A data profile of the people who buy, follow and care about Obedience school in United States — modelled from more than twelve digital signal sources. Obedience school has an estimated audience of 4,346,056 people in United States.
Obedience school has an estimated audience of 4,346,056 people in United States. 63.3% are female, 36.7% are male, average age 35.6. Top brand affinities: Dog agility, Pet sitting, Cultural tourism, International education, Pet Care.
Top brand affinities include Dog agility, Pet sitting, Cultural tourism, with strongest over-indexing on Dog agility (75.07× the country average).
Demographically, the Obedience school audience skews more female with an average age of 35.6, and over-indexes on personality traits such as Pet Ownership, Community Orientation.
The typical Obedience school fan in United States is more female, around 35.6 years old, with strong Pet Ownership tendencies and a notable affinity for Dog agility.
The key figures that characterise the Obedience school profile in United States.
63.3% are female, 36.7% are male, average age 35.6.
| Metric | Value |
|---|---|
| Female | 63.3% |
| Male | 36.7% |
| Average age | 35.6 |
| Estimated audience size | 4,346,056 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 29% | |
| 20-29 | 23% | |
| 30-39 | 17% | |
| 40-49 | 17% | |
| 50+ | 14% |
The strongest cross-interests of the Obedience school audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Dog agility | Pets & Animals | 75.07× | ||
| 02 | Cultural tourism | Travel & Leisure | 59.65× | ||
| 03 | Pet Care | Pets & Animals | 45.93× | ||
| 04 | Drone racing | Sports | 39.87× | ||
| 05 | International education | Business & Career | 21.19× | ||
| 06 | Protein Shake | Food & Beverages | 19.25× | ||
| 07 | Pet sitting | Pets & Animals | 14.99× | ||
| 08 | PetSmart | Shopping | 10.21× | ||
| 09 | Dog training | Pets & Animals | 8.94× | ||
| 10 | Poodle | Pets & Animals | 6.13× | ||
| 11 | Yorkshire Terrier | Pets & Animals | 5.81× | ||
| 12 | Beagle | Pets & Animals | 5.79× | ||
| 13 | Shih Tzu | Pets & Animals | 5.62× | ||
| 14 | Siberian Husky | Pets & Animals | 5.53× | ||
| 15 | French Bulldog | Pets & Animals | 5.38× | ||
| 16 | Chihuahua (dog) | Pets & Animals | 5.38× | ||
| 17 | Dog harness | Pets & Animals | 5.16× | ||
| 18 | Labrador Retriever | Pets & Animals | 4.95× | ||
| 19 | Bulldog | Pets & Animals | 4.77× | ||
| 20 | Dog walking | Pets & Animals | 4.56× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Pet Ownership | JOY | 10.76× | |
| Community Orientation | OPEN | 3.80× | |
| Patriotism | CONSERVATISM | 1.88× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Convenience Orientation | PREMIUM | 0.84× | |
| Social Media Usage | JOY | 0.92× | |
| Quality Awareness | PREMIUM | 0.92× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Obedience school. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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