Rascasse Audience Intelligence

Qigong Audience in Germany

Name: Qigong — Germany
Creator: Rascasse
License: https://rascasse.com/terms/

A data profile of the people who buy, follow and care about Qigong in Germany — modelled from more than twelve digital signal sources. Qigong has an estimated audience of 228,122 people in Germany.

#7026among Topic in Germany #581in Health

The average Qigong fan in Germany is 47.2 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Pierre Franckh, Kenneth Branagh, Tagesschau, with strongest over-indexing on Pierre Franckh (143.57× the country average).

Demographically, the Qigong audience skews more female with an average age of 47.2, and over-indexes on personality traits such as Mindfulness, Spirituality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Qigong fan in Germany is more female, around 47.2 years old, with strong Mindfulness tendencies and a notable affinity for Pierre Franckh.

Category: Health · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Qigong profile in Germany.

Audience size

228K

in Germany

Gender

69.5%♀

30.5% male

Age

47.2

average years

Country rank

#20879

Topic in Germany

Fig. 01

Search interest · 12-month trend

Monthly searches · Source: Rascasse Audience Intelligence

Section 02

Demographics of Qigong fans

69.5% are female, 30.5% are male, average age 47.2.

Fig. 02

Gender split

69.5%

Female

30.5%

Male

Demographic split for Qigong audience in Germany
Metric	Value
Female	69.5%
Male	30.5%
Average age	47.2
Estimated audience size	228,122

Fig. 03

Age distribution

Age distribution of the Qigong audience in Germany
Age bracket	Share	%
16-19		5%
20-29		8%
30-39		19%
40-49		35%
50+		33%

Fig. 04

Worldwide distribution

3.0%

of the worldwide Qigong audience comes from Germany.

Worldwide audience distribution share by country for Qigong
Country	Share
United States	11.1%
China	9.6%
Taiwan	9.0%

Section 03

Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Qigong audience in Germany is strongest.

Fig. 05

Top regions by affinity

Qigong fans by region: top regions in Germany
#	Region	Reach	×
01	Bayern	~40K	1.16×
02	Schleswig-Holstein	~9K	1.16×
03	Mecklenburg-Vorpommern	~5K	1.12×
04	Baden-Württemberg	~30K	1.09×
05	Sachsen	~10K	1.07×
06	Brandenburg	~8K	1.06×
07	Berlin	~10K	1.05×
08	Thüringen	~6K	1.01×
09	Hessen	~20K	0.97×
10	Niedersachsen	~20K	0.96×
11	Rheinland-Pfalz	~10K	0.95×
12	Nordrhein-Westfalen	~50K	0.93×
13	Hamburg	~5K	0.93×
14	Saarland	~3K	0.90×
15	Bremen	~2K	0.88×
16	Sachsen-Anhalt	~5K	0.82×

Section 04

Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Qigong audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Qigong audience
#	Interest	Category	×
01	Pierre Franckh	Movies & TV	143.57×
02	The Equalizer	Movies & TV	20.00×
03	Once upon a time	Movies & TV	20.00×
04	Paulo Coelho	Literature	20.00×
05	Jet Li	Movies & TV	20.00×
06	Kenneth Branagh	Movies & TV	19.14×
07	Russell Brand	Movies & TV	18.77×
08	Beth Hart	Music & Radio	17.57×
09	Creedence Clearwater Revival	Music & Radio	14.60×
10	Traditional Chinese medicine	Business & Career	12.34×
11	Traditional medicine	Health	10.94×
12	Ayurveda	Health	10.09×
13	Jonas Kaufmann	Music & Radio	9.32×
14	Crystal healing	Health	8.53×
15	Alice Cooper (band)	Music & Radio	8.24×
16	Relaxation technique	Health	7.46×
17	Kurt Cobain	Music & Radio	7.37×
18	Natalie Portman	Movies & TV	6.64×
19	Preventive healthcare	Health	4.35×
20	Tagesschau	Movies & TV	2.72×

Section 05

Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Qigong audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out

The strongest tendencies

Top personality traits over-indexed by Qigong audience · What stands out
Trait	Cluster	Score
Mindfulness	BALANCE	3.08×
Spirituality	BALANCE	2.52×
Community Orientation	OPEN	1.66×

0×1.00× baseline2×

↓ Rather not

The weakest tendencies

Top personality traits over-indexed by Qigong audience · Rather not
Trait	Cluster	Score
Luxury Orientation	PREMIUM	0.61×
Price Sensitivity	PREMIUM	0.89×
Risk Appetite	THRILL	0.91×

0×1.00× baseline2×

Section 06

Frequently asked questions

How many fans does Qigong have in Germany?

Qigong has an estimated audience of 228,122 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Qigong fans?

69.5% of Qigong fans are female, 30.5% are male, with an average age of 47.2 years.

Which brands do Qigong fans like most?

Qigong fans show strongest brand affinity for Pierre Franckh (143.57×), Kenneth Branagh (19.14×), and Tagesschau (2.72×) over the country average.

Where do Qigong fans live in Germany?

Qigong fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~50K), Bayern (reach ~40K), and Baden-Württemberg (reach ~30K). These three regions account for the largest share of the active audience.

What other brands do Qigong fans also like?

Beyond Qigong itself, the audience over-indexes on Kenneth Branagh (19.14×), Tagesschau (2.72×), Russell Brand (18.77×), and The Equalizer (20×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Health audiences in Germany

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Entertainment (39,502,829)
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Shopping and fashion (38,134,645)
Arts and music (37,163,288)

See Qigong audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Qigong. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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