Food bank Audience in Germany

Food bank logo

Food bank has an estimated audience of 193,999 people in Germany. 51.0% are female, 49.0% are male, average age 44.1. Top regions: Nordrhein-Westfalen, Baden-Württemberg, Bayern. Top brand affinities: Workplace Safety and Health Act, Chemical engineering, Safety engineering, Lean manufacturing, Quality control.

The average Food bank fan in Germany is 44.1 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Baden-Württemberg, Bayern. Top brand affinities include Workplace Safety and Health Act, Chemical engineering, Safety engineering, with strongest over-indexing on Workplace Safety and Health Act (143.96× the country average). Demographically, the Food bank audience skews balanced with an average age of 44.1, and over-indexes on personality traits such as Need for Security, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Politics & Society · Type: NGO / Political Party

Demographics of Food bank fans

Demographic split for Food bank audience in Germany
MetricValue
Female51.0%
Male49.0%
Average age44.1
Estimated audience size193,999

Audience persona

The typical Food bank fan in Germany is balanced, around 44.1 years old, with strong Need for Security tendencies and a notable affinity for Workplace Safety and Health Act.

Top regions in Germany

Top regions ranked by reach for Food bank in Germany
RegionReachAffinity
Nordrhein-Westfalen67,2481.05×
Baden-Württemberg47,5661.19×
Bayern42,2940.9×
Niedersachsen28,5571.01×
Hessen20,1100.9×
Sachsen14,6241.02×
Rheinland-Pfalz13,7210.94×
Berlin11,5720.89×
Schleswig-Holstein9,8910.94×
Brandenburg9,2861.03×
Thüringen8,1261.09×
Sachsen-Anhalt7,8261.03×
Hamburg6,9051.05×
Mecklenburg-Vorpommern5,3920.97×
Bremen3,0761.23×
Saarland2,8400.79×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Food bank audience
BrandAffinityCategory
Workplace Safety and Health Act143.96×Politics & Society
Chemical engineering52.69×Business & Career
Safety engineering50.54×Business & Career
Lean manufacturing144.24×Business & Career
Quality control40.69×Business & Career
Quality management46.14×Business & Career
Food waste54.8×Home & Garden
Linde28.52×Business & Career
Emergency management18.49×Business & Career
Voluntary sector72.2×Business & Career
Intergovernmental Panel on Climate Change46.46×Politics & Society
Assembly line50.09×Business & Career
KISS16.13×Music & Radio
Fire safety46.69×Home & Garden
Six Sigma87.78×Business & Career
Quality assurance20.8×Business & Career
Meals on Wheels56.7×Food & Beverages
Search and rescue16.75×Politics & Society
Evonik20.54×Technology & Electronics
Organic chemistry20.51×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Food bank audience
TraitClusterScore
Need for SecurityCONSERVATISM2.14
Community OrientationOPEN2
Risk AppetiteTHRILL1.61
Pet OwnershipJOY1.55
TraditionCONSERVATISM1.53
LGBTQ+ IdentityOPEN1.51

Worldwide distribution

Worldwide audience distribution share by country for Food bank
CountryShare
United States51.9%
United Kingdom8.1%
Canada6.9%

See Food bank audiences in other countries

More Politics & Society audiences in Germany

Frequently asked questions

How many fans does Food bank have in Germany?

Food bank has an estimated audience of 193,999 people in Germany, concentrated in Nordrhein-Westfalen and Baden-Württemberg.

What is the gender split and age of Food bank fans?

51.0% of Food bank fans are female, 49.0% are male, with an average age of 44.1 years.

Which brands do Food bank fans like most?

Food bank fans show strongest brand affinity for Workplace Safety and Health Act (143.96×), Chemical engineering (52.69×), and Safety engineering (50.54×) over the country average.

Where do Food bank fans live in Germany?

Food bank fans in Germany are most concentrated in Nordrhein-Westfalen (reach 67,248), Baden-Württemberg (reach 47,566), and Bayern (reach 42,294). These three regions account for the largest share of the active audience.

What other brands do Food bank fans also like?

Beyond Food bank itself, the audience over-indexes on Chemical engineering (52.69×), Safety engineering (50.54×), Lean manufacturing (144.24×), and Quality control (40.69×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Food bank. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.