | 17% | |
| 40-49 | 28% | |
| 50+ | 33% |
of the worldwide Norwegian Forest cat audience comes from Germany.
| Country | Share |
|---|---|
| Japan | 20.5% |
| United States | 13.3% |
| Germany | 13.1% |
Where the Norwegian Forest cat audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Sachsen | ~70K | 1.34× | |
| 02 | Brandenburg | ~40K | 1.19× | |
| 03 | Thüringen | ~30K | 1.15× | |
| 04 | Mecklenburg-Vorpommern | ~20K | 1.12× | |
| 05 | Schleswig-Holstein | ~40K | 1.08× | |
| 06 | Niedersachsen | ~100K | 1.01× | |
| 07 | Sachsen-Anhalt | ~30K | 1.00× | |
| 08 | Bayern | ~200K | 0.98× | |
| 09 | Rheinland-Pfalz | ~50K | 0.98× | |
| 10 | Hamburg | ~20K | 0.95× | |
| 11 | Saarland | ~10K | 0.94× | |
| 12 | Nordrhein-Westfalen | ~200K | 0.92× | |
| 13 | Baden-Württemberg | ~100K | 0.91× | |
| 14 | Hessen | ~70K | 0.89× | |
| 15 | Berlin | ~40K | 0.83× | |
| 16 | Bremen | ~7K | 0.83× |
The strongest cross-interests of the Norwegian Forest cat audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Cornish Rex | Pets & Animals | 106.89× | ||
| 02 | American Shorthair | Pets & Animals | 97.97× | ||
| 03 | American Curl | Pets & Animals | 92.97× | ||
| 04 | Abyssinian cat | Pets & Animals | 91.52× | ||
| 05 | Chartreux | Pets & Animals | 91.23× | ||
| 06 | Russian Blue | Pets & Animals | 87.48× | ||
| 07 | Japanese Bobtail | Pets & Animals | 80.84× | ||
| 08 | Selkirk Rex | Topic | 79.00× | ||
| 09 | Turkish Angora | Pets & Animals | 78.61× | ||
| 10 | Turkish Van | Pets & Animals | 77.52× | ||
| 11 | Himalayan cat | Pets & Animals | 71.73× | ||
| 12 | Tonkinese cat | Pets & Animals | 70.91× | ||
| 13 | Rag doll | Pets & Animals | 63.44× | ||
| 14 | Somali cat | Pets & Animals | 43.00× | ||
| 15 | Penn & Teller | Movies & TV | 41.64× | ||
| 16 | Exotic Shorthair | Pets & Animals | 32.88× | ||
| 17 | Kitty Cats | Movies & TV | 29.43× | ||
| 18 | Birman | Pets & Animals | 27.44× | ||
| 19 | Dog breeding | Pets & Animals | 7.34× | ||
| 20 | Cat food | Pets & Animals | 5.31× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Pet Ownership | JOY | 5.27× | |
| Design Affinity | PREMIUM | 1.42× | |
| Creativity | OPEN | 1.38× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 0.82× | |
| Convenience Orientation | PREMIUM | 1.00× | |
| Need for Security | CONSERVATISM | 1.01× |
Norwegian Forest cat has an estimated audience of 1,005,575 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
78.0% of Norwegian Forest cat fans are female, 22.0% are male, with an average age of 45.2 years.
Norwegian Forest cat fans show strongest brand affinity for Chartreux (91.23×), American Shorthair (97.97×), and Rag doll (63.44×) over the country average.
Norwegian Forest cat fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~200K), Bayern (reach ~200K), and Baden-Württemberg (reach ~100K). These three regions account for the largest share of the active audience.
Beyond Norwegian Forest cat itself, the audience over-indexes on American Shorthair (97.97×), Rag doll (63.44×), Russian Blue (87.48×), and Abyssinian cat (91.52×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Norwegian Forest cat. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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