Rascasse Audience Intelligence

Food bank Audience in United States

A data profile of the people who buy, follow and care about Food bank in United States — modelled from more than twelve digital signal sources. Food bank has an estimated audience of 2,516,718 people in United States.

#66among NGO / Political Party in United States#767in Politics & Society

The average Food bank fan in United States is 44.7 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Washington.

Top brand affinities include Mitch McConnell, Charitable organization, Nonprofit organization, with strongest over-indexing on Mitch McConnell (2.97× the country average).

Demographically, the Food bank audience skews more female with an average age of 44.7, and over-indexes on personality traits such as Community Orientation, Spirituality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Food bank fan in United States is more female, around 44.7 years old, with strong Community Orientation tendencies and a notable affinity for Mitch McConnell.

Category: Politics & Society · Type: NGO / Political Party

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Food bank profile in United States.

Audience size
2.5M
in United States
Gender
69.5%♀
30.5% male
Age
44.7
average years
Country rank
#11859
NGO / Political Party in United States
Fig. 01

Search interest · 12-month trend

-10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Food bank fans

69.5% are female, 30.5% are male, average age 44.7.

Fig. 02

Gender split

69.5%
Female
30.5%
Male
Demographic split for Food bank audience in United States
MetricValue
Female69.5%
Male30.5%
Average age44.7
Estimated audience size2,516,718
Fig. 03

Age distribution

Ø 44.7
average years
Age distribution of the Food bank audience in United States
Age bracketShare%
16-1910%
20-2913%
30-3918%
40-4925%
50+33%
Fig. 04

Worldwide distribution

49.1%

of the worldwide Food bank audience comes from United States.

Worldwide audience distribution share by country for Food bank
CountryShare
United States49.1%
Canada8.5%
United Kingdom7.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Food bank audience in United States is strongest.

Fig. 05

Top regions by affinity

Food bank fans by region: top regions in United States
#RegionReachAffinity×
01Washington~200K3.39×
02Montana~20K2.20×
03Arizona~100K2.16×
04Alaska~10K2.15×
05Idaho~30K2.14×
06Colorado~70K1.78×
07Utah~40K1.66×
08Oregon~50K1.61×
09Texas~300K1.45×
10Oklahoma~40K1.40×
11Delaware~9K1.35×
12California~300K1.24×
13Wyoming~5K1.24×
14Nebraska~20K1.20×
15Nevada~30K1.10×
16Hawaii~10K1.10×
17Arkansas~20K1.05×
18Iowa~20K0.95×
19Virginia~60K0.94×
20Louisiana~30K0.93×
21Kansas~20K0.91×
22Ohio~70K0.90×
23North Carolina~70K0.89×
24Tennessee~40K0.86×
25Missouri~30K0.85×
26Georgia~60K0.83×
27Pennsylvania~70K0.82×
28South Carolina~30K0.81×
29Indiana~40K0.80×
30North Dakota~4K0.80×
31New Mexico~10K0.78×
32Florida~100K0.76×
33Maryland~30K0.70×
34Rhode Island~5K0.68×
35Washington, District of Columbia~5K0.66×
36Kentucky~20K0.65×
37Michigan~40K0.64×
38Illinois~50K0.62×
39Alabama~20K0.61×
40Maine~5K0.60×
41West Virginia~7K0.58×
42Minnesota~20K0.56×
43South Dakota~3K0.53×
44New York~70K0.52×
45New Jersey~30K0.49×
46Connecticut~10K0.47×
47New Hampshire~5K0.47×
48Massachusetts~20K0.45×
49Mississippi~9K0.45×
50Wisconsin~10K0.39×
Fig. 06

Affinity by region

Affinity by region — Food bank, United States
0.39×1.00×3.39×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Food bank audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Food bank audience
#·InterestCategoryAffinity×
01Charitable organizationPolitics & Society3.90×
02Mitch McConnellPolitics & Society2.97×
03VolunteeringPolitics & Society2.94×
04Nonprofit organizationPolitics & Society2.72×
05KrogerFood & Beverages2.64×
06WalgreensShopping2.44×
07United States Postal ServiceBusiness & Career2.43×
08Texas RoadhouseFood & Beverages2.43×
09AldiShopping2.35×
10Dollar GeneralShopping2.18×
11Breaking newsMovies & TV2.15×
12ParentKids & Family2.05×
13PoliticsPolitics & Society1.96×
14CNNMovies & TV1.95×
15EducationBusiness & Career1.76×
16U.S. stateTravel & Leisure1.74×
17ChildKids & Family1.68×
18Current eventsArts & Culture1.61×
19Social networkInternet & Social Media1.61×
20Donald TrumpPolitics & Society1.58×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Food bank audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Food bank audience · What stands out
TraitClusterDeviationScore
Community OrientationOPEN2.81×
SpiritualityBALANCE1.83×
CreativityOPEN1.52×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Food bank audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.70×
Design AffinityPREMIUM0.81×
Risk AppetiteTHRILL0.88×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Food bank have in United States?

Food bank has an estimated audience of 2,516,718 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Food bank fans?

69.5% of Food bank fans are female, 30.5% are male, with an average age of 44.7 years.

03

Which brands do Food bank fans like most?

Food bank fans show strongest brand affinity for Mitch McConnell (2.97×), Charitable organization (3.9×), and Nonprofit organization (2.72×) over the country average.

04

Where do Food bank fans live in United States?

Food bank fans in United States are most concentrated in California (reach ~300K), Texas (reach ~300K), and Washington (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Food bank fans also like?

Beyond Food bank itself, the audience over-indexes on Charitable organization (3.9×), Nonprofit organization (2.72×), Walgreens (2.44×), and United States Postal Service (2.43×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Politics & Society audiences in United States

See Food bank audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Food bank. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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