A data profile of the people who buy, follow and care about Shindy in Germany — modelled from more than twelve digital signal sources. Shindy has an estimated audience of 228,741 people in Germany.
The average Shindy fan in Germany is 24.3 years old, more male, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Baden-Württemberg, Bayern.
Top brand affinities include Finch, Maxwell (musician), Monrose, with strongest over-indexing on Finch (14.32× the country average).
Demographically, the Shindy audience skews more male with an average age of 24.3, and over-indexes on personality traits such as Early Adopter Mentality, Luxury Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Shindy fan in Germany is more male, around 24.3 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Finch.
The key figures that characterise the Shindy profile in Germany.
38.5% are female, 61.5% are male, average age 24.3.
| Metric | Value |
|---|---|
| Female | 38.5% |
| Male | 61.5% |
| Average age | 24.3 |
| Estimated audience size | 228,741 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 68% | |
| 20-29 | 19% | |
| 30-39 | 7% | |
| 40-49 | 3% | |
| 50+ | 2% |
of the worldwide Shindy audience comes from Germany.
| Country | Share |
|---|---|
| Germany | 70.5% |
| Austria | 5.9% |
| Switzerland | 5.8% |
Where the Shindy audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Baden-Württemberg | ~50K | 1.52× | |
| 02 | Hamburg | ~8K | 1.42× | |
| 03 | Berlin | ~10K | 1.34× | |
| 04 | Nordrhein-Westfalen | ~70K | 1.26× | |
| 05 | Hessen | ~20K | 1.22× | |
| 06 | Bayern | ~50K | 1.16× | |
| 07 | Bremen | ~2K | 1.12× | |
| 08 | Niedersachsen | ~30K | 1.07× | |
| 09 | Rheinland-Pfalz | ~10K | 0.94× | |
| 10 | Schleswig-Holstein | ~8K | 0.91× | |
| 11 | Saarland | ~3K | 0.89× | |
| 12 | Brandenburg | ~6K | 0.80× | |
| 13 | Sachsen | ~9K | 0.71× | |
| 14 | Thüringen | ~4K | 0.67× | |
| 15 | Mecklenburg-Vorpommern | ~3K | 0.64× | |
| 16 | Sachsen-Anhalt | ~4K | 0.56× |
The strongest cross-interests of the Shindy audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Monrose | Music & Radio | 54.75× | ||
| 02 | Veysel | Music & Radio | 41.07× | ||
| 03 | Azet | Music & Radio | 39.54× | ||
| 04 | Peter Fox (musician) | Music & Radio | 39.30× | ||
| 05 | Maxwell (musician) | Music & Radio | 38.01× | ||
| 06 | Nura | Music & Radio | 34.36× | ||
| 07 | Deichkind | Music & Radio | 33.91× | ||
| 08 | Pashanim | Music & Radio | 31.63× | ||
| 09 | Mandy Capristo | Music & Radio | 30.59× | ||
| 10 | Ola kala | Fashion & Accessoires | 27.05× | ||
| 11 | Lacazette | Music & Radio | 25.69× | ||
| 12 | LFDY | Fashion & Accessoires | 20.67× | ||
| 13 | Ronan Keating | Music & Radio | 18.98× | ||
| 14 | George Clooney | Movies & TV | 14.85× | ||
| 15 | Finch | Music & Radio | 14.32× | ||
| 16 | Shirin David | Beauty & Wellness | 12.14× | ||
| 17 | Nina Chuba | Music & Radio | 11.68× | ||
| 18 | Ikkimel | Music & Radio | 11.68× | ||
| 19 | Haftbefehl | Music & Radio | 10.89× | ||
| 20 | Lena Meyer-Landrut | Music & Radio | 7.96× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Early Adopter Mentality | POWER | 1.45× | |
| Luxury Orientation | PREMIUM | 1.28× | |
| Extroversion | THRILL | 1.17× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Pet Ownership | JOY | 0.72× | |
| Spirituality | BALANCE | 0.73× | |
| DIY Mentality | THRILL | 0.75× |
Shindy has an estimated audience of 228,741 people in Germany, concentrated in Nordrhein-Westfalen and Baden-Württemberg.
38.5% of Shindy fans are female, 61.5% are male, with an average age of 24.3 years.
Shindy fans show strongest brand affinity for Finch (14.32×), Maxwell (musician) (38.01×), and Monrose (54.75×) over the country average.
Shindy fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~70K), Baden-Württemberg (reach ~50K), and Bayern (reach ~50K). These three regions account for the largest share of the active audience.
Beyond Shindy itself, the audience over-indexes on Maxwell (musician) (38.01×), Monrose (54.75×), LFDY (20.67×), and Peter Fox (musician) (39.3×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Shindy. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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