A data profile of the people who buy, follow and care about Black cat in United States — modelled from more than twelve digital signal sources. Black cat has an estimated audience of 14,944,849 people in United States.
The average Black cat fan in United States is 36.1 years old, more female, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include The Familiar of Zero, British Shorthair, Siamese cat, with strongest over-indexing on The Familiar of Zero (3531.12× the country average).
Demographically, the Black cat audience skews more female with an average age of 36.1, and over-indexes on personality traits such as Pet Ownership, Healthy Lifestyle.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Black cat fan in United States is more female, around 36.1 years old, with strong Pet Ownership tendencies and a notable affinity for The Familiar of Zero.
The key figures that characterise the Black cat profile in United States.
64.8% are female, 35.2% are male, average age 36.1.
| Metric | Value |
|---|---|
| Female | 64.8% |
| Male | 35.2% |
| Average age | 36.1 |
| Estimated audience size | 14,944,849 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 31% | |
| 20-29 | 19% | |
| 30-39 | 16% | |
| 40-49 | 18% | |
| 50+ | 17% |
Where the Black cat audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Washington, District of Columbia | ~100K | 3.32× | |
| 02 | Arizona | ~400K | 1.22× | |
| 03 | California | ~2M | 1.19× | |
| 04 | Washington | ~400K | 1.18× | |
| 05 | Maryland | ~300K | 1.18× | |
| 06 | Virginia | ~400K | 1.17× | |
| 07 | Arkansas | ~100K | 1.17× | |
| 08 | Alabama | ~200K | 1.16× | |
| 09 | Texas | ~1.5M | 1.14× | |
| 10 | Georgia | ~500K | 1.11× | |
| 11 | New Mexico | ~80K | 1.07× | |
| 12 | Indiana | ~300K | 1.06× | |
| 13 | Louisiana | ~200K | 1.06× | |
| 14 | Mississippi | ~100K | 1.06× | |
| 15 | Florida | ~1M | 1.03× | |
| 16 | Nevada | ~100K | 1.03× | |
| 17 | Iowa | ~100K | 1.03× | |
| 18 | North Carolina | ~500K | 1.01× | |
| 19 | Oklahoma | ~200K | 1.01× | |
| 20 | West Virginia | ~70K | 1.01× | |
| 21 | New York | ~800K | 1.00× | |
| 22 | Michigan | ~400K | 1.00× | |
| 23 | Kentucky | ~200K | 1.00× | |
| 24 | Illinois | ~500K | 0.99× | |
| 25 | Ohio | ~500K | 0.98× | |
| 26 | Massachusetts | ~300K | 0.97× | |
| 27 | Missouri | ~200K | 0.97× | |
| 28 | South Carolina | ~200K | 0.97× | |
| 29 | Tennessee | ~300K | 0.96× | |
| 30 | Oregon | ~200K | 0.96× | |
| 31 | Pennsylvania | ~500K | 0.95× | |
| 32 | Connecticut | ~100K | 0.95× | |
| 33 | Utah | ~100K | 0.95× | |
| 34 | Kansas | ~100K | 0.94× | |
| 35 | Rhode Island | ~40K | 0.94× | |
| 36 | Alaska | ~30K | 0.94× | |
| 37 | Colorado | ~200K | 0.90× | |
| 38 | New Jersey | ~300K | 0.89× | |
| 39 | Nebraska | ~70K | 0.87× | |
| 40 | Wisconsin | ~200K | 0.85× | |
| 41 | Idaho | ~60K | 0.84× | |
| 42 | Minnesota | ~200K | 0.82× | |
| 43 | Delaware | ~30K | 0.81× | |
| 44 | South Dakota | ~30K | 0.80× | |
| 45 | Maine | ~40K | 0.79× | |
| 46 | North Dakota | ~20K | 0.78× | |
| 47 | New Hampshire | ~50K | 0.77× | |
| 48 | Hawaii | ~50K | 0.76× | |
| 49 | Montana | ~30K | 0.74× | |
| 50 | Vermont | ~20K | 0.68× |
The strongest cross-interests of the Black cat audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | The Familiar of Zero | Literature | 3531.12× | ||
| 02 | British Shorthair | Pets & Animals | 8.08× | ||
| 03 | Sphynx cat | Pets & Animals | 8.05× | ||
| 04 | Siamese cat | Pets & Animals | 7.75× | ||
| 05 | Bengal cat | Pets & Animals | 7.28× | ||
| 06 | Maine Coon | Pets & Animals | 7.23× | ||
| 07 | Cats (musical) | Music & Radio | 6.63× | ||
| 08 | Persian cat | Pets & Animals | 5.94× | ||
| 09 | Dog lovers | Pets & Animals | 4.53× | ||
| 10 | Cat play and toys | Pets & Animals | 4.21× | ||
| 11 | Litter box | Pets & Animals | 4.19× | ||
| 12 | Maltese (dog) | Pets & Animals | 3.98× | ||
| 13 | Pomeranian (dog) | Pets & Animals | 3.97× | ||
| 14 | Poodle | Pets & Animals | 3.69× | ||
| 15 | Kitten | Pets & Animals | 3.29× | ||
| 16 | Animal | Pets & Animals | 2.17× | ||
| 17 | Arts and music | Arts & Culture | 1.59× | ||
| 18 | Outdoor recreation | Sports | 1.57× | ||
| 19 | Movies | Movies & TV | 1.55× | ||
| 20 | Reading | Literature | 1.52× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Pet Ownership | JOY | 2.26× | |
| Healthy Lifestyle | BALANCE | 1.69× | |
| Sustainability | BALANCE | 1.50× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| DIY Mentality | THRILL | 0.98× | |
| Need for Security | CONSERVATISM | 1.03× | |
| Price Sensitivity | PREMIUM | 1.04× |
Black cat has an estimated audience of 14,944,849 people in United States, concentrated in California and Texas.
64.8% of Black cat fans are female, 35.2% are male, with an average age of 36.1 years.
Black cat fans show strongest brand affinity for The Familiar of Zero (3531.12×), British Shorthair (8.08×), and Siamese cat (7.75×) over the country average.
Black cat fans in United States are most concentrated in California (reach ~2M), Texas (reach ~1.5M), and Florida (reach ~1M). These three regions account for the largest share of the active audience.
Beyond Black cat itself, the audience over-indexes on British Shorthair (8.08×), Siamese cat (7.75×), Sphynx cat (8.05×), and Dog lovers (4.53×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Black cat. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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