Oleksandr Usyk Audience in Germany

Oleksandr Usyk has an estimated audience of 249,197 people in Germany. 38.1% are female, 61.9% are male, average age 32.6. Top brand affinities: Boxing, Oscar De La Hoya, Tyson Fury, Jackie Chan, Borussia Dortmund.

Top brand affinities include Boxing, Oscar De La Hoya, Tyson Fury, with strongest over-indexing on Boxing (12.9× the country average). Demographically, the Oleksandr Usyk audience skews more male with an average age of 32.6, and over-indexes on personality traits such as Sports Activity, Risk Appetite.

Category: Sports · Type: Person · Subtype: Boxing

Demographics of Oleksandr Usyk fans

Demographic split for Oleksandr Usyk audience in Germany
MetricValue
Female38.1%
Male61.9%
Average age32.6
Estimated audience size249,197

Audience persona

The typical Oleksandr Usyk fan in Germany is more male, around 32.6 years old, with strong Sports Activity tendencies and a notable affinity for Boxing.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Oleksandr Usyk audience
BrandAffinityCategory
Boxing12.9×Sports
Oscar De La Hoya108.35×Sports
Tyson Fury28.13×Sports
Jackie Chan11.74×Movies & TV
Borussia Dortmund2.01×Sports
Vagabond (manga)16.77×Literature
Neil Patrick Harris20×Movies & TV
Pokémon4.25×Games
Anthony Joshua9.51×Sports
Memrise22.59×Business & Career
Khabib Nurmagomedov14.14×Sports
FIFA World Cup2.06×Sports
Transfermarkt2.69×Sports
Punching bag31.8×Sports
Ultimate Fighting Championship4.51×Sports
FC Bayern Munich1.73×Sports
Jon Jones14.46×Sports
UEFA Champions League1.91×Sports
Wladimir Klitschko15.71×Sports
Livemusic2.71×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Oleksandr Usyk audience
TraitClusterScore
Sports ActivityPOWER1.38
Risk AppetiteTHRILL1.28
Early Adopter MentalityPOWER1.18
Luxury OrientationPREMIUM1.17
ExtroversionTHRILL1.15
Career OrientationPOWER1.14

Worldwide distribution

Worldwide audience distribution share by country for Oleksandr Usyk
CountryShare
United States17.8%
United Kingdom15.5%
Germany6.2%

See Oleksandr Usyk audiences in other countries

More Boxing audiences in Germany

How to read this data

Audience size is the estimated number of people in Germany who actively search for Oleksandr Usyk. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.