A data profile of the people who buy, follow and care about British Shorthair in United States — modelled from more than twelve digital signal sources. British Shorthair has an estimated audience of 11,710,239 people in United States.
The average British Shorthair fan in United States is 35.6 years old, more female, and lives primarily in California.
The audience is concentrated in California, Texas, New York.
Top brand affinities include Victorious, Siamese cat, Maine Coon, with strongest over-indexing on Victorious (148.4× the country average).
Demographically, the British Shorthair audience skews more female with an average age of 35.6, and over-indexes on personality traits such as Pet Ownership, Healthy Lifestyle.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical British Shorthair fan in United States is more female, around 35.6 years old, with strong Pet Ownership tendencies and a notable affinity for Victorious.
The key figures that characterise the British Shorthair profile in United States.
65.5% are female, 34.5% are male, average age 35.6.
| Metric | Value |
|---|---|
| Female | 65.5% |
| Male | 34.5% |
| Average age | 35.6 |
| Estimated audience size | 11,710,239 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 31% | |
| 20-29 | 20% | |
| 30-39 | 16% | |
| 40-49 | 17% | |
| 50+ | 16% |
Where the British Shorthair audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Washington | ~400K | 1.58× | |
| 02 | California | ~2M | 1.56× | |
| 03 | New York | ~900K | 1.36× | |
| 04 | Oregon | ~200K | 1.33× | |
| 05 | Texas | ~1M | 1.21× | |
| 06 | Massachusetts | ~300K | 1.20× | |
| 07 | Virginia | ~300K | 1.16× | |
| 08 | Illinois | ~400K | 1.15× | |
| 09 | New Jersey | ~300K | 1.14× | |
| 10 | Nevada | ~100K | 1.13× | |
| 11 | Hawaii | ~50K | 1.08× | |
| 12 | Utah | ~100K | 1.07× | |
| 13 | Florida | ~800K | 1.06× | |
| 14 | Connecticut | ~100K | 1.06× | |
| 15 | Maryland | ~200K | 1.05× | |
| 16 | Pennsylvania | ~400K | 1.03× | |
| 17 | Idaho | ~60K | 1.03× | |
| 18 | Oklahoma | ~100K | 1.02× | |
| 19 | Arizona | ~200K | 1.01× | |
| 20 | Rhode Island | ~40K | 1.01× | |
| 21 | Michigan | ~300K | 1.00× | |
| 22 | Minnesota | ~200K | 1.00× | |
| 23 | Georgia | ~400K | 0.99× | |
| 24 | North Carolina | ~300K | 0.98× | |
| 25 | New Hampshire | ~50K | 0.98× | |
| 26 | Alaska | ~20K | 0.98× | |
| 27 | Kentucky | ~100K | 0.97× | |
| 28 | Indiana | ~200K | 0.96× | |
| 29 | Ohio | ~300K | 0.95× | |
| 30 | Tennessee | ~200K | 0.95× | |
| 31 | Arkansas | ~90K | 0.94× | |
| 32 | West Virginia | ~50K | 0.94× | |
| 33 | Washington, District of Columbia | ~30K | 0.94× | |
| 34 | Colorado | ~200K | 0.93× | |
| 35 | Nebraska | ~50K | 0.92× | |
| 36 | Maine | ~40K | 0.92× | |
| 37 | Missouri | ~200K | 0.91× | |
| 38 | Kansas | ~80K | 0.91× | |
| 39 | North Dakota | ~20K | 0.90× | |
| 40 | Delaware | ~30K | 0.89× | |
| 41 | Louisiana | ~100K | 0.88× | |
| 42 | Wisconsin | ~200K | 0.87× | |
| 43 | Iowa | ~80K | 0.87× | |
| 44 | South Carolina | ~100K | 0.84× | |
| 45 | Vermont | ~20K | 0.84× | |
| 46 | New Mexico | ~50K | 0.83× | |
| 47 | Alabama | ~100K | 0.82× | |
| 48 | South Dakota | ~20K | 0.82× | |
| 49 | Montana | ~30K | 0.80× | |
| 50 | Mississippi | ~80K | 0.79× |
The strongest cross-interests of the British Shorthair audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Victorious | Movies & TV | 148.40× | ||
| 02 | Siamese cat | Pets & Animals | 9.75× | ||
| 03 | Sphynx cat | Pets & Animals | 9.12× | ||
| 04 | Maine Coon | Pets & Animals | 8.80× | ||
| 05 | Bengal cat | Pets & Animals | 8.06× | ||
| 06 | Persian cat | Pets & Animals | 6.97× | ||
| 07 | Black cat | Pets & Animals | 5.90× | ||
| 08 | Dog lovers | Pets & Animals | 5.33× | ||
| 09 | Litter box | Pets & Animals | 4.98× | ||
| 10 | Pomeranian (dog) | Pets & Animals | 4.65× | ||
| 11 | Maltese (dog) | Pets & Animals | 4.43× | ||
| 12 | Poodle | Pets & Animals | 4.27× | ||
| 13 | Animal | Pets & Animals | 2.33× | ||
| 14 | Arts and music | Arts & Culture | 1.66× | ||
| 15 | Outdoor recreation | Sports | 1.66× | ||
| 16 | Movies | Movies & TV | 1.61× | ||
| 17 | Reading | Literature | 1.58× | ||
| 18 | Sports | Sports | 1.56× | ||
| 19 | Music | Business & Career | 1.52× | ||
| 20 | Food and drink | Food & Beverages | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Pet Ownership | JOY | 2.42× | |
| Healthy Lifestyle | BALANCE | 1.88× | |
| Sustainability | BALANCE | 1.59× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| DIY Mentality | THRILL | 0.86× | |
| Tradition | CONSERVATISM | 0.97× | |
| Price Sensitivity | PREMIUM | 1.00× |
British Shorthair has an estimated audience of 11,710,239 people in United States, concentrated in California and Texas.
65.5% of British Shorthair fans are female, 34.5% are male, with an average age of 35.6 years.
British Shorthair fans show strongest brand affinity for Victorious (148.4×), Siamese cat (9.75×), and Maine Coon (8.8×) over the country average.
British Shorthair fans in United States are most concentrated in California (reach ~2M), Texas (reach ~1M), and New York (reach ~900K). These three regions account for the largest share of the active audience.
Beyond British Shorthair itself, the audience over-indexes on Siamese cat (9.75×), Maine Coon (8.8×), Dog lovers (5.33×), and Sphynx cat (9.12×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for British Shorthair. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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