Resso Audience in Germany
Resso has an estimated audience of 133,622 people in Germany. 47.1% are female, 52.9% are male, average age 33.9. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Nuts (film), Progressive rock, Commercial mortgage, 3D printing, Stradivarius.
The average Resso fan in Germany is 33.9 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Nuts (film), Progressive rock, Commercial mortgage, with strongest over-indexing on Nuts (film) (20.74× the country average). Demographically, the Resso audience skews balanced with an average age of 33.9, and over-indexes on personality traits such as LGBTQ+ Identity, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Internet & Social Media · Type: Website / Newspaper / Magazine
Demographics of Resso fans
| Metric | Value |
|---|---|
| Female | 47.1% |
| Male | 52.9% |
| Average age | 33.9 |
| Estimated audience size | 133,622 |
Audience persona
The typical Resso fan in Germany is balanced, around 33.9 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Nuts (film).
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 60,072 | 1.12× |
| Bayern | 44,069 | 1.11× |
| Baden-Württemberg | 34,910 | 1.04× |
| Niedersachsen | 25,964 | 1.09× |
| Hessen | 20,690 | 1.1× |
| Berlin | 11,891 | 1.08× |
| Sachsen | 11,850 | 0.98× |
| Rheinland-Pfalz | 11,349 | 0.92× |
| Schleswig-Holstein | 9,278 | 1.05× |
| Brandenburg | 7,449 | 0.98× |
| Hamburg | 6,396 | 1.15× |
| Thüringen | 5,500 | 0.88× |
| Sachsen-Anhalt | 5,478 | 0.86× |
| Mecklenburg-Vorpommern | 3,949 | 0.84× |
| Saarland | 2,335 | 0.77× |
| Bremen | 2,165 | 1.03× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Nuts (film) | 20.74× | Movies & TV |
| Progressive rock | 2.5× | Music & Radio |
| Commercial mortgage | 2.91× | Business & Career |
| 3D printing | 2.37× | Technology & Electronics |
| Stradivarius | 1.62× | Shopping |
| Fantasy Earth: Zero | 6.55× | Games |
| N'Golo Kanté | 4.45× | Sports |
| Keeper (password manager) | 3.01× | Technology & Electronics |
| Home Delivery | 1.88× | Food & Beverages |
| Google Home | 3.78× | Technology & Electronics |
| Buddy – The Buddy Holly Story | 3.07× | Music & Radio |
| Este, Veneto | 1.52× | Travel & Leisure |
| Hatten | 3.23× | Travel & Leisure |
| Hauptschule | 4.48× | Kids & Family |
| Picnic | 2.04× | Kids & Family |
| Carrie (novel) | 3.17× | Literature |
| The Fader | 3.52× | Music & Radio |
| Business English | 1.5× | Business & Career |
| Jaguar F-Pace | 3.52× | Cars & Mobility |
| Information sensitivity | 2.8× | Technology & Electronics |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 1.95 |
| Early Adopter Mentality | POWER | 1.35 |
| Social Media Usage | JOY | 1.34 |
| Urban Lifestyle | OPEN | 1.15 |
| Indulgence | JOY | 1.15 |
| Career Orientation | POWER | 1.11 |
Worldwide distribution
| Country | Share |
|---|---|
| India | 17.5% |
| China | 11.6% |
| Brazil | 11.4% |
See Resso audiences in other countries
More Internet & Social Media audiences in Germany
- TikTok (26,168,913)
- Instagram (25,858,505)
- YouTube (24,030,137)
- Bild (23,266,420)
- Spiegel Online (19,266,000)
Frequently asked questions
How many fans does Resso have in Germany?
Resso has an estimated audience of 133,622 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Resso fans?
47.1% of Resso fans are female, 52.9% are male, with an average age of 33.9 years.
Which brands do Resso fans like most?
Resso fans show strongest brand affinity for Nuts (film) (20.74×), Progressive rock (2.5×), and Commercial mortgage (2.91×) over the country average.
Where do Resso fans live in Germany?
Resso fans in Germany are most concentrated in Nordrhein-Westfalen (reach 60,072), Bayern (reach 44,069), and Baden-Württemberg (reach 34,910). These three regions account for the largest share of the active audience.
What other brands do Resso fans also like?
Beyond Resso itself, the audience over-indexes on Progressive rock (2.5×), Commercial mortgage (2.91×), 3D printing (2.37×), and Stradivarius (1.62×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Resso. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.