Lean manufacturing Audience in United States

Lean manufacturing logo

Lean manufacturing has an estimated audience of 569,124 people in United States. 38.9% are female, 61.1% are male, average age 43.2. Top regions: California, Texas, Michigan. Top brand affinities: Morphine (band), Nebraska Cornhuskers football, Jesse Plemons, Mangaka, Urban horticulture.

The average Lean manufacturing fan in United States is 43.2 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Michigan. Top brand affinities include Morphine (band), Nebraska Cornhuskers football, Jesse Plemons, with strongest over-indexing on Morphine (band) (12.62× the country average). Demographically, the Lean manufacturing audience skews more male with an average age of 43.2, and over-indexes on personality traits such as Career Orientation, Need for Security. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Business & Career · Type: Topic

Demographics of Lean manufacturing fans

Demographic split for Lean manufacturing audience in United States
MetricValue
Female38.9%
Male61.1%
Average age43.2
Estimated audience size569,124

Audience persona

The typical Lean manufacturing fan in United States is more male, around 43.2 years old, with strong Career Orientation tendencies and a notable affinity for Morphine (band).

Top regions in United States

Top regions ranked by reach for Lean manufacturing in United States
RegionReachAffinity
California58,2150.93×
Texas45,8190.94×
Michigan26,5921.79×
Florida25,8910.67×
Ohio23,3901.33×
New York23,1320.73×
Illinois22,2171.17×
Indiana19,8761.91×
Pennsylvania19,3741.01×
North Carolina19,1291.12×
Georgia18,2981.04×
Massachusetts14,0991.26×
Wisconsin13,6951.6×
Washington13,4151.18×
Minnesota12,4161.52×
Tennessee11,8061.03×
Virginia11,0330.8×
South Carolina10,4441.22×
New Jersey10,3990.72×
Arizona10,2150.88×
Alabama9,6521.21×
Colorado9,4481.05×
Missouri9,3591.02×
Oregon9,1691.41×
Kentucky8,6991.22×
Utah7,9321.56×
Connecticut6,7351.18×
Iowa6,3581.36×
Maryland5,5350.57×
Oklahoma5,3790.85×
Kansas5,0501.13×
Arkansas4,6050.98×
Mississippi4,3190.92×
Louisiana4,0960.56×
New Hampshire3,6891.64×
Nevada3,4870.63×
Idaho2,4510.86×
Nebraska2,2060.77×
Rhode Island1,7650.97×
Maine1,7330.85×
West Virginia1,6640.63×
New Mexico1,6220.57×
Vermont1,3951.4×
South Dakota1,0890.83×
Delaware1,0440.67×
Montana1,0340.65×
Washington, District of Columbia9990.58×
North Dakota9270.79×
Hawaii5590.23×
Wyoming5450.65×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Lean manufacturing audience
BrandAffinityCategory
Morphine (band)12.62×Music & Radio
Nebraska Cornhuskers football3.6×Sports
Jesse Plemons2.54×Movies & TV
Mangaka3.08×Literature
Urban horticulture2.45×Home & Garden
Kendra Scott1.98×Fashion & Accessoires
Charlamagne Tha God5.8×Movies & TV
Glossier3.19×Beauty & Wellness
Wikia1.95×Internet & Social Media
Home staging2.95×Home & Garden
Claremore, Oklahoma11.17×Travel & Leisure
Nipsey Hussle3.06×Music & Radio
Grammarly2.38×Business & Career
JDSU1.53×Business & Career
Cam Ward1.85×Sports
TeachHUB1.75×Business & Career
Noodle (Gorillaz)1.57×Music & Radio
Sinaloa1.55×Travel & Leisure
Atkins diet2.19×Health
Corona (band)2.39×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Lean manufacturing audience
TraitClusterScore
Career OrientationPOWER2.19
Need for SecurityCONSERVATISM1.64
Price SensitivityPREMIUM1.52
Early Adopter MentalityPOWER1.46
Risk AppetiteTHRILL1.36
TravellingTHRILL1.32

Worldwide distribution

Worldwide audience distribution share by country for Lean manufacturing
CountryShare
United States19.7%
India8.4%
Japan7.7%

See Lean manufacturing audiences in other countries

More Business & Career audiences in United States

Frequently asked questions

How many fans does Lean manufacturing have in United States?

Lean manufacturing has an estimated audience of 569,124 people in United States, concentrated in California and Texas.

What is the gender split and age of Lean manufacturing fans?

38.9% of Lean manufacturing fans are female, 61.1% are male, with an average age of 43.2 years.

Which brands do Lean manufacturing fans like most?

Lean manufacturing fans show strongest brand affinity for Morphine (band) (12.62×), Nebraska Cornhuskers football (3.6×), and Jesse Plemons (2.54×) over the country average.

Where do Lean manufacturing fans live in United States?

Lean manufacturing fans in United States are most concentrated in California (reach 58,215), Texas (reach 45,819), and Michigan (reach 26,592). These three regions account for the largest share of the active audience.

What other brands do Lean manufacturing fans also like?

Beyond Lean manufacturing itself, the audience over-indexes on Nebraska Cornhuskers football (3.6×), Jesse Plemons (2.54×), Mangaka (3.08×), and Urban horticulture (2.45×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Lean manufacturing. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.