Rascasse Audience Intelligence

Six Sigma Audience in United States

A data profile of the people who buy, follow and care about Six Sigma in United States — modelled from more than twelve digital signal sources. Six Sigma has an estimated audience of 326,419 people in United States.

The average Six Sigma fan in United States is 39.6 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Haneda Airport, Marcus Smart, NPR All Things Considered, with strongest over-indexing on Haneda Airport (583.88× the country average).

Demographically, the Six Sigma audience skews balanced with an average age of 39.6, and over-indexes on personality traits such as Career Orientation, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Six Sigma fan in United States is balanced, around 39.6 years old, with strong Career Orientation tendencies and a notable affinity for Haneda Airport.

Category: Business & Career · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Six Sigma profile in United States.

Audience size
326K
in United States
Gender
50.1%
49.9% male
Age
39.6
average years
Country rank
#46268
Topic in United States
Fig. 01

Search interest · 12-month trend

-16%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Six Sigma fans

50.1% are female, 49.9% are male, average age 39.6.

Fig. 02

Gender split

50.1%
Female
49.9%
Male
Demographic split for Six Sigma audience in United States
MetricValue
Female50.1%
Male49.9%
Average age39.6
Estimated audience size326,419
Fig. 03

Age distribution

Ø 39.6
average years
Age distribution of the Six Sigma audience in United States
Age bracketShare%
16-1917%
20-2916%
30-3926%
40-4924%
50+16%
Fig. 04

Worldwide distribution

16.2%

of the worldwide Six Sigma audience comes from United States.

Worldwide audience distribution share by country for Six Sigma
CountryShare
United States16.2%
Japan11.8%
Brazil6.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Six Sigma audience in United States is strongest.

Fig. 05

Top regions by affinity

Six Sigma fans by region: top regions in United States
#RegionReachAffinity×
01Massachusetts~8K1.31×
02Washington, District of Columbia~1K1.29×
03Virginia~10K1.27×
04Utah~4K1.24×
05New Hampshire~2K1.23×
06Indiana~7K1.22×
07Ohio~10K1.18×
08Connecticut~4K1.18×
09Illinois~10K1.17×
10Maryland~7K1.16×
11Washington~8K1.15×
12Colorado~6K1.15×
13Georgia~10K1.13×
14North Carolina~10K1.12×
15Michigan~10K1.12×
16Kansas~3K1.12×
17California~40K1.10×
18Texas~30K1.08×
19Tennessee~7K1.08×
20Arizona~7K1.07×
21South Carolina~5K1.07×
22Wisconsin~5K1.07×
23Minnesota~5K1.07×
24Pennsylvania~10K1.05×
25Kentucky~4K1.05×
26Iowa~3K1.03×
27Rhode Island~1K1.02×
28New Jersey~8K1.01×
29Oregon~4K0.99×
30Idaho~2K0.99×
31Missouri~5K0.98×
32Vermont<1K0.97×
33Florida~20K0.96×
34New York~20K0.94×
35Alabama~4K0.94×
36Delaware<1K0.92×
37Arkansas~2K0.90×
38Nebraska~1K0.89×
39South Dakota<1K0.88×
40Maine~1K0.86×
41North Dakota<1K0.86×
42Nevada~3K0.84×
43Alaska<1K0.84×
44West Virginia~1K0.83×
45Oklahoma~3K0.82×
46Montana<1K0.82×
47Louisiana~3K0.80×
48Hawaii~1K0.79×
49New Mexico~1K0.75×
50Mississippi~2K0.74×
Fig. 06

Affinity by region

Affinity by region — Six Sigma, United States
0.74×1.00×1.31×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Six Sigma audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Six Sigma audience
#·InterestCategoryAffinity×
01Haneda AirportTravel & Leisure583.88×
02Fresh Air with Terry GrossMusic & Radio173.46×
03NPR All Things ConsideredTopic150.77×
04Lean Six SigmaTopic137.09×
05Marcus SmartSports115.95×
06Beluga vodkaFood & Beverages93.68×
07Emmanuel (singer)Music & Radio71.23×
08Lean manufacturingBusiness & Career68.37×
09Paris Is Burning (film)Movie / TV Show / Series61.45×
10La Marca ProseccoFood & Beverages57.72×
11Quality controlBusiness & Career41.78×
12Hunter BootsFashion & Accessoires30.07×
13Time Out (magazine)Travel & Leisure15.66×
14CrunchyrollGames10.43×
15AtlasMusic & Radio8.34×
16MoviesMovies & TV2.11×
17Food and drinkFood & Beverages2.05×
18Arts and musicArts & Culture2.04×
19SportsSports1.99×
20MusicBusiness & Career1.96×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Six Sigma audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Six Sigma audience · What stands out
TraitClusterDeviationScore
Career OrientationPOWER2.10×
Convenience OrientationPREMIUM1.64×
Urban LifestyleOPEN1.61×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Six Sigma audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.87×
Social Media UsageJOY0.95×
Risk AppetiteTHRILL1.01×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Six Sigma have in United States?

Six Sigma has an estimated audience of 326,419 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Six Sigma fans?

50.1% of Six Sigma fans are female, 49.9% are male, with an average age of 39.6 years.

03

Which brands do Six Sigma fans like most?

Six Sigma fans show strongest brand affinity for Haneda Airport (583.88×), Marcus Smart (115.95×), and NPR All Things Considered (150.77×) over the country average.

04

Where do Six Sigma fans live in United States?

Six Sigma fans in United States are most concentrated in California (reach ~40K), Texas (reach ~30K), and Florida (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do Six Sigma fans also like?

Beyond Six Sigma itself, the audience over-indexes on Marcus Smart (115.95×), NPR All Things Considered (150.77×), Lean Six Sigma (137.09×), and Emmanuel (singer) (71.23×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Six Sigma. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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