Rascasse Audience Intelligence

Bengal cat Audience in United States

A data profile of the people who buy, follow and care about Bengal cat in United States — modelled from more than twelve digital signal sources. Bengal cat has an estimated audience of 10,180,573 people in United States.

The average Bengal cat fan in United States is 35.6 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Siamese cat, British Shorthair, Sphynx cat, with strongest over-indexing on Siamese cat (9.61× the country average).

Demographically, the Bengal cat audience skews more female with an average age of 35.6, and over-indexes on personality traits such as Pet Ownership, Healthy Lifestyle.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Bengal cat fan in United States is more female, around 35.6 years old, with strong Pet Ownership tendencies and a notable affinity for Siamese cat.

Category: Pets & Animals · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Bengal cat profile in United States.

Audience size
10.2M
in United States
Gender
65.6%
34.4% male
Age
35.6
average years
Country rank
#3509
Topic in United States
Fig. 01

Search interest · 12-month trend

+9%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Bengal cat fans

65.6% are female, 34.4% are male, average age 35.6.

Fig. 02

Gender split

65.6%
Female
34.4%
Male
Demographic split for Bengal cat audience in United States
MetricValue
Female65.6%
Male34.4%
Average age35.6
Estimated audience size10,180,573
Fig. 03

Age distribution

Ø 35.6
average years
Age distribution of the Bengal cat audience in United States
Age bracketShare%
16-1932%
20-2920%
30-3916%
40-4917%
50+16%
Fig. 04

Worldwide distribution

19.0%

of the worldwide Bengal cat audience comes from United States.

Worldwide audience distribution share by country for Bengal cat
CountryShare
Japan20.1%
United States19.0%
Germany6.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Bengal cat audience in United States is strongest.

Fig. 05

Top regions by affinity

Bengal cat fans by region: top regions in United States
#RegionReachAffinity×
01Utah~100K1.33×
02California~1.5M1.28×
03Washington~200K1.22×
04Oregon~100K1.18×
05Oklahoma~100K1.18×
06West Virginia~60K1.17×
07Nebraska~60K1.15×
08Texas~1M1.13×
09Florida~800K1.11×
10Idaho~60K1.09×
11Arizona~200K1.08×
12Missouri~200K1.08×
13Nevada~100K1.08×
14Indiana~200K1.07×
15Colorado~200K1.06×
16Kentucky~100K1.06×
17Iowa~90K1.05×
18Pennsylvania~400K1.03×
19Michigan~300K1.03×
20Minnesota~100K1.03×
21Louisiana~100K1.03×
22New Hampshire~40K1.02×
23North Dakota~20K1.02×
24Connecticut~100K1.01×
25Arkansas~80K1.01×
26Kansas~80K0.99×
27Rhode Island~30K0.99×
28South Dakota~20K0.98×
29Vermont~20K0.98×
30Maine~40K0.97×
31Alaska~20K0.97×
32Illinois~300K0.96×
33Tennessee~200K0.96×
34Massachusetts~200K0.96×
35North Carolina~300K0.95×
36New York~500K0.92×
37Ohio~300K0.92×
38Georgia~300K0.91×
39Virginia~200K0.91×
40New Mexico~50K0.91×
41Montana~30K0.91×
42Wisconsin~100K0.89×
43Alabama~100K0.89×
44New Jersey~200K0.85×
45South Carolina~100K0.85×
46Maryland~100K0.84×
47Mississippi~70K0.84×
48Delaware~20K0.80×
49Hawaii~30K0.74×
50Washington, District of Columbia~20K0.73×
Fig. 06

Affinity by region

Affinity by region — Bengal cat, United States
0.73×1.00×1.33×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Bengal cat audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Bengal cat audience
#·InterestCategoryAffinity×
01Sphynx catPets & Animals9.89×
02British ShorthairPets & Animals9.79×
03Siamese catPets & Animals9.61×
04Maine CoonPets & Animals8.74×
05Cats (musical)Music & Radio7.36×
06Persian catPets & Animals7.00×
07Black catPets & Animals5.90×
08Dog loversPets & Animals4.96×
09Litter boxPets & Animals4.77×
10Siberian HuskyPets & Animals4.60×
11Shih TzuPets & Animals4.47×
12Maltese (dog)Pets & Animals4.44×
13Cat play and toysPets & Animals4.38×
14Pomeranian (dog)Pets & Animals4.11×
15PoodlePets & Animals4.11×
16French BulldogPets & Animals3.70×
17Dog collarPets & Animals3.54×
18AnimalPets & Animals2.25×
19Arts and musicArts & Culture1.55×
20MoviesMovies & TV1.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Bengal cat audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Bengal cat audience · What stands out
TraitClusterDeviationScore
Pet OwnershipJOY2.23×
Healthy LifestyleBALANCE1.82×
SustainabilityBALANCE1.56×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Bengal cat audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.94×
Family OrientationCONSERVATISM1.00×
TraditionCONSERVATISM1.01×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Bengal cat have in United States?

Bengal cat has an estimated audience of 10,180,573 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Bengal cat fans?

65.6% of Bengal cat fans are female, 34.4% are male, with an average age of 35.6 years.

03

Which brands do Bengal cat fans like most?

Bengal cat fans show strongest brand affinity for Siamese cat (9.61×), British Shorthair (9.79×), and Sphynx cat (9.89×) over the country average.

04

Where do Bengal cat fans live in United States?

Bengal cat fans in United States are most concentrated in California (reach ~1.5M), Texas (reach ~1M), and Florida (reach ~800K). These three regions account for the largest share of the active audience.

05

What other brands do Bengal cat fans also like?

Beyond Bengal cat itself, the audience over-indexes on British Shorthair (9.79×), Sphynx cat (9.89×), Maine Coon (8.74×), and Dog lovers (4.96×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Bengal cat. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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