Maine Coon Audience in Germany
Maine Coon has an estimated audience of 4,212,653 people in Germany. 69.8% are female, 30.2% are male, average age 37.2. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Sphynx cat, Norwegian Forest cat, Bengal cat, Black cat, Fressnapf.
The average Maine Coon fan in Germany is 37.2 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Sphynx cat, Norwegian Forest cat, Bengal cat, with strongest over-indexing on Sphynx cat (14× the country average). Demographically, the Maine Coon audience skews more female with an average age of 37.2, and over-indexes on personality traits such as Pet Ownership, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Pets & Animals · Type: Topic
Demographics of Maine Coon fans
| Metric | Value |
|---|---|
| Female | 69.8% |
| Male | 30.2% |
| Average age | 37.2 |
| Estimated audience size | 4,212,653 |
Audience persona
The typical Maine Coon fan in Germany is more female, around 37.2 years old, with strong Pet Ownership tendencies and a notable affinity for Sphynx cat.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 941,965 | 1.02× |
| Bayern | 704,413 | 1.04× |
| Baden-Württemberg | 600,903 | 1.05× |
| Niedersachsen | 425,631 | 1.04× |
| Hessen | 313,184 | 0.98× |
| Rheinland-Pfalz | 228,957 | 1.08× |
| Sachsen | 225,157 | 1.09× |
| Berlin | 180,092 | 0.96× |
| Brandenburg | 137,484 | 1.05× |
| Schleswig-Holstein | 137,211 | 0.91× |
| Thüringen | 118,794 | 1.11× |
| Sachsen-Anhalt | 110,757 | 1.01× |
| Hamburg | 92,779 | 0.97× |
| Mecklenburg-Vorpommern | 76,683 | 0.95× |
| Saarland | 50,147 | 0.97× |
| Bremen | 27,660 | 0.77× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Sphynx cat | 14× | Pets & Animals |
| Norwegian Forest cat | 21.28× | Pets & Animals |
| Bengal cat | 10.34× | Pets & Animals |
| Black cat | 7.26× | Pets & Animals |
| Fressnapf | 4.83× | Shopping |
| Birman | 8.94× | Pets & Animals |
| Yorkshire Terrier | 4.44× | Pets & Animals |
| Natural World | 2.38× | Fashion & Accessoires |
| Border Collie | 4.25× | Pets & Animals |
| Rag doll | 12.39× | Pets & Animals |
| Australian Shepherd | 4.18× | Pets & Animals |
| Exotic Shorthair | 15.09× | Pets & Animals |
| Pet food | 2.57× | Pets & Animals |
| Persian cat | 3.39× | Pets & Animals |
| Lights (musician) | 6.63× | Music & Radio |
| Dog food | 2.53× | Pets & Animals |
| Pet store | 2.88× | Pets & Animals |
| Doberman Pinscher | 3.73× | Pets & Animals |
| Animal | 1.82× | Pets & Animals |
| Obedience school | 2.82× | Pets & Animals |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Pet Ownership | JOY | 2.09 |
| Sustainability | BALANCE | 1.74 |
| LGBTQ+ Identity | OPEN | 1.58 |
| DIY Mentality | THRILL | 1.57 |
| Luxury Orientation | PREMIUM | 1.52 |
| Creativity | OPEN | 1.32 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 18.9% |
| Japan | 18.2% |
| Germany | 7.1% |
See Maine Coon audiences in other countries
More Pets & Animals audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Maine Coon have in Germany?
Maine Coon has an estimated audience of 4,212,653 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Maine Coon fans?
69.8% of Maine Coon fans are female, 30.2% are male, with an average age of 37.2 years.
Which brands do Maine Coon fans like most?
Maine Coon fans show strongest brand affinity for Sphynx cat (14×), Norwegian Forest cat (21.28×), and Bengal cat (10.34×) over the country average.
Where do Maine Coon fans live in Germany?
Maine Coon fans in Germany are most concentrated in Nordrhein-Westfalen (reach 941,965), Bayern (reach 704,413), and Baden-Württemberg (reach 600,903). These three regions account for the largest share of the active audience.
What other brands do Maine Coon fans also like?
Beyond Maine Coon itself, the audience over-indexes on Norwegian Forest cat (21.28×), Bengal cat (10.34×), Black cat (7.26×), and Fressnapf (4.83×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Maine Coon. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.