Peach (airline) Audience in Germany

Peach (airline) has an estimated audience of 234,020 people in Germany. 65.6% are female, 34.4% are male, average age 46.3. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Euphonium, Loincloth, Gudrun Sjödén, Rossmann, Hayle.
The average Peach (airline) fan in Germany is 46.3 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Euphonium, Loincloth, Gudrun Sjödén, with strongest over-indexing on Euphonium (123.59× the country average). Demographically, the Peach (airline) audience skews more female with an average age of 46.3, and over-indexes on personality traits such as Travelling, Sports Activity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Travel & Leisure · Type: Brand · Subtype: Airline
Demographics of Peach (airline) fans
| Metric | Value |
|---|---|
| Female | 65.6% |
| Male | 34.4% |
| Average age | 46.3 |
| Estimated audience size | 234,020 |
Audience persona
The typical Peach (airline) fan in Germany is more female, around 46.3 years old, with strong Travelling tendencies and a notable affinity for Euphonium.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 59,080 | 1.15× |
| Bayern | 46,297 | 1.23× |
| Baden-Württemberg | 29,138 | 0.91× |
| Niedersachsen | 22,220 | 0.98× |
| Hessen | 20,276 | 1.14× |
| Berlin | 16,277 | 1.56× |
| Rheinland-Pfalz | 11,387 | 0.97× |
| Sachsen | 9,959 | 0.87× |
| Schleswig-Holstein | 7,216 | 0.86× |
| Brandenburg | 6,612 | 0.91× |
| Hamburg | 6,223 | 1.18× |
| Sachsen-Anhalt | 4,799 | 0.79× |
| Thüringen | 4,797 | 0.8× |
| Mecklenburg-Vorpommern | 3,463 | 0.78× |
| Saarland | 2,418 | 0.84× |
| Bremen | 2,072 | 1.04× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Euphonium | 123.59× | Music & Radio |
| Loincloth | 24.37× | Fashion & Accessoires |
| Gudrun Sjödén | 20× | Fashion & Accessoires |
| Rossmann | 1.91× | Shopping |
| Hayle | 80.24× | Travel & Leisure |
| Kurt Weill | 20× | Music & Radio |
| Pantsuit | 13.7× | Fashion & Accessoires |
| Jalebi | 23.19× | Food & Beverages |
| Gil Ofarim | 2.08× | Music & Radio |
| Ipsos | 18.92× | Business & Career |
| Hostelworld | 10.02× | Travel & Leisure |
| Home Office | 1.77× | Business & Career |
| Yip Man | 20× | Politics & Society |
| Gruene, New Braunfels, Texas | 19.26× | Travel & Leisure |
| Stradivarius | 1.97× | Shopping |
| Hückelhoven | 8.99× | Travel & Leisure |
| Kourou | 19.88× | Travel & Leisure |
| Hypertext | 2.76× | Technology & Electronics |
| Jaguar F-Pace | 5.57× | Cars & Mobility |
| Circular Quay | 19.18× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Travelling | THRILL | 2.42 |
| Sports Activity | POWER | 1.55 |
| Risk Appetite | THRILL | 1.3 |
| Extroversion | THRILL | 1.29 |
| Family Orientation | CONSERVATISM | 1.22 |
| Design Affinity | PREMIUM | 1.21 |
Worldwide distribution
| Country | Share |
|---|---|
| Japan | 40.8% |
| United States | 13.3% |
| India | 12.2% |
See Peach (airline) audiences in other countries
More Airline audiences in Germany
- Ryanair (13,197,094)
- Lufthansa (11,153,663)
- Eurowings (10,127,535)
- Sunexpress (5,233,436)
- SunExpress (3,593,581)
Frequently asked questions
How many fans does Peach (airline) have in Germany?
Peach (airline) has an estimated audience of 234,020 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Peach (airline) fans?
65.6% of Peach (airline) fans are female, 34.4% are male, with an average age of 46.3 years.
Which brands do Peach (airline) fans like most?
Peach (airline) fans show strongest brand affinity for Euphonium (123.59×), Loincloth (24.37×), and Gudrun Sjödén (20×) over the country average.
Where do Peach (airline) fans live in Germany?
Peach (airline) fans in Germany are most concentrated in Nordrhein-Westfalen (reach 59,080), Bayern (reach 46,297), and Baden-Württemberg (reach 29,138). These three regions account for the largest share of the active audience.
What other brands do Peach (airline) fans also like?
Beyond Peach (airline) itself, the audience over-indexes on Loincloth (24.37×), Gudrun Sjödén (20×), Rossmann (1.91×), and Hayle (80.24×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Peach (airline). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.