Norwegian Forest cat Audience in Germany
Norwegian Forest cat has an estimated audience of 1,005,575 people in Germany. 78.0% are female, 22.0% are male, average age 45.2. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Chartreux, American Shorthair, Rag doll, Russian Blue, Abyssinian cat.
The average Norwegian Forest cat fan in Germany is 45.2 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Chartreux, American Shorthair, Rag doll, with strongest over-indexing on Chartreux (91.23× the country average). Demographically, the Norwegian Forest cat audience skews more female with an average age of 45.2, and over-indexes on personality traits such as Pet Ownership, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Pets & Animals · Type: Topic
Demographics of Norwegian Forest cat fans
| Metric | Value |
|---|---|
| Female | 78.0% |
| Male | 22.0% |
| Average age | 45.2 |
| Estimated audience size | 1,005,575 |
Audience persona
The typical Norwegian Forest cat fan in Germany is more female, around 45.2 years old, with strong Pet Ownership tendencies and a notable affinity for Chartreux.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 208,343 | 0.95× |
| Bayern | 165,729 | 1.03× |
| Baden-Württemberg | 127,854 | 0.93× |
| Niedersachsen | 99,609 | 1.02× |
| Hessen | 69,653 | 0.91× |
| Sachsen | 68,022 | 1.38× |
| Rheinland-Pfalz | 50,597 | 1× |
| Schleswig-Holstein | 39,528 | 1.09× |
| Berlin | 37,655 | 0.84× |
| Brandenburg | 37,425 | 1.2× |
| Thüringen | 28,772 | 1.12× |
| Hamburg | 22,350 | 0.98× |
| Mecklenburg-Vorpommern | 20,868 | 1.09× |
| Sachsen-Anhalt | 19,653 | 0.75× |
| Saarland | 11,310 | 0.92× |
| Bremen | 6,776 | 0.79× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Chartreux | 91.23× | Pets & Animals |
| American Shorthair | 97.97× | Pets & Animals |
| Rag doll | 63.44× | Pets & Animals |
| Russian Blue | 87.48× | Pets & Animals |
| Abyssinian cat | 91.52× | Pets & Animals |
| Birman | 27.44× | Pets & Animals |
| Turkish Angora | 78.61× | Pets & Animals |
| Himalayan cat | 71.73× | Pets & Animals |
| American Curl | 92.97× | Pets & Animals |
| Cornish Rex | 106.89× | Pets & Animals |
| Exotic Shorthair | 32.88× | Pets & Animals |
| Japanese Bobtail | 80.84× | Pets & Animals |
| Kitty Cats | 29.43× | Movies & TV |
| Dog breeding | 7.34× | Pets & Animals |
| Tonkinese cat | 70.91× | Pets & Animals |
| Turkish Van | 77.52× | Pets & Animals |
| Penn & Teller | 41.64× | Movies & TV |
| Somali cat | 43× | Pets & Animals |
| Cat food | 5.31× | Pets & Animals |
| Selkirk Rex | 79× |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Pet Ownership | JOY | 3.43 |
| LGBTQ+ Identity | OPEN | 1.46 |
| Healthy Lifestyle | BALANCE | 1.35 |
| Sustainability | BALANCE | 1.21 |
| Price Sensitivity | PREMIUM | 1.18 |
| Creativity | OPEN | 1.15 |
Worldwide distribution
| Country | Share |
|---|---|
| Japan | 20.5% |
| United States | 13.3% |
| Germany | 13.1% |
See Norwegian Forest cat audiences in other countries
More Pets & Animals audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Norwegian Forest cat have in Germany?
Norwegian Forest cat has an estimated audience of 1,005,575 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Norwegian Forest cat fans?
78.0% of Norwegian Forest cat fans are female, 22.0% are male, with an average age of 45.2 years.
Which brands do Norwegian Forest cat fans like most?
Norwegian Forest cat fans show strongest brand affinity for Chartreux (91.23×), American Shorthair (97.97×), and Rag doll (63.44×) over the country average.
Where do Norwegian Forest cat fans live in Germany?
Norwegian Forest cat fans in Germany are most concentrated in Nordrhein-Westfalen (reach 208,343), Bayern (reach 165,729), and Baden-Württemberg (reach 127,854). These three regions account for the largest share of the active audience.
What other brands do Norwegian Forest cat fans also like?
Beyond Norwegian Forest cat itself, the audience over-indexes on American Shorthair (97.97×), Rag doll (63.44×), Russian Blue (87.48×), and Abyssinian cat (91.52×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Norwegian Forest cat. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.