A data profile of the people who buy, follow and care about RTL Televizija in Germany — modelled from more than twelve digital signal sources. RTL Televizija has an estimated audience of 256,717 people in Germany.
The average RTL Televizija fan in Germany is 32.6 years old, more female, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include Instagram, Furniture, Comedy movies, with strongest over-indexing on Instagram (1.7× the country average).
Demographically, the RTL Televizija audience skews more female with an average age of 32.6, and over-indexes on personality traits such as Social Media Usage, Sports Activity.
Compared to the country baseline, this audience shows distinctive patterns across 19 brand affinities and 16 regions tracked by Rascasse.
The typical RTL Televizija fan in Germany is more female, around 32.6 years old, with strong Social Media Usage tendencies and a notable affinity for Instagram.
The key figures that characterise the RTL Televizija profile in Germany.
72.5% are female, 27.5% are male, average age 32.6.
| Metric | Value |
|---|---|
| Female | 72.5% |
| Male | 27.5% |
| Average age | 32.6 |
| Estimated audience size | 256,717 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 40% | |
| 20-29 | 20% | |
| 30-39 | 14% | |
| 40-49 | 16% | |
| 50+ | 10% |
of the worldwide RTL Televizija audience comes from Germany.
| Country | Share |
|---|---|
| Germany | 49.6% |
| Croatia | 32.7% |
| Italy | 5.3% |
Where the RTL Televizija audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Sachsen-Anhalt | ~9K | 1.38× | |
| 02 | Sachsen | ~20K | 1.31× | |
| 03 | Mecklenburg-Vorpommern | ~6K | 1.27× | |
| 04 | Brandenburg | ~9K | 1.24× | |
| 05 | Thüringen | ~7K | 1.14× | |
| 06 | Niedersachsen | ~20K | 1.01× | |
| 07 | Nordrhein-Westfalen | ~50K | 1.00× | |
| 08 | Schleswig-Holstein | ~8K | 0.97× | |
| 09 | Berlin | ~10K | 0.96× | |
| 10 | Rheinland-Pfalz | ~10K | 0.94× | |
| 11 | Hamburg | ~5K | 0.93× | |
| 12 | Saarland | ~3K | 0.88× | |
| 13 | Baden-Württemberg | ~30K | 0.81× | |
| 14 | Hessen | ~10K | 0.78× | |
| 15 | Bayern | ~30K | 0.75× | |
| 16 | Bremen | ~1K | 0.72× |
The strongest cross-interests of the RTL Televizija audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | FK Partizan | Sports | 9.86× | ||
| 02 | KK Partizan | Sports | 9.66× | ||
| 03 | Daily Mail | News | 3.74× | ||
| 04 | The Times | News | 3.22× | ||
| 05 | TV reality shows | Movies & TV | 2.24× | ||
| 06 | Micky Beisenherz | Movies & TV | 2.24× | ||
| 07 | Rhythm and blues music | Music & Radio | 1.85× | ||
| 08 | Furniture | Home & Garden | 1.78× | ||
| 09 | Seats and Sofas | Home & Garden | 1.78× | ||
| 10 | Comedy movies | Movies & TV | 1.75× | ||
| 11 | Internet & Social Media | 1.70× | |||
| 12 | Isabel Van Gelder | Music & Radio | 1.70× | ||
| 13 | Ruby Duff | Music & Radio | 1.70× | ||
| 14 | Pop music | Music & Radio | 1.56× | ||
| 15 | Marina Spanou | Music & Radio | 1.56× | ||
| 16 | Rock music | Music & Radio | 1.54× | ||
| 17 | Rockpalast | Movies & TV | 1.54× | ||
| 18 | Blumfeld | Music & Radio | 1.54× | ||
| 19 | Cardinal Black | Music & Radio | 1.54× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Social Media Usage | JOY | 1.54× | |
| Sports Activity | POWER | 0.99× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Sports Activity | POWER | 0.99× | |
| Social Media Usage | JOY | 1.54× |
RTL Televizija has an estimated audience of 256,717 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
72.5% of RTL Televizija fans are female, 27.5% are male, with an average age of 32.6 years.
RTL Televizija fans show strongest brand affinity for Instagram (1.7×), Furniture (1.78×), and Comedy movies (1.75×) over the country average.
RTL Televizija fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~50K), Bayern (reach ~30K), and Baden-Württemberg (reach ~30K). These three regions account for the largest share of the active audience.
Beyond RTL Televizija itself, the audience over-indexes on Furniture (1.78×), Comedy movies (1.75×), Rock music (1.54×), and TV reality shows (2.24×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for RTL Televizija. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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