Rascasse Audience Intelligence

Obedience school Audience in Germany

A data profile of the people who buy, follow and care about Obedience school in Germany — modelled from more than twelve digital signal sources. Obedience school has an estimated audience of 6,507,990 people in Germany.

#437among Topic in Germany#22in Pets & Animals

The average Obedience school fan in Germany is 40.7 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Niedersachsen.

Top brand affinities include Pet sitting, Pet store, Dog grooming, with strongest over-indexing on Pet sitting (7.66× the country average).

Demographically, the Obedience school audience skews more female with an average age of 40.7, and over-indexes on personality traits such as Pet Ownership, Community Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Obedience school fan in Germany is more female, around 40.7 years old, with strong Pet Ownership tendencies and a notable affinity for Pet sitting.

Category: Pets & Animals · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Obedience school profile in Germany.

Audience size
6.5M
in Germany
Gender
73.4%♀
26.6% male
Age
40.7
average years
Country rank
#712
Topic in Germany
Fig. 01

Search interest · 12-month trend

-42%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Obedience school fans

73.4% are female, 26.6% are male, average age 40.7.

Fig. 02

Gender split

73.4%
Female
26.6%
Male
Demographic split for Obedience school audience in Germany
MetricValue
Female73.4%
Male26.6%
Average age40.7
Estimated audience size6,507,990
Fig. 03

Age distribution

Ø 40.7
average years
Age distribution of the Obedience school audience in Germany
Age bracketShare%
16-1917%
20-2918%
30-3920%
40-4925%
50+22%
Fig. 04

Worldwide distribution

32.0%

of the worldwide Obedience school audience comes from Germany.

Worldwide audience distribution share by country for Obedience school
CountryShare
Germany32.0%
United States21.4%
Japan10.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Obedience school audience in Germany is strongest.

Fig. 05

Top regions by affinity

Obedience school fans by region: top regions in Germany
#RegionReachAffinity×
01Schleswig-Holstein~300K1.37×
02Niedersachsen~800K1.29×
03Bayern~1.5M1.27×
04Rheinland-Pfalz~400K1.13×
05Saarland~90K1.13×
06Brandenburg~200K1.10×
07Nordrhein-Westfalen~1.5M1.05×
08Mecklenburg-Vorpommern~100K1.02×
09Sachsen-Anhalt~200K0.94×
10Bremen~50K0.93×
11Hessen~400K0.87×
12Baden-Württemberg~800K0.86×
13Sachsen~300K0.82×
14Hamburg~100K0.82×
15Thüringen~100K0.81×
16Berlin~200K0.67×
Fig. 06

Affinity by region

Affinity by region — Obedience school, Germany
0.67×1.00×1.37×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Obedience school audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Obedience school audience
#·InterestCategoryAffinity×
01Pet sittingPets & Animals7.66×
02Dog groomingPets & Animals7.63×
03Bernese Mountain DogPets & Animals6.77×
04Dua LipaMusic & Radio5.93×
05Pet storePets & Animals4.43×
06Robert RedfordMovies & TV4.37×
07Pet adoptionPets & Animals4.35×
08Dog trainingPets & Animals4.35×
09Great DanePets & Animals3.74×
10HugendubelShopping3.50×
11Veterinary medicineBusiness & Career3.15×
12Pet foodPets & Animals2.82×
13Cat foodPets & Animals2.71×
14Roland KaiserMusic & Radio2.64×
15Golden RetrieverPets & Animals2.42×
16DogsPets & Animals2.37×
17CHECK24Business & Career1.89×
18Do it yourself (DIY)Home & Garden1.70×
19Lieferando.deFood & Beverages1.61×
20Harry PotterMovies & TV1.50×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Obedience school audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Obedience school audience · What stands out
TraitClusterDeviationScore
Pet OwnershipJOY2.42×
Community OrientationOPEN1.83×
Quality AwarenessPREMIUM1.60×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Obedience school audience · Rather not
TraitClusterDeviationScore
Price SensitivityPREMIUM0.69×
PatriotismCONSERVATISM0.88×
Need for SecurityCONSERVATISM0.95×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Obedience school have in Germany?

Obedience school has an estimated audience of 6,507,990 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Obedience school fans?

73.4% of Obedience school fans are female, 26.6% are male, with an average age of 40.7 years.

03

Which brands do Obedience school fans like most?

Obedience school fans show strongest brand affinity for Pet sitting (7.66×), Pet store (4.43×), and Dog grooming (7.63×) over the country average.

04

Where do Obedience school fans live in Germany?

Obedience school fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~1.5M), Bayern (reach ~1.5M), and Niedersachsen (reach ~800K). These three regions account for the largest share of the active audience.

05

What other brands do Obedience school fans also like?

Beyond Obedience school itself, the audience over-indexes on Pet store (4.43×), Dog grooming (7.63×), Hugendubel (3.5×), and Robert Redford (4.37×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Pets & Animals audiences in Germany

See Obedience school audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Obedience school. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →