Rascasse Audience Intelligence

Qigong Audience in United States

A data profile of the people who buy, follow and care about Qigong in United States — modelled from more than twelve digital signal sources. Qigong has an estimated audience of 847,824 people in United States.

The average Qigong fan in United States is 47.1 years old, more female, and lives primarily in California.

The audience is concentrated in California, New York, Florida.

Top brand affinities include Traditional Chinese medicine, Pinterest, FedEx, with strongest over-indexing on Traditional Chinese medicine (10.87× the country average).

Demographically, the Qigong audience skews more female with an average age of 47.1, and over-indexes on personality traits such as Pet Ownership, Spirituality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Qigong fan in United States is more female, around 47.1 years old, with strong Pet Ownership tendencies and a notable affinity for Traditional Chinese medicine.

Category: Health · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Qigong profile in United States.

Audience size
848K
in United States
Gender
69.1%
30.9% male
Age
47.1
average years
Country rank
#26429
Topic in United States
Fig. 01

Search interest · 12-month trend

+55%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Qigong fans

69.1% are female, 30.9% are male, average age 47.1.

Fig. 02

Gender split

69.1%
Female
30.9%
Male
Demographic split for Qigong audience in United States
MetricValue
Female69.1%
Male30.9%
Average age47.1
Estimated audience size847,824
Fig. 03

Age distribution

Ø 47.1
average years
Age distribution of the Qigong audience in United States
Age bracketShare%
16-197%
20-2911%
30-3917%
40-4926%
50+40%
Fig. 04

Worldwide distribution

11.1%

of the worldwide Qigong audience comes from United States.

Worldwide audience distribution share by country for Qigong
CountryShare
United States11.1%
China9.6%
Taiwan9.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Qigong audience in United States is strongest.

Fig. 05

Top regions by affinity

Qigong fans by region: top regions in United States
#RegionReachAffinity×
01Maine~6K1.82×
02Vermont~3K1.79×
03Oregon~20K1.71×
04Hawaii~5K1.49×
05Montana~3K1.43×
06Colorado~20K1.40×
07Massachusetts~20K1.36×
08Washington~20K1.35×
09New Hampshire~4K1.33×
10New Mexico~5K1.27×
11Rhode Island~3K1.24×
12Utah~9K1.23×
13Connecticut~10K1.22×
14Alaska~2K1.20×
15California~100K1.14×
16Washington, District of Columbia~3K1.11×
17New York~50K1.10×
18Minnesota~10K1.10×
19Pennsylvania~30K1.04×
20Idaho~4K1.02×
21Arizona~20K1.01×
22Maryland~10K0.99×
23North Carolina~20K0.98×
24Delaware~2K0.92×
25Virginia~20K0.91×
26Wisconsin~10K0.91×
27Florida~50K0.90×
28New Jersey~20K0.87×
29Illinois~20K0.86×
30Nevada~7K0.84×
31Ohio~20K0.82×
32Arkansas~6K0.81×
33Missouri~10K0.80×
34South Dakota~2K0.80×
35Michigan~20K0.79×
36South Carolina~10K0.79×
37Kansas~5K0.79×
38Georgia~20K0.77×
39West Virginia~3K0.77×
40North Dakota~1K0.77×
41Iowa~5K0.76×
42Tennessee~10K0.75×
43Nebraska~3K0.74×
44Indiana~10K0.70×
45Louisiana~7K0.69×
46Oklahoma~7K0.69×
47Kentucky~7K0.68×
48Texas~50K0.65×
49Alabama~7K0.59×
50Mississippi~4K0.57×
Fig. 06

Affinity by region

Affinity by region — Qigong, United States
0.57×1.00×1.82×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Qigong audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Qigong audience
#·InterestCategoryAffinity×
01Wallace and GromitMovies & TV12.77×
02VoltaireLiterature12.77×
03Traditional Chinese medicineBusiness & Career10.87×
04Air purifierHome & Garden6.79×
05GoodreadsLiterature5.46×
06FedEx OfficeBusiness & Career5.43×
07Book discussion clubLiterature4.68×
08Retirement planningBusiness & Career3.90×
09QVCMovies & TV3.23×
10Renewable energyBusiness & Career3.11×
11BestsellerLiterature3.10×
12Sustainable energyHome & Garden3.07×
13FedExBusiness & Career2.96×
14GeneticsKids & Family2.07×
15PinterestInternet & Social Media2.04×
16Mortgage loansBusiness & Career1.97×
17SubwayFood & Beverages1.83×
18Nonprofit organizationPolitics & Society1.78×
19Trader Joe'sShopping1.69×
20McDonald'sFood & Beverages1.63×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Qigong audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Qigong audience · What stands out
TraitClusterDeviationScore
Pet OwnershipJOY2.00×
SpiritualityBALANCE1.96×
PatriotismCONSERVATISM1.82×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Qigong audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.79×
Risk AppetiteTHRILL0.86×
DIY MentalityTHRILL0.99×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Qigong have in United States?

Qigong has an estimated audience of 847,824 people in United States, concentrated in California and New York.

02

What is the gender split and age of Qigong fans?

69.1% of Qigong fans are female, 30.9% are male, with an average age of 47.1 years.

03

Which brands do Qigong fans like most?

Qigong fans show strongest brand affinity for Traditional Chinese medicine (10.87×), Pinterest (2.04×), and FedEx (2.96×) over the country average.

04

Where do Qigong fans live in United States?

Qigong fans in United States are most concentrated in California (reach ~100K), New York (reach ~50K), and Florida (reach ~50K). These three regions account for the largest share of the active audience.

05

What other brands do Qigong fans also like?

Beyond Qigong itself, the audience over-indexes on Pinterest (2.04×), FedEx (2.96×), Air purifier (6.79×), and Goodreads (5.46×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Qigong. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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