Rascasse Audience Intelligence

Norwegian Forest cat Audience in United States

A data profile of the people who buy, follow and care about Norwegian Forest cat in United States — modelled from more than twelve digital signal sources. Norwegian Forest cat has an estimated audience of 1,018,088 people in United States.

#8604among Topic in United States#370in Pets & Animals

The average Norwegian Forest cat fan in United States is 35.0 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Maine Coon, Titanic (1997 film), Sphynx cat, with strongest over-indexing on Maine Coon (11.74× the country average).

Demographically, the Norwegian Forest cat audience skews more female with an average age of 35.0, and over-indexes on personality traits such as Pet Ownership, Sustainability.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Norwegian Forest cat fan in United States is more female, around 35.0 years old, with strong Pet Ownership tendencies and a notable affinity for Maine Coon.

Category: Pets & Animals · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Norwegian Forest cat profile in United States.

Audience size
1M
in United States
Gender
62.3%♀
37.7% male
Age
35.0
average years
Country rank
#23389
Topic in United States
Fig. 01

Search interest · 12-month trend

-3%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Norwegian Forest cat fans

62.3% are female, 37.7% are male, average age 35.0.

Fig. 02

Gender split

62.3%
Female
37.7%
Male
Demographic split for Norwegian Forest cat audience in United States
MetricValue
Female62.3%
Male37.7%
Average age35.0
Estimated audience size1,018,088
Fig. 03

Age distribution

Ø 35.0
average years
Age distribution of the Norwegian Forest cat audience in United States
Age bracketShare%
16-1932%
20-2921%
30-3916%
40-4916%
50+14%
Fig. 04

Worldwide distribution

13.3%

of the worldwide Norwegian Forest cat audience comes from United States.

Worldwide audience distribution share by country for Norwegian Forest cat
CountryShare
Japan20.5%
United States13.3%
Germany13.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Norwegian Forest cat audience in United States is strongest.

Fig. 05

Top regions by affinity

Norwegian Forest cat fans by region: top regions in United States
#RegionReachAffinity×
01Washington~30K1.65×
02Oregon~20K1.64×
03Alaska~4K1.61×
04Montana~4K1.49×
05North Dakota~3K1.44×
06Minnesota~20K1.41×
07Maine~5K1.39×
08Idaho~7K1.34×
09Vermont~2K1.28×
10West Virginia~6K1.24×
11New Hampshire~5K1.21×
12Wisconsin~20K1.19×
13Colorado~20K1.16×
14South Dakota~3K1.14×
15Michigan~30K1.10×
16Iowa~9K1.10×
17Kentucky~10K1.08×
18Indiana~20K1.06×
19Utah~10K1.06×
20Missouri~20K1.03×
21Ohio~30K1.02×
22Pennsylvania~30K1.01×
23Nebraska~5K1.01×
24Kansas~8K0.99×
25Oklahoma~10K0.97×
26Tennessee~20K0.96×
27Arkansas~8K0.93×
28Rhode Island~3K0.88×
29Virginia~20K0.87×
30North Carolina~30K0.85×
31Massachusetts~20K0.85×
32Connecticut~9K0.85×
33Alabama~10K0.82×
34Arizona~20K0.81×
35New Mexico~4K0.81×
36Illinois~30K0.80×
37South Carolina~10K0.79×
38Georgia~20K0.75×
39Nevada~7K0.75×
40Delaware~2K0.73×
41California~80K0.72×
42Maryland~10K0.72×
43Texas~60K0.70×
44Florida~50K0.68×
45New York~40K0.68×
46Mississippi~6K0.68×
47Louisiana~9K0.65×
48Hawaii~3K0.62×
49Washington, District of Columbia~2K0.61×
50New Jersey~20K0.58×
Fig. 06

Affinity by region

Affinity by region — Norwegian Forest cat, United States
0.58×1.00×1.65×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Norwegian Forest cat audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Norwegian Forest cat audience
#·InterestCategoryAffinity×
01Rag dollPets & Animals20.20×
02Himalayan catPets & Animals19.98×
03Before SunriseMovies & TV19.64×
04Abyssinian catPets & Animals18.99×
05Russian BluePets & Animals18.71×
06AvantBusiness & Career13.59×
07Titanic (1997 film)Movies & TV12.15×
08Maine CoonPets & Animals11.74×
09Colin FarrellMovies & TV11.31×
10Kate WinsletMovies & TV9.20×
11Sphynx catPets & Animals7.43×
12Cats (musical)Music & Radio7.33×
13RomanticismPolitics & Society6.89×
14British ShorthairPets & Animals6.01×
15Siamese catPets & Animals5.96×
16Bengal catPets & Animals5.89×
17Black catPets & Animals5.27×
18Maltese (dog)Pets & Animals3.71×
19Dog loversPets & Animals3.14×
20NFLSports1.68×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Norwegian Forest cat audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Norwegian Forest cat audience · What stands out
TraitClusterDeviationScore
Pet OwnershipJOY2.48×
SustainabilityBALANCE1.55×
Healthy LifestyleBALANCE1.50×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Norwegian Forest cat audience · Rather not
TraitClusterDeviationScore
Convenience OrientationPREMIUM0.66×
Community OrientationOPEN0.79×
Family OrientationCONSERVATISM0.83×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Norwegian Forest cat have in United States?

Norwegian Forest cat has an estimated audience of 1,018,088 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Norwegian Forest cat fans?

62.3% of Norwegian Forest cat fans are female, 37.7% are male, with an average age of 35.0 years.

03

Which brands do Norwegian Forest cat fans like most?

Norwegian Forest cat fans show strongest brand affinity for Maine Coon (11.74×), Titanic (1997 film) (12.15×), and Sphynx cat (7.43×) over the country average.

04

Where do Norwegian Forest cat fans live in United States?

Norwegian Forest cat fans in United States are most concentrated in California (reach ~80K), Texas (reach ~60K), and Florida (reach ~50K). These three regions account for the largest share of the active audience.

05

What other brands do Norwegian Forest cat fans also like?

Beyond Norwegian Forest cat itself, the audience over-indexes on Titanic (1997 film) (12.15×), Sphynx cat (7.43×), Before Sunrise (19.64×), and Siamese cat (5.96×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Pets & Animals audiences in United States

See Norwegian Forest cat audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Norwegian Forest cat. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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