Rascasse Audience Intelligence

Robotics Audience in Germany

A data profile of the people who buy, follow and care about Robotics in Germany — modelled from more than twelve digital signal sources. Robotics has an estimated audience of 1,511,868 people in Germany.

#2402among Topic in Germany#233in Technology & Electronics

The average Robotics fan in Germany is 37.8 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Industrial engineering, Electronic engineering, Database, with strongest over-indexing on Industrial engineering (16.24× the country average).

Demographically, the Robotics audience skews more male with an average age of 37.8, and over-indexes on personality traits such as Need for Security, Early Adopter Mentality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Robotics fan in Germany is more male, around 37.8 years old, with strong Need for Security tendencies and a notable affinity for Industrial engineering.

Category: Technology & Electronics · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Robotics profile in Germany.

Audience size
1.5M
in Germany
Gender
35.4%♀
64.6% male
Age
37.8
average years
Country rank
#4434
Topic in Germany
Fig. 01

Search interest · 12-month trend

+18%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Robotics fans

35.4% are female, 64.6% are male, average age 37.8.

Fig. 02

Gender split

35.4%
Female
64.6%
Male
Demographic split for Robotics audience in Germany
MetricValue
Female35.4%
Male64.6%
Average age37.8
Estimated audience size1,511,868
Fig. 03

Age distribution

Ø 37.8
average years
Age distribution of the Robotics audience in Germany
Age bracketShare%
16-1924%
20-2919%
30-3920%
40-4920%
50+17%
Fig. 04

Worldwide distribution

3.6%

of the worldwide Robotics audience comes from Germany.

Worldwide audience distribution share by country for Robotics
CountryShare
United States21.3%
Italy6.0%
India5.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Robotics audience in Germany is strongest.

Fig. 05

Top regions by affinity

Robotics fans by region: top regions in Germany
#RegionReachAffinity×
01Nordrhein-Westfalen~400K1.16×
02Bayern~300K1.12×
03Baden-Württemberg~200K1.11×
04Niedersachsen~200K1.07×
05Sachsen~80K1.05×
06Thüringen~40K1.05×
07Rheinland-Pfalz~80K1.00×
08Bremen~10K1.00×
09Brandenburg~50K0.98×
10Saarland~20K0.97×
11Hessen~100K0.96×
12Berlin~60K0.94×
13Sachsen-Anhalt~40K0.94×
14Schleswig-Holstein~50K0.93×
15Hamburg~30K0.91×
16Mecklenburg-Vorpommern~20K0.86×
Fig. 06

Affinity by region

Affinity by region — Robotics, Germany
0.86×1.00×1.16×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Robotics audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Robotics audience
#·InterestCategoryAffinity×
01Data processingTechnology & Electronics26.70×
02CyberneticsPolitics & Society25.17×
03product developmentBusiness & Career23.28×
04Electric vehicle conversionCars & Mobility22.98×
05Total quality managementBusiness & Career22.71×
06Solar inverterHome & Garden22.09×
07Motor controllerTechnology & Electronics20.75×
08Cloud storageTechnology & Electronics20.00×
09Internet privacyTechnology & Electronics16.96×
10Data managementTechnology & Electronics16.44×
11Industrial engineeringBusiness & Career16.24×
12Electric vehicle networkCars & Mobility15.38×
13Electronic engineeringBusiness & Career14.02×
14ThingiverseArts & Culture13.37×
15MySQLTechnology & Electronics11.42×
16Computer engineeringBusiness & Career10.09×
17AutomationTechnology & Electronics8.72×
18DatabaseTechnology & Electronics8.67×
19DrillHome & Garden7.27×
20Mechanical engineeringBusiness & Career5.21×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Robotics audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Robotics audience · What stands out
TraitClusterDeviationScore
Need for SecurityCONSERVATISM5.52×
Early Adopter MentalityPOWER2.78×
PatriotismCONSERVATISM2.72×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Robotics audience · Rather not
TraitClusterDeviationScore
ExtroversionTHRILL1.00×
MindfulnessBALANCE1.09×
CreativityOPEN1.10×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Robotics have in Germany?

Robotics has an estimated audience of 1,511,868 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Robotics fans?

35.4% of Robotics fans are female, 64.6% are male, with an average age of 37.8 years.

03

Which brands do Robotics fans like most?

Robotics fans show strongest brand affinity for Industrial engineering (16.24×), Electronic engineering (14.02×), and Database (8.67×) over the country average.

04

Where do Robotics fans live in Germany?

Robotics fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~400K), Bayern (reach ~300K), and Baden-Württemberg (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Robotics fans also like?

Beyond Robotics itself, the audience over-indexes on Electronic engineering (14.02×), Database (8.67×), Motor controller (20.75×), and Electric vehicle conversion (22.98×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Technology & Electronics audiences in Germany

See Robotics audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Robotics. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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