Quality control Audience in Germany
Quality control has an estimated audience of 664,550 people in Germany. 49.3% are female, 50.7% are male, average age 41.0. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Eden Lake, Women's empowerment, Artistic inspiration, Ma Mère, Progressive rock.
The average Quality control fan in Germany is 41.0 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Eden Lake, Women's empowerment, Artistic inspiration, with strongest over-indexing on Eden Lake (28.63× the country average). Demographically, the Quality control audience skews balanced with an average age of 41.0, and over-indexes on personality traits such as Need for Security, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Business & Career · Type: Topic
Demographics of Quality control fans
| Metric | Value |
|---|---|
| Female | 49.3% |
| Male | 50.7% |
| Average age | 41.0 |
| Estimated audience size | 664,550 |
Audience persona
The typical Quality control fan in Germany is balanced, around 41.0 years old, with strong Need for Security tendencies and a notable affinity for Eden Lake.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 135,514 | 0.93× |
| Bayern | 118,855 | 1.11× |
| Baden-Württemberg | 112,290 | 1.24× |
| Hessen | 92,583 | 1.83× |
| Niedersachsen | 45,991 | 0.71× |
| Berlin | 42,494 | 1.43× |
| Rheinland-Pfalz | 32,507 | 0.98× |
| Sachsen | 19,135 | 0.59× |
| Schleswig-Holstein | 15,968 | 0.67× |
| Hamburg | 14,549 | 0.97× |
| Brandenburg | 13,430 | 0.65× |
| Thüringen | 13,377 | 0.79× |
| Sachsen-Anhalt | 11,492 | 0.67× |
| Mecklenburg-Vorpommern | 9,229 | 0.73× |
| Saarland | 9,174 | 1.12× |
| Bremen | 9,003 | 1.58× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Eden Lake | 28.63× | Movies & TV |
| Women's empowerment | 16.1× | Politics & Society |
| Artistic inspiration | 5.19× | Arts & Culture |
| Ma Mère | 38.11× | Movies & TV |
| Progressive rock | 4.75× | Music & Radio |
| Neon Genesis Evangelion (manga) | 20× | Literature |
| Intraocular lens | 16.47× | Health |
| Gil Ofarim | 2.08× | Music & Radio |
| Low-carbon emission | 8.49× | Politics & Society |
| Israel | 2.55× | Travel & Leisure |
| Stradivarius | 1.97× | Shopping |
| The Ladykillers | 23.85× | Movies & TV |
| Corfu (regional unit) | 3.57× | Travel & Leisure |
| Ultimate Soccer Manager | 9.46× | Games |
| Handmade Gifts | 1.73× | Kids & Family |
| Natural rubber | 1.91× | Cars & Mobility |
| Hostelworld | 5.11× | Travel & Leisure |
| Fantasy Earth: Zero | 5.14× | Games |
| Graham Greene (actor) | 2.66× | |
| Este, Veneto | 1.66× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Need for Security | CONSERVATISM | 2.32 |
| Sustainability | BALANCE | 1.76 |
| Indulgence | JOY | 1.44 |
| Career Orientation | POWER | 1.32 |
| DIY Mentality | THRILL | 1.3 |
| Urban Lifestyle | OPEN | 1.28 |
Worldwide distribution
| Country | Share |
|---|---|
| France | 9.3% |
| United States | 8.5% |
| Brazil | 6.2% |
See Quality control audiences in other countries
More Business & Career audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Quality control have in Germany?
Quality control has an estimated audience of 664,550 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Quality control fans?
49.3% of Quality control fans are female, 50.7% are male, with an average age of 41.0 years.
Which brands do Quality control fans like most?
Quality control fans show strongest brand affinity for Eden Lake (28.63×), Women's empowerment (16.1×), and Artistic inspiration (5.19×) over the country average.
Where do Quality control fans live in Germany?
Quality control fans in Germany are most concentrated in Nordrhein-Westfalen (reach 135,514), Bayern (reach 118,855), and Baden-Württemberg (reach 112,290). These three regions account for the largest share of the active audience.
What other brands do Quality control fans also like?
Beyond Quality control itself, the audience over-indexes on Women's empowerment (16.1×), Artistic inspiration (5.19×), Ma Mère (38.11×), and Progressive rock (4.75×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Quality control. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.