Emergency management Audience in Germany
Emergency management has an estimated audience of 1,538,645 people in Germany. 41.1% are female, 58.9% are male, average age 40.4. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Food bank, Tagesschau, Public security, Spiegel Online, FC Bayern Munich.
The average Emergency management fan in Germany is 40.4 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Food bank, Tagesschau, Public security, with strongest over-indexing on Food bank (25.44× the country average). Demographically, the Emergency management audience skews more male with an average age of 40.4, and over-indexes on personality traits such as Patriotism, Pet Ownership. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Business & Career · Type: Topic · Subtype: Field of study
Demographics of Emergency management fans
| Metric | Value |
|---|---|
| Female | 41.1% |
| Male | 58.9% |
| Average age | 40.4 |
| Estimated audience size | 1,538,645 |
Audience persona
The typical Emergency management fan in Germany is more male, around 40.4 years old, with strong Patriotism tendencies and a notable affinity for Food bank.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 255,399 | 0.76× |
| Bayern | 214,954 | 0.87× |
| Baden-Württemberg | 187,594 | 0.89× |
| Niedersachsen | 152,923 | 1.02× |
| Hessen | 110,579 | 0.94× |
| Rheinland-Pfalz | 91,877 | 1.19× |
| Sachsen | 73,409 | 0.97× |
| Berlin | 70,515 | 1.02× |
| Brandenburg | 69,534 | 1.46× |
| Schleswig-Holstein | 64,429 | 1.17× |
| Thüringen | 38,678 | 0.99× |
| Sachsen-Anhalt | 38,625 | 0.97× |
| Hamburg | 32,441 | 0.93× |
| Mecklenburg-Vorpommern | 28,745 | 0.98× |
| Saarland | 22,730 | 1.2× |
| Bremen | 8,285 | 0.63× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Food bank | 25.44× | Politics & Society |
| Tagesschau | 2.46× | Movies & TV |
| Public security | 13.61× | Politics & Society |
| Spiegel Online | 1.79× | News |
| FC Bayern Munich | 1.53× | Sports |
| Obi (store) | 1.57× | Shopping |
| Google Maps | 1.84× | Internet & Social Media |
| North Rhine-Westphalia | 1.92× | Travel & Leisure |
| Westdeutscher Rundfunk | 2.66× | Movies & TV |
| Transfermarkt | 1.95× | Sports |
| Automotive lighting | 4.05× | Cars & Mobility |
| Chicago Fire (TV series) | 7.12× | Movies & TV |
| Eintracht Frankfurt | 1.73× | Sports |
| F.C. Hansa Rostock | 2.87× | Sports |
| Cat food | 2.28× | Pets & Animals |
| Dairy | 3.35× | Food & Beverages |
| Wetter.com | 1.56× | Home & Garden |
| Aral AG | 1.55× | Cars & Mobility |
| ADAC | 2× | Cars & Mobility |
| Roland Kaiser | 2.12× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 3.42 |
| Pet Ownership | JOY | 1.47 |
| DIY Mentality | THRILL | 1.43 |
| Need for Security | CONSERVATISM | 1.24 |
| Family Orientation | CONSERVATISM | 1.22 |
| Risk Appetite | THRILL | 1.21 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 41.4% |
| Japan | 12.6% |
| Germany | 5.0% |
See Emergency management audiences in other countries
More Field of study audiences in Germany
- Music (36,021,786)
- Politics and social issues (25,114,359)
- Architecture (15,753,302)
- Advertising (15,166,229)
- Psychology (15,090,985)
Frequently asked questions
How many fans does Emergency management have in Germany?
Emergency management has an estimated audience of 1,538,645 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Emergency management fans?
41.1% of Emergency management fans are female, 58.9% are male, with an average age of 40.4 years.
Which brands do Emergency management fans like most?
Emergency management fans show strongest brand affinity for Food bank (25.44×), Tagesschau (2.46×), and Public security (13.61×) over the country average.
Where do Emergency management fans live in Germany?
Emergency management fans in Germany are most concentrated in Nordrhein-Westfalen (reach 255,399), Bayern (reach 214,954), and Baden-Württemberg (reach 187,594). These three regions account for the largest share of the active audience.
What other brands do Emergency management fans also like?
Beyond Emergency management itself, the audience over-indexes on Tagesschau (2.46×), Public security (13.61×), Spiegel Online (1.79×), and FC Bayern Munich (1.53×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Emergency management. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.