Qigong Audience in Germany
Qigong has an estimated audience of 228,122 people in Germany. 69.5% are female, 30.5% are male, average age 47.2. Top brand affinities: Mie goreng, Goes, KLIX (AM), Esra Erol, Israel.
Top brand affinities include Mie goreng, Goes, KLIX (AM), with strongest over-indexing on Mie goreng (16.16× the country average). Demographically, the Qigong audience skews more female with an average age of 47.2, and over-indexes on personality traits such as Mindfulness, Pet Ownership.
Category: Health · Type: Topic
Demographics of Qigong fans
| Metric | Value |
|---|---|
| Female | 69.5% |
| Male | 30.5% |
| Average age | 47.2 |
| Estimated audience size | 228,122 |
Audience persona
The typical Qigong fan in Germany is more female, around 47.2 years old, with strong Mindfulness tendencies and a notable affinity for Mie goreng.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Mie goreng | 16.16× | Food & Beverages |
| Goes | 2.25× | Travel & Leisure |
| KLIX (AM) | 5.26× | Music & Radio |
| Esra Erol | 9.06× | Movies & TV |
| Israel | 3.05× | Travel & Leisure |
| Hormones: The Series | 12.42× | Movies & TV |
| Samanyolu Haber | 5.26× | Movies & TV |
| Jack White | 2.04× | Movies & TV |
| Home Delivery | 2.67× | Food & Beverages |
| Brunello Cucinelli | 4.29× | Fashion & Accessoires |
| South Asian cuisine | 5.81× | Food & Beverages |
| The Hollies (Official) | 4.64× | Music & Radio |
| Eco Friendly Living | 2.64× | Home & Garden |
| Cachorros | 6.43× | Pets & Animals |
| Solo climbing | 2.72× | Sports |
| Clogging | 8.01× | Music & Radio |
| Wim Hof | 4.26× | Sports |
| Volvo V60 | 3× | Cars & Mobility |
| Icon (magazine) | 1.52× | Arts & Culture |
| Ho, Ghana | 2.67× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Mindfulness | BALANCE | 2.44 |
| Pet Ownership | JOY | 1.68 |
| Healthy Lifestyle | BALANCE | 1.67 |
| Spirituality | BALANCE | 1.54 |
| Sports Activity | POWER | 1.46 |
| Tradition | CONSERVATISM | 1.32 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 11.1% |
| China | 9.6% |
| Taiwan | 9.0% |
See Qigong audiences in other countries
More Health audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
How to read this data
Audience size is the estimated number of people in Germany who actively search for Qigong. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.