Lacazette Audience in Germany
A data profile of the people who buy, follow and care about Lacazette in Germany — modelled from more than twelve digital signal sources. Lacazette has an estimated audience of 408,362 people in Germany.
The average Lacazette fan in Germany is 26.0 years old, balanced, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Baden-Württemberg, Bayern.
Top brand affinities include Haftbefehl, SSIO, Finch, with strongest over-indexing on Haftbefehl (21.59× the country average).
Demographically, the Lacazette audience skews balanced with an average age of 26.0, and over-indexes on personality traits such as Risk Appetite, Early Adopter Mentality.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Lacazette fan in Germany is balanced, around 26.0 years old, with strong Risk Appetite tendencies and a notable affinity for Haftbefehl.
At a glance
The key figures that characterise the Lacazette profile in Germany.
Search interest · 12-month trend
Demographics of Lacazette fans
48.7% are female, 51.3% are male, average age 26.0.
Gender split
| Metric | Value |
|---|---|
| Female | 48.7% |
| Male | 51.3% |
| Average age | 26.0 |
| Estimated audience size | 408,362 |
Age distribution
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 63% | |
| 20-29 | 18% | |
| 30-39 | 9% | |
| 40-49 | 6% | |
| 50+ | 4% |
Worldwide distribution
of the worldwide Lacazette audience comes from Germany.
| Country | Share |
|---|---|
| Germany | 66.5% |
| Austria | 6.0% |
| France | 2.9% |
Geography
Where the Lacazette audience in Germany is strongest.
Top regions by affinity
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Berlin | ~30K | 1.37× | |
| 02 | Baden-Württemberg | ~80K | 1.34× | |
| 03 | Hamburg | ~10K | 1.22× | |
| 04 | Nordrhein-Westfalen | ~100K | 1.21× | |
| 05 | Bremen | ~5K | 1.21× | |
| 06 | Hessen | ~40K | 1.19× | |
| 07 | Rheinland-Pfalz | ~30K | 1.15× | |
| 08 | Niedersachsen | ~50K | 1.07× | |
| 09 | Saarland | ~6K | 1.05× | |
| 10 | Bayern | ~70K | 1.02× | |
| 11 | Brandenburg | ~10K | 0.87× | |
| 12 | Schleswig-Holstein | ~10K | 0.86× | |
| 13 | Sachsen-Anhalt | ~9K | 0.75× | |
| 14 | Sachsen | ~20K | 0.74× | |
| 15 | Thüringen | ~8K | 0.70× | |
| 16 | Mecklenburg-Vorpommern | ~5K | 0.63× |
Affinity by region
Audience interests & affinities
The strongest cross-interests of the Lacazette audience — brands, topics and people combined.
Top cross-interests, ranked by affinity
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | SSIO | Music & Radio | 40.44× | ||
| 02 | KC Rebell | Music & Radio | 25.76× | ||
| 03 | Shindy | Music & Radio | 25.69× | ||
| 04 | Haftbefehl | Music & Radio | 21.59× | ||
| 05 | Shirin David | Beauty & Wellness | 18.92× | ||
| 06 | Reezy | Music & Radio | 17.54× | ||
| 07 | Peter Fox (musician) | Music & Radio | 15.68× | ||
| 08 | Finch | Music & Radio | 12.70× | ||
| 09 | German hip hop | Music & Radio | 12.36× | ||
| 10 | Ikkimel | Music & Radio | 12.11× | ||
| 11 | Emilio Sakraya | Movies & TV | 8.06× | ||
| 12 | Ayliva | Music & Radio | 7.33× | ||
| 13 | Adriana Lima | Fashion & Accessoires | 7.30× | ||
| 14 | Bushido | Music & Radio | 6.88× | ||
| 15 | Sarah Lombardi | Music & Radio | 6.40× | ||
| 16 | Nina Chuba | Music & Radio | 5.04× | ||
| 17 | Paris Saint-Germain | Sports | 3.90× | ||
| 18 | Tipico | Games | 3.29× | ||
| 19 | Lieferando.de | Food & Beverages | 2.76× | ||
| 20 | SV Werder Bremen | Sports | 2.05× |
Personality of the Lacazette audience
Values above 1.00× are above the country average, values below 1.00× below it.
Deviation from the national baseline
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Risk Appetite | THRILL | 1.27× | |
| Early Adopter Mentality | POWER | 1.26× | |
| Career Orientation | POWER | 1.23× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| DIY Mentality | THRILL | 0.70× | |
| Community Orientation | OPEN | 0.74× | |
| Pet Ownership | JOY | 0.74× |
Frequently asked questions
How many fans does Lacazette have in Germany?
Lacazette has an estimated audience of 408,362 people in Germany, concentrated in Nordrhein-Westfalen and Baden-Württemberg.
What is the gender split and age of Lacazette fans?
48.7% of Lacazette fans are female, 51.3% are male, with an average age of 26.0 years.
Which brands do Lacazette fans like most?
Lacazette fans show strongest brand affinity for Haftbefehl (21.59×), SSIO (40.44×), and Finch (12.7×) over the country average.
Where do Lacazette fans live in Germany?
Lacazette fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~100K), Baden-Württemberg (reach ~80K), and Bayern (reach ~70K). These three regions account for the largest share of the active audience.
What other brands do Lacazette fans also like?
Beyond Lacazette itself, the audience over-indexes on SSIO (40.44×), Finch (12.7×), Shirin David (18.92×), and Ikkimel (12.11×) compared to the Germany average.
Explore more audiences
Related profiles, rankings and the same audience in other markets.
More Hip hop audiences in Germany
- Finch (4,588,138)
- Haftbefehl (3,813,869)
- Nina Chuba (3,359,108)
- Bad Bunny (2,711,989)
- Ikkimel (2,659,213)
How to read this data
Audience size is the estimated number of people in Germany who actively search for Lacazette. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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