Physical security Audience in United States

Demographics of Physical security fans

Audience persona

The typical Physical security fan in United States is more male, around 47.3 years old, with strong Need for Security tendencies and a notable affinity for Grinch.

Top regions in United States

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Worldwide distribution

See Physical security audiences in other countries

• Physical security — Germany
• Physical security — United Kingdom
• Physical security — France
• Physical security — Italy
• Physical security — Spain
• Physical security — Brazil
• Physical security — Japan
• Physical security — South Korea
• Physical security — India

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Frequently asked questions

How many fans does Physical security have in United States?

Physical security has an estimated audience of 1,970,375 people in United States, concentrated in California and Texas.

What is the gender split and age of Physical security fans?

37.5% of Physical security fans are female, 62.5% are male, with an average age of 47.3 years.

Which brands do Physical security fans like most?

Physical security fans show strongest brand affinity for Grinch (11.91×), Governor of Michigan (17.97×), and Israel (4.6×) over the country average.

Where do Physical security fans live in United States?

Physical security fans in United States are most concentrated in California (reach 186,764), Texas (reach 148,601), and Florida (reach 125,667). These three regions account for the largest share of the active audience.

What other brands do Physical security fans also like?

Beyond Physical security itself, the audience over-indexes on Governor of Michigan (17.97×), Israel (4.6×), Vocal harmony (9.23×), and Wok (12.22×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Physical security. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.