A data profile of the people who buy, follow and care about Quality control in United States — modelled from more than twelve digital signal sources. Quality control has an estimated audience of 1,241,766 people in United States.
The average Quality control fan in United States is 41.5 years old, more male, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Six Sigma, LexisNexis, Katharine McPhee, with strongest over-indexing on Six Sigma (41.78× the country average).
Demographically, the Quality control audience skews more male with an average age of 41.5, and over-indexes on personality traits such as Career Orientation, Need for Security.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Quality control fan in United States is more male, around 41.5 years old, with strong Career Orientation tendencies and a notable affinity for Six Sigma.
The key figures that characterise the Quality control profile in United States.
35.9% are female, 64.1% are male, average age 41.5.
| Metric | Value |
|---|---|
| Female | 35.9% |
| Male | 64.1% |
| Average age | 41.5 |
| Estimated audience size | 1,241,766 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 16% | |
| 20-29 | 17% | |
| 30-39 | 19% | |
| 40-49 | 22% | |
| 50+ | 26% |
Where the Quality control audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Georgia | ~70K | 1.71× | |
| 02 | Louisiana | ~20K | 1.41× | |
| 03 | Mississippi | ~10K | 1.41× | |
| 04 | Texas | ~100K | 1.38× | |
| 05 | North Carolina | ~50K | 1.35× | |
| 06 | Alabama | ~20K | 1.31× | |
| 07 | Indiana | ~30K | 1.27× | |
| 08 | Maryland | ~30K | 1.19× | |
| 09 | California | ~200K | 1.17× | |
| 10 | Illinois | ~50K | 1.13× | |
| 11 | Tennessee | ~30K | 1.13× | |
| 12 | South Carolina | ~20K | 1.13× | |
| 13 | Washington, District of Columbia | ~4K | 1.12× | |
| 14 | Arkansas | ~10K | 1.10× | |
| 15 | New Jersey | ~30K | 1.09× | |
| 16 | Virginia | ~30K | 1.09× | |
| 17 | Massachusetts | ~30K | 1.07× | |
| 18 | Ohio | ~40K | 1.05× | |
| 19 | Arizona | ~30K | 1.05× | |
| 20 | Florida | ~90K | 1.04× | |
| 21 | Michigan | ~30K | 1.04× | |
| 22 | New York | ~70K | 1.02× | |
| 23 | Kentucky | ~20K | 1.02× | |
| 24 | Pennsylvania | ~40K | 1.00× | |
| 25 | Alaska | ~3K | 1.00× | |
| 26 | Oklahoma | ~10K | 0.99× | |
| 27 | Delaware | ~3K | 0.99× | |
| 28 | Missouri | ~20K | 0.97× | |
| 29 | Connecticut | ~10K | 0.96× | |
| 30 | North Dakota | ~2K | 0.95× | |
| 31 | Wisconsin | ~20K | 0.94× | |
| 32 | Rhode Island | ~4K | 0.94× | |
| 33 | Nebraska | ~6K | 0.93× | |
| 34 | Hawaii | ~5K | 0.93× | |
| 35 | Nevada | ~10K | 0.92× | |
| 36 | Iowa | ~9K | 0.91× | |
| 37 | West Virginia | ~5K | 0.91× | |
| 38 | South Dakota | ~3K | 0.90× | |
| 39 | Kansas | ~9K | 0.89× | |
| 40 | Vermont | ~2K | 0.89× | |
| 41 | Utah | ~10K | 0.88× | |
| 42 | Washington | ~20K | 0.87× | |
| 43 | New Mexico | ~5K | 0.87× | |
| 44 | New Hampshire | ~4K | 0.87× | |
| 45 | Montana | ~3K | 0.87× | |
| 46 | Minnesota | ~20K | 0.85× | |
| 47 | Idaho | ~5K | 0.85× | |
| 48 | Colorado | ~20K | 0.84× | |
| 49 | Oregon | ~10K | 0.84× | |
| 50 | Maine | ~4K | 0.83× |
The strongest cross-interests of the Quality control audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Six Sigma | Business & Career | 41.78× | ||
| 02 | Frozen vegetables | Food & Beverages | 29.62× | ||
| 03 | LexisNexis | Business & Career | 21.33× | ||
| 04 | Katharine McPhee | Movies & TV | 20.00× | ||
| 05 | Love's Travel Stops & Country Stores | Shopping | 5.42× | ||
| 06 | Job fair | Business & Career | 3.87× | ||
| 07 | Internet & Social Media | 3.23× | |||
| 08 | Innovation | Business & Career | 2.79× | ||
| 09 | Discount Tire | Shopping | 2.72× | ||
| 10 | Renewable energy | Business & Career | 2.70× | ||
| 11 | FedEx | Business & Career | 2.50× | ||
| 12 | Google Maps | Internet & Social Media | 2.38× | ||
| 13 | Hardware store | Home & Garden | 2.28× | ||
| 14 | Solar energy | Home & Garden | 2.24× | ||
| 15 | Planet Fitness | Sports | 2.11× | ||
| 16 | Mortgage loans | Business & Career | 1.99× | ||
| 17 | Airbnb | Travel & Leisure | 1.66× | ||
| 18 | Internet & Social Media | 1.64× | |||
| 19 | Internet & Social Media | 1.63× | |||
| 20 | United States Postal Service | Business & Career | 1.56× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Career Orientation | POWER | 2.14× | |
| Need for Security | CONSERVATISM | 1.70× | |
| Patriotism | CONSERVATISM | 1.56× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Healthy Lifestyle | BALANCE | 0.73× | |
| Design Affinity | PREMIUM | 0.77× | |
| Mindfulness | BALANCE | 0.78× |
Quality control has an estimated audience of 1,241,766 people in United States, concentrated in California and Texas.
35.9% of Quality control fans are female, 64.1% are male, with an average age of 41.5 years.
Quality control fans show strongest brand affinity for Six Sigma (41.78×), LexisNexis (21.33×), and Katharine McPhee (20×) over the country average.
Quality control fans in United States are most concentrated in California (reach ~200K), Texas (reach ~100K), and Florida (reach ~90K). These three regions account for the largest share of the active audience.
Beyond Quality control itself, the audience over-indexes on LexisNexis (21.33×), Katharine McPhee (20×), Google Maps (2.38×), and Love's Travel Stops & Country Stores (5.42×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Quality control. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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