Bengal cat Audience in United States

Bengal cat logo

Bengal cat has an estimated audience of 10,180,573 people in United States. 65.6% are female, 34.4% are male, average age 35.6. Top regions: California, Texas, Florida. Top brand affinities: Siamese cat, British Shorthair, Sphynx cat, Maine Coon, Dog lovers.

The average Bengal cat fan in United States is 35.6 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Siamese cat, British Shorthair, Sphynx cat, with strongest over-indexing on Siamese cat (9.61× the country average). Demographically, the Bengal cat audience skews more female with an average age of 35.6, and over-indexes on personality traits such as Pet Ownership, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Pets & Animals · Type: Topic

Demographics of Bengal cat fans

Demographic split for Bengal cat audience in United States
MetricValue
Female65.6%
Male34.4%
Average age35.6
Estimated audience size10,180,573

Audience persona

The typical Bengal cat fan in United States is more female, around 35.6 years old, with strong Pet Ownership tendencies and a notable affinity for Siamese cat.

Top regions in United States

Top regions ranked by reach for Bengal cat in United States
RegionReachAffinity
California1,447,2051.29×
Texas1,010,2141.15×
Florida764,7861.11×
New York557,2090.98×
Pennsylvania375,7091.1×
Illinois340,7961×
Ohio302,4080.96×
North Carolina288,6280.94×
Michigan287,1201.08×
Georgia282,9250.9×
Washington250,2391.23×
Virginia229,5240.93×
New Jersey224,5460.87×
Arizona217,3131.05×
Tennessee203,5101×
Indiana200,7731.08×
Massachusetts198,9120.99×
Missouri181,5801.11×
Colorado172,0471.07×
Minnesota158,7311.09×
Maryland146,9980.84×
Oregon142,0251.22×
Wisconsin140,4080.92×
Kentucky137,7861.08×
Oklahoma132,8851.18×
South Carolina132,5640.87×
Louisiana125,3690.95×
Utah121,7051.33×
Alabama120,6550.85×
Connecticut103,5411.01×
Nevada102,8231.04×
Iowa88,2321.05×
Arkansas85,8351.02×
Kansas78,8820.98×
Mississippi67,6000.81×
Nebraska57,5341.13×
West Virginia56,6521.19×
Idaho56,2191.1×
New Mexico43,4340.85×
New Hampshire41,1051.02×
Maine34,9620.96×
Rhode Island31,6190.98×
Hawaii29,6870.68×
Montana25,1070.89×
Washington, District of Columbia23,0550.75×
South Dakota21,6840.92×
Delaware20,8050.74×
North Dakota19,7470.94×
Alaska19,4640.89×
Vermont17,4470.98×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Bengal cat audience
BrandAffinityCategory
Siamese cat9.61×Pets & Animals
British Shorthair9.79×Pets & Animals
Sphynx cat9.89×Pets & Animals
Maine Coon8.74×Pets & Animals
Dog lovers4.96×Pets & Animals
Persian cat7×Pets & Animals
Black cat5.9×Pets & Animals
Animal2.25×Pets & Animals
Maltese (dog)4.44×Pets & Animals
Arts and music1.55×Arts & Culture
Cats (musical)7.36×Music & Radio
Siberian Husky4.6×Pets & Animals
Litter box4.77×Pets & Animals
Pomeranian (dog)4.11×Pets & Animals
Poodle4.11×Pets & Animals
Shih Tzu4.47×Pets & Animals
Movies1.51×Movies & TV
Dog collar3.54×Pets & Animals
Cat play and toys4.38×Pets & Animals
French Bulldog3.7×Pets & Animals

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Bengal cat audience
TraitClusterScore
Pet OwnershipJOY2.68
LGBTQ+ IdentityOPEN2.2
SustainabilityBALANCE1.94
Luxury OrientationPREMIUM1.6
Early Adopter MentalityPOWER1.49
DIY MentalityTHRILL1.44

Worldwide distribution

Worldwide audience distribution share by country for Bengal cat
CountryShare
Japan20.1%
United States19.0%
Germany6.9%

See Bengal cat audiences in other countries

More Pets & Animals audiences in United States

Frequently asked questions

How many fans does Bengal cat have in United States?

Bengal cat has an estimated audience of 10,180,573 people in United States, concentrated in California and Texas.

What is the gender split and age of Bengal cat fans?

65.6% of Bengal cat fans are female, 34.4% are male, with an average age of 35.6 years.

Which brands do Bengal cat fans like most?

Bengal cat fans show strongest brand affinity for Siamese cat (9.61×), British Shorthair (9.79×), and Sphynx cat (9.89×) over the country average.

Where do Bengal cat fans live in United States?

Bengal cat fans in United States are most concentrated in California (reach 1,447,205), Texas (reach 1,010,214), and Florida (reach 764,786). These three regions account for the largest share of the active audience.

What other brands do Bengal cat fans also like?

Beyond Bengal cat itself, the audience over-indexes on British Shorthair (9.79×), Sphynx cat (9.89×), Maine Coon (8.74×), and Dog lovers (4.96×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Bengal cat. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.