Food bank Audience in Germany

Food bank has an estimated audience of 193,999 people in Germany. 51.0% are female, 49.0% are male, average age 44.1. Top regions: Nordrhein-Westfalen, Baden-Württemberg, Bayern. Top brand affinities: Workplace Safety and Health Act, Chemical engineering, Safety engineering, Lean manufacturing, Quality control.
The average Food bank fan in Germany is 44.1 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Baden-Württemberg, Bayern. Top brand affinities include Workplace Safety and Health Act, Chemical engineering, Safety engineering, with strongest over-indexing on Workplace Safety and Health Act (143.96× the country average). Demographically, the Food bank audience skews balanced with an average age of 44.1, and over-indexes on personality traits such as Need for Security, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Politics & Society · Type: NGO / Political Party
Demographics of Food bank fans
| Metric | Value |
|---|---|
| Female | 51.0% |
| Male | 49.0% |
| Average age | 44.1 |
| Estimated audience size | 193,999 |
Audience persona
The typical Food bank fan in Germany is balanced, around 44.1 years old, with strong Need for Security tendencies and a notable affinity for Workplace Safety and Health Act.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 67,248 | 1.05× |
| Baden-Württemberg | 47,566 | 1.19× |
| Bayern | 42,294 | 0.9× |
| Niedersachsen | 28,557 | 1.01× |
| Hessen | 20,110 | 0.9× |
| Sachsen | 14,624 | 1.02× |
| Rheinland-Pfalz | 13,721 | 0.94× |
| Berlin | 11,572 | 0.89× |
| Schleswig-Holstein | 9,891 | 0.94× |
| Brandenburg | 9,286 | 1.03× |
| Thüringen | 8,126 | 1.09× |
| Sachsen-Anhalt | 7,826 | 1.03× |
| Hamburg | 6,905 | 1.05× |
| Mecklenburg-Vorpommern | 5,392 | 0.97× |
| Bremen | 3,076 | 1.23× |
| Saarland | 2,840 | 0.79× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Workplace Safety and Health Act | 143.96× | Politics & Society |
| Chemical engineering | 52.69× | Business & Career |
| Safety engineering | 50.54× | Business & Career |
| Lean manufacturing | 144.24× | Business & Career |
| Quality control | 40.69× | Business & Career |
| Quality management | 46.14× | Business & Career |
| Food waste | 54.8× | Home & Garden |
| Linde | 28.52× | Business & Career |
| Emergency management | 18.49× | Business & Career |
| Voluntary sector | 72.2× | Business & Career |
| Intergovernmental Panel on Climate Change | 46.46× | Politics & Society |
| Assembly line | 50.09× | Business & Career |
| KISS | 16.13× | Music & Radio |
| Fire safety | 46.69× | Home & Garden |
| Six Sigma | 87.78× | Business & Career |
| Quality assurance | 20.8× | Business & Career |
| Meals on Wheels | 56.7× | Food & Beverages |
| Search and rescue | 16.75× | Politics & Society |
| Evonik | 20.54× | Technology & Electronics |
| Organic chemistry | 20.51× | Business & Career |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Need for Security | CONSERVATISM | 2.14 |
| Community Orientation | OPEN | 2 |
| Risk Appetite | THRILL | 1.61 |
| Pet Ownership | JOY | 1.55 |
| Tradition | CONSERVATISM | 1.53 |
| LGBTQ+ Identity | OPEN | 1.51 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 51.9% |
| United Kingdom | 8.1% |
| Canada | 6.9% |
See Food bank audiences in other countries
More Politics & Society audiences in Germany
- Bundesagentur für Arbeit (8,888,790)
- Social Democratic Party of Germany (4,131,229)
- Bundestag (2,991,250)
- NATO (2,979,964)
- Bundeswehr (2,360,598)
Frequently asked questions
How many fans does Food bank have in Germany?
Food bank has an estimated audience of 193,999 people in Germany, concentrated in Nordrhein-Westfalen and Baden-Württemberg.
What is the gender split and age of Food bank fans?
51.0% of Food bank fans are female, 49.0% are male, with an average age of 44.1 years.
Which brands do Food bank fans like most?
Food bank fans show strongest brand affinity for Workplace Safety and Health Act (143.96×), Chemical engineering (52.69×), and Safety engineering (50.54×) over the country average.
Where do Food bank fans live in Germany?
Food bank fans in Germany are most concentrated in Nordrhein-Westfalen (reach 67,248), Baden-Württemberg (reach 47,566), and Bayern (reach 42,294). These three regions account for the largest share of the active audience.
What other brands do Food bank fans also like?
Beyond Food bank itself, the audience over-indexes on Chemical engineering (52.69×), Safety engineering (50.54×), Lean manufacturing (144.24×), and Quality control (40.69×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Food bank. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.