Rascasse Audience Intelligence

Exotic Shorthair Audience in Germany

A data profile of the people who buy, follow and care about Exotic Shorthair in Germany — modelled from more than twelve digital signal sources. Exotic Shorthair has an estimated audience of 284,277 people in Germany.

#6345among Topic in Germany#287in Pets & Animals

The average Exotic Shorthair fan in Germany is 44.0 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include DirecTV, Norwegian Forest cat, Maine Coon, with strongest over-indexing on DirecTV (30.25× the country average).

Demographically, the Exotic Shorthair audience skews more female with an average age of 44.0, and over-indexes on personality traits such as Pet Ownership, Extroversion.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Exotic Shorthair fan in Germany is more female, around 44.0 years old, with strong Pet Ownership tendencies and a notable affinity for DirecTV.

Category: Pets & Animals · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Exotic Shorthair profile in Germany.

Audience size
284K
in Germany
Gender
70.9%♀
29.1% male
Age
44.0
average years
Country rank
#18033
Topic in Germany
Fig. 01

Search interest · 12-month trend

-36%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Exotic Shorthair fans

70.9% are female, 29.1% are male, average age 44.0.

Fig. 02

Gender split

70.9%
Female
29.1%
Male
Demographic split for Exotic Shorthair audience in Germany
MetricValue
Female70.9%
Male29.1%
Average age44.0
Estimated audience size284,277
Fig. 03

Age distribution

Ø 44.0
average years
Age distribution of the Exotic Shorthair audience in Germany
Age bracketShare%
16-1911%
20-2914%
30-3919%
40-4926%
50+30%
Fig. 04

Worldwide distribution

4.8%

of the worldwide Exotic Shorthair audience comes from Germany.

Worldwide audience distribution share by country for Exotic Shorthair
CountryShare
United States20.6%
Japan11.4%
United Kingdom6.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Exotic Shorthair audience in Germany is strongest.

Fig. 05

Top regions by affinity

Exotic Shorthair fans by region: top regions in Germany
#RegionReachAffinity×
01Berlin~20K1.42×
02Hessen~30K1.19×
03Nordrhein-Westfalen~70K1.10×
04Sachsen~20K1.09×
05Rheinland-Pfalz~20K1.06×
06Sachsen-Anhalt~7K1.01×
07Saarland~4K1.01×
08Niedersachsen~30K0.99×
09Brandenburg~9K0.98×
10Hamburg~6K0.98×
11Bremen~2K0.97×
12Baden-Württemberg~40K0.92×
13Thüringen~7K0.92×
14Bayern~40K0.90×
15Mecklenburg-Vorpommern~5K0.88×
16Schleswig-Holstein~9K0.85×
Fig. 06

Affinity by region

Affinity by region — Exotic Shorthair, Germany
0.85×1.00×1.42×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Exotic Shorthair audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Exotic Shorthair audience
#·InterestCategoryAffinity×
01Cornish RexPets & Animals144.77×
02American ShorthairPets & Animals40.12×
03Norwegian Forest catPets & Animals32.88×
04DirecTVMovies & TV30.25×
05ChartreuxPets & Animals24.17×
06Russian BluePets & Animals22.89×
07Bernese Mountain DogPets & Animals16.33×
08Maine CoonPets & Animals15.09×
09Gwyneth PaltrowMovies & TV13.43×
10Cats (musical)Music & Radio12.97×
11Drew BarrymoreMovies & TV12.40×
12Jessica AlbaMovies & TV10.57×
13Veterinary medicineBusiness & Career9.76×
14LuckHealth8.84×
15Czech RepublicTravel & Leisure7.92×
16VIER PFOTENPets & Animals7.80×
17Nicole KidmanMovies & TV6.66×
18Pet foodPets & Animals4.38×
19HugendubelShopping3.50×
20TagesschauMovies & TV2.02×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Exotic Shorthair audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Exotic Shorthair audience · What stands out
TraitClusterDeviationScore
Pet OwnershipJOY2.86×
ExtroversionTHRILL2.29×
Community OrientationOPEN1.93×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Exotic Shorthair audience · Rather not
TraitClusterDeviationScore
Price SensitivityPREMIUM0.64×
Luxury OrientationPREMIUM0.73×
DIY MentalityTHRILL0.74×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Exotic Shorthair have in Germany?

Exotic Shorthair has an estimated audience of 284,277 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Exotic Shorthair fans?

70.9% of Exotic Shorthair fans are female, 29.1% are male, with an average age of 44.0 years.

03

Which brands do Exotic Shorthair fans like most?

Exotic Shorthair fans show strongest brand affinity for DirecTV (30.25×), Norwegian Forest cat (32.88×), and Maine Coon (15.09×) over the country average.

04

Where do Exotic Shorthair fans live in Germany?

Exotic Shorthair fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~70K), Bayern (reach ~40K), and Baden-Württemberg (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Exotic Shorthair fans also like?

Beyond Exotic Shorthair itself, the audience over-indexes on Norwegian Forest cat (32.88×), Maine Coon (15.09×), Cornish Rex (144.77×), and Veterinary medicine (9.76×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Pets & Animals audiences in Germany

See Exotic Shorthair audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Exotic Shorthair. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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