S.H.E Audience in Germany
S.H.E has an estimated audience of 341,251 people in Germany. 59.2% are female, 40.8% are male, average age 43.2. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Buttermilk, Dailymotion, Julianne Moore, The Sims Resource, Joey King.
The average S.H.E fan in Germany is 43.2 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Buttermilk, Dailymotion, Julianne Moore, with strongest over-indexing on Buttermilk (278.31× the country average). Demographically, the S.H.E audience skews more female with an average age of 43.2, and over-indexes on personality traits such as Convenience Orientation, Spirituality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Music & Radio · Type: Person · Subtype: Band
Demographics of S.H.E fans
| Metric | Value |
|---|---|
| Female | 59.2% |
| Male | 40.8% |
| Average age | 43.2 |
| Estimated audience size | 341,251 |
Audience persona
The typical S.H.E fan in Germany is more female, around 43.2 years old, with strong Convenience Orientation tendencies and a notable affinity for Buttermilk.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 77,605 | 1.04× |
| Bayern | 55,217 | 1.01× |
| Baden-Württemberg | 47,915 | 1.03× |
| Hessen | 45,578 | 1.75× |
| Niedersachsen | 30,747 | 0.93× |
| Berlin | 18,833 | 1.23× |
| Rheinland-Pfalz | 18,638 | 1.09× |
| Sachsen | 13,720 | 0.82× |
| Schleswig-Holstein | 10,851 | 0.89× |
| Brandenburg | 8,751 | 0.83× |
| Hamburg | 7,867 | 1.02× |
| Thüringen | 7,020 | 0.81× |
| Sachsen-Anhalt | 6,988 | 0.79× |
| Mecklenburg-Vorpommern | 5,247 | 0.81× |
| Saarland | 3,636 | 0.87× |
| Bremen | 3,203 | 1.1× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Buttermilk | 278.31× | Food & Beverages |
| Dailymotion | 20× | Movies & TV |
| Julianne Moore | 21.22× | Movies & TV |
| The Sims Resource | 45.8× | Games |
| Joey King | 20× | Movies & TV |
| Western Union | 5.32× | Business & Career |
| RTL Television | 4× | Movies & TV |
| Country rap | 6.42× | Music & Radio |
| Real property | 4.76× | Home & Garden |
| Markiplier | 29.43× | Games |
| Sublime Text | 22.94× | Technology & Electronics |
| TF1 | 12.75× | Movies & TV |
| TikTok | 1.74× | Internet & Social Media |
| Patriotism | 13.78× | Politics & Society |
| Le Parisien | 23.88× | News |
| James Cameron | 12.1× | Movies & TV |
| Maître Gims | 20× | Music & Radio |
| Leggings | 3.48× | Fashion & Accessoires |
| Yandex | 6.55× | Technology & Electronics |
| Saw (franchise) | 6.76× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Convenience Orientation | PREMIUM | 2.27 |
| Spirituality | BALANCE | 1.36 |
| Early Adopter Mentality | POWER | 1.18 |
| Price Sensitivity | PREMIUM | 1.16 |
| Family Orientation | CONSERVATISM | 1.1 |
| Indulgence | JOY | 1.06 |
Worldwide distribution
| Country | Share |
|---|---|
| India | 20.6% |
| United States | 14.9% |
| France | 5.6% |
See S.H.E audiences in other countries
More Band audiences in Germany
- Kiosk (band) (6,419,600)
- Fun (6,044,687)
- Kino (band) (4,612,528)
- Halloween (band) (3,079,890)
- Avatar (Swedish band) (2,502,500)
Frequently asked questions
How many fans does S.H.E have in Germany?
S.H.E has an estimated audience of 341,251 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of S.H.E fans?
59.2% of S.H.E fans are female, 40.8% are male, with an average age of 43.2 years.
Which brands do S.H.E fans like most?
S.H.E fans show strongest brand affinity for Buttermilk (278.31×), Dailymotion (20×), and Julianne Moore (21.22×) over the country average.
Where do S.H.E fans live in Germany?
S.H.E fans in Germany are most concentrated in Nordrhein-Westfalen (reach 77,605), Bayern (reach 55,217), and Baden-Württemberg (reach 47,915). These three regions account for the largest share of the active audience.
What other brands do S.H.E fans also like?
Beyond S.H.E itself, the audience over-indexes on Dailymotion (20×), Julianne Moore (21.22×), The Sims Resource (45.8×), and Joey King (20×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for S.H.E. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.