Physical security Audience in Germany

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Physical security has an estimated audience of 353,432 people in Germany. 35.2% are female, 64.8% are male, average age 44.5. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: The Client (1994 film), Hang Seng Index, Jeremy Meeks, Progressive rock, Israel.

The average Physical security fan in Germany is 44.5 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include The Client (1994 film), Hang Seng Index, Jeremy Meeks, with strongest over-indexing on The Client (1994 film) (30.74× the country average). Demographically, the Physical security audience skews more male with an average age of 44.5, and over-indexes on personality traits such as Patriotism, Sports Activity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Politics & Society · Type: Topic

Demographics of Physical security fans

Demographic split for Physical security audience in Germany
MetricValue
Female35.2%
Male64.8%
Average age44.5
Estimated audience size353,432

Audience persona

The typical Physical security fan in Germany is more male, around 44.5 years old, with strong Patriotism tendencies and a notable affinity for The Client (1994 film).

Top regions in Germany

Top regions ranked by reach for Physical security in Germany
RegionReachAffinity
Nordrhein-Westfalen30,3640.39×
Bayern27,2570.48×
Baden-Württemberg19,5410.41×
Rheinland-Pfalz13,3200.75×
Hessen13,2140.49×
Niedersachsen13,1080.38×
Sachsen12,0200.69×
Thüringen11,1501.24×
Sachsen-Anhalt10,8291.18×
Bremen10,1763.37×
Saarland10,0472.31×
Brandenburg10,0360.92×
Schleswig-Holstein9,7180.77×
Mecklenburg-Vorpommern9,5241.41×
Berlin7,5610.48×
Hamburg5,8390.73×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Physical security audience
BrandAffinityCategory
The Client (1994 film)30.74×Movies & TV
Hang Seng Index17.31×Business & Career
Jeremy Meeks20×Fashion & Accessoires
Progressive rock3.29×Music & Radio
Israel3.59×Travel & Leisure
Unique Gifts1.93×Shopping
KLIX (AM)3.39×Music & Radio
Cocktail1.58×Food & Beverages
Stradivarius1.97×Shopping
Javier, Leyte20×Travel & Leisure
Birthday Gifts1.84×Kids & Family
Stucco2.67×Home & Garden
Urban horticulture1.64×Home & Garden
Christmas Gift1.52×Kids & Family
Jack White1.75×Movies & TV
Kyokushin8.12×Sports
Natural rubber1.77×Cars & Mobility
Corona (band)1.8×Music & Radio
Este, Veneto1.79×Travel & Leisure
Esra Erol3.77×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Physical security audience
TraitClusterScore
PatriotismCONSERVATISM2.26
Sports ActivityPOWER1.65
Pet OwnershipJOY1.46
Need for SecurityCONSERVATISM1.46
Community OrientationOPEN1.35
Early Adopter MentalityPOWER1.28

Worldwide distribution

Worldwide audience distribution share by country for Physical security
CountryShare
United States29.0%
United Kingdom13.8%
Germany5.2%

See Physical security audiences in other countries

More Politics & Society audiences in Germany

Frequently asked questions

How many fans does Physical security have in Germany?

Physical security has an estimated audience of 353,432 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Physical security fans?

35.2% of Physical security fans are female, 64.8% are male, with an average age of 44.5 years.

Which brands do Physical security fans like most?

Physical security fans show strongest brand affinity for The Client (1994 film) (30.74×), Hang Seng Index (17.31×), and Jeremy Meeks (20×) over the country average.

Where do Physical security fans live in Germany?

Physical security fans in Germany are most concentrated in Nordrhein-Westfalen (reach 30,364), Bayern (reach 27,257), and Baden-Württemberg (reach 19,541). These three regions account for the largest share of the active audience.

What other brands do Physical security fans also like?

Beyond Physical security itself, the audience over-indexes on Hang Seng Index (17.31×), Jeremy Meeks (20×), Progressive rock (3.29×), and Israel (3.59×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Physical security. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.