Pashanim Audience in Germany

Pashanim has an estimated audience of 538,451 people in Germany. 52.6% are female, 47.4% are male, average age 24.6. Top brand affinities: Haftbefehl, SSIO, Ufo361, Shirin David, KC Rebell.
Top brand affinities include Haftbefehl, SSIO, Ufo361, with strongest over-indexing on Haftbefehl (20.49× the country average). Demographically, the Pashanim audience skews balanced with an average age of 24.6, and over-indexes on personality traits such as Early Adopter Mentality, Luxury Orientation.
Category: Music & Radio · Type: Person · Subtype: Hip hop
Demographics of Pashanim fans
| Metric | Value |
|---|---|
| Female | 52.6% |
| Male | 47.4% |
| Average age | 24.6 |
| Estimated audience size | 538,451 |
Audience persona
The typical Pashanim fan in Germany is balanced, around 24.6 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Haftbefehl.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Haftbefehl | 20.49× | Music & Radio |
| SSIO | 36.67× | Music & Radio |
| Ufo361 | 74.48× | Music & Radio |
| Shirin David | 21.54× | Beauty & Wellness |
| KC Rebell | 38.11× | Music & Radio |
| German hip hop | 16.84× | Music & Radio |
| Shindy | 27.02× | Music & Radio |
| Peter Fox (musician) | 18.15× | Music & Radio |
| Borussia Dortmund | 1.84× | Sports |
| Adriana Lima | 10.82× | Fashion & Accessoires |
| Drop shipping | 3.46× | Shopping |
| Bushido | 8.47× | Music & Radio |
| SV Werder Bremen | 2.57× | Sports |
| Tipico | 3.4× | Games |
| FIFA World Cup | 2.2× | Sports |
| Kosovo | 5.13× | Travel & Leisure |
| Nizi19 | 10.75× | Music & Radio |
| Xatar | 14.73× | Music & Radio |
| Fler | 15.4× | Music & Radio |
| UEFA Champions League | 2.05× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Early Adopter Mentality | POWER | 1.32 |
| Luxury Orientation | PREMIUM | 1.32 |
| Social Media Usage | JOY | 1.16 |
| Price Sensitivity | PREMIUM | 1.12 |
| Sustainability | BALANCE | 1.05 |
| Individualism | JOY | 1.01 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 77.0% |
| Switzerland | 5.5% |
| Austria | 5.0% |
See Pashanim audiences in other countries
More Hip hop audiences in Germany
- Finch (6,928,145)
- Nina Chuba (3,981,908)
- Haftbefehl (3,635,757)
- Ikkimel (2,465,472)
- Bad Bunny (2,399,085)
How to read this data
Audience size is the estimated number of people in Germany who actively search for Pashanim. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.