Pashanim Audience in Germany

Pashanim has an estimated audience of 538,451 people in Germany. 52.6% are female, 47.4% are male, average age 24.6. Top brand affinities: N'Golo Kanté, Hard Knocks, Progressive rock, Combat sport, Mohamed Salah.
Top brand affinities include N'Golo Kanté, Hard Knocks, Progressive rock, with strongest over-indexing on N'Golo Kanté (24.45× the country average). Demographically, the Pashanim audience skews balanced with an average age of 24.6, and over-indexes on personality traits such as Early Adopter Mentality, Luxury Orientation.
Category: Music & Radio · Type: Person · Subtype: Hip hop
Demographics of Pashanim fans
| Metric | Value |
|---|---|
| Female | 52.6% |
| Male | 47.4% |
| Average age | 24.6 |
| Estimated audience size | 538,451 |
Audience persona
The typical Pashanim fan in Germany is balanced, around 24.6 years old, with strong Early Adopter Mentality tendencies and a notable affinity for N'Golo Kanté.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| N'Golo Kanté | 24.45× | Sports |
| Hard Knocks | 74.48× | Movies & TV |
| Progressive rock | 3.71× | Music & Radio |
| Combat sport | 2.37× | Sports |
| Mohamed Salah | 6.02× | Sports |
| CAC 40 | 1.95× | Business & Career |
| Assassin's Creed II | 8.02× | Games |
| Racing | 2.15× | Cars & Mobility |
| Japanese domestic market | 5.32× | Politics & Society |
| Fantasy Earth: Zero | 6.64× | Games |
| Buddy – The Buddy Holly Story | 4.8× | Music & Radio |
| Holíč | 18.15× | Travel & Leisure |
| Handmade Gifts | 1.98× | Kids & Family |
| 3D printing | 2.02× | Technology & Electronics |
| Commercial mortgage | 1.82× | Business & Career |
| Stamp collecting | 4.6× | Home & Garden |
| 1920s | 20.16× | Fashion & Accessoires |
| Graham Greene | 3.27× | Literature |
| Bank account | 2.09× | Business & Career |
| myDealZ | 2.03× | Shopping |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Early Adopter Mentality | POWER | 1.32 |
| Luxury Orientation | PREMIUM | 1.32 |
| Social Media Usage | JOY | 1.16 |
| Price Sensitivity | PREMIUM | 1.12 |
| Sustainability | BALANCE | 1.05 |
| Individualism | JOY | 1.01 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 77.0% |
| Switzerland | 5.5% |
| Austria | 5.0% |
See Pashanim audiences in other countries
More Hip hop audiences in Germany
- Finch (6,928,145)
- Nina Chuba (3,981,908)
- Haftbefehl (3,635,757)
- Ikkimel (2,465,472)
- Bad Bunny (2,399,085)
How to read this data
Audience size is the estimated number of people in Germany who actively search for Pashanim. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.