A data profile of the people who buy, follow and care about British Shorthair in Spain — modelled from more than twelve digital signal sources. British Shorthair has an estimated audience of 2,383,826 people in Spain.
The average British Shorthair fan in Spain is 41.4 years old, more female, and lives primarily in Catalonia.
The audience is concentrated in Catalonia, Andalusia, Community of Madrid.
Top brand affinities include Maine Coon, Litter box, Sphynx cat, with strongest over-indexing on Maine Coon (9.87× the country average).
Demographically, the British Shorthair audience skews more female with an average age of 41.4, and over-indexes on personality traits such as Pet Ownership, Travelling.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 17 regions tracked by Rascasse.
The typical British Shorthair fan in Spain is more female, around 41.4 years old, with strong Pet Ownership tendencies and a notable affinity for Maine Coon.
The key figures that characterise the British Shorthair profile in Spain.
66.8% are female, 33.2% are male, average age 41.4.
| Metric | Value |
|---|---|
| Female | 66.8% |
| Male | 33.2% |
| Average age | 41.4 |
| Estimated audience size | 2,383,826 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 15% | |
| 20-29 | 19% | |
| 30-39 | 18% | |
| 40-49 | 25% | |
| 50+ | 24% |
of the worldwide British Shorthair audience comes from Spain.
| Country | Share |
|---|---|
| Japan | 19.4% |
| United States | 17.7% |
| Germany | 7.1% |
Where the British Shorthair audience in Spain is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Catalonia | ~500K | 1.26× | |
| 02 | Comunidad Valenciana | ~300K | 1.22× | |
| 03 | Community of Madrid | ~400K | 1.12× | |
| 04 | Galicia | ~100K | 1.09× | |
| 05 | Basque Autonomous Country | ~100K | 1.07× | |
| 06 | Aragon | ~70K | 1.07× | |
| 07 | Principality of Asturias | ~60K | 1.07× | |
| 08 | Region of Murcia | ~90K | 1.05× | |
| 09 | Andalusia | ~500K | 1.04× | |
| 10 | Castilla-La Mancha | ~100K | 1.04× | |
| 11 | Castile and León | ~100K | 0.97× | |
| 12 | Cantabria | ~30K | 0.97× | |
| 13 | La Rioja | ~10K | 0.91× | |
| 14 | Navarre | ~30K | 0.88× | |
| 15 | Balearic Islands | ~60K | 0.87× | |
| 16 | Extremadura | ~40K | 0.81× | |
| 17 | Canary Islands | ~100K | 0.80× |
The strongest cross-interests of the British Shorthair audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Sphynx cat | Pets & Animals | 9.89× | ||
| 02 | Maine Coon | Pets & Animals | 9.87× | ||
| 03 | Bengal cat | Pets & Animals | 9.60× | ||
| 04 | Black cat | Pets & Animals | 7.78× | ||
| 05 | Litter box | Pets & Animals | 7.31× | ||
| 06 | Persian cat | Pets & Animals | 6.30× | ||
| 07 | Cat play and toys | Pets & Animals | 5.85× | ||
| 08 | Pet food | Pets & Animals | 5.18× | ||
| 09 | Pomeranian (dog) | Pets & Animals | 5.17× | ||
| 10 | Beagle | Pets & Animals | 5.12× | ||
| 11 | Maltese (dog) | Pets & Animals | 5.11× | ||
| 12 | Kitten | Pets & Animals | 5.07× | ||
| 13 | Dog harness | Pets & Animals | 4.75× | ||
| 14 | French Bulldog | Pets & Animals | 4.74× | ||
| 15 | Dog health | Pets & Animals | 4.19× | ||
| 16 | Dog lovers | Pets & Animals | 4.18× | ||
| 17 | Rabbits | Pets & Animals | 4.05× | ||
| 18 | Dog food | Pets & Animals | 3.86× | ||
| 19 | Pets | Pets & Animals | 1.90× | ||
| 20 | Real Madrid C.F. | Sports | 1.53× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Pet Ownership | JOY | 3.17× | |
| Travelling | THRILL | 1.59× | |
| Healthy Lifestyle | BALANCE | 1.57× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Community Orientation | OPEN | 0.93× | |
| Convenience Orientation | PREMIUM | 1.04× | |
| Social Media Usage | JOY | 1.07× |
British Shorthair has an estimated audience of 2,383,826 people in Spain, concentrated in Catalonia and Andalusia.
66.8% of British Shorthair fans are female, 33.2% are male, with an average age of 41.4 years.
British Shorthair fans show strongest brand affinity for Maine Coon (9.87×), Litter box (7.31×), and Sphynx cat (9.89×) over the country average.
British Shorthair fans in Spain are most concentrated in Catalonia (reach ~500K), Andalusia (reach ~500K), and Community of Madrid (reach ~400K). These three regions account for the largest share of the active audience.
Beyond British Shorthair itself, the audience over-indexes on Litter box (7.31×), Sphynx cat (9.89×), Bengal cat (9.6×), and Black cat (7.78×) compared to the Spain average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Spain who actively search for British Shorthair. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Spain. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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