Soldier Audience in Germany
Soldier has an estimated audience of 817,711 people in Germany. 30.7% are female, 69.3% are male, average age 36.7. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Marie Curie, Bundeswehr University Munich, Tagesschau, Dailymotion, FC Bayern Munich.
The average Soldier fan in Germany is 36.7 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Marie Curie, Bundeswehr University Munich, Tagesschau, with strongest over-indexing on Marie Curie (20× the country average). Demographically, the Soldier audience skews more male with an average age of 36.7, and over-indexes on personality traits such as Patriotism, Pet Ownership. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Politics & Society · Type: Topic
Demographics of Soldier fans
| Metric | Value |
|---|---|
| Female | 30.7% |
| Male | 69.3% |
| Average age | 36.7 |
| Estimated audience size | 817,711 |
Audience persona
The typical Soldier fan in Germany is more male, around 36.7 years old, with strong Patriotism tendencies and a notable affinity for Marie Curie.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 172,330 | 0.96× |
| Bayern | 120,915 | 0.92× |
| Baden-Württemberg | 93,049 | 0.83× |
| Niedersachsen | 90,097 | 1.13× |
| Hessen | 52,133 | 0.84× |
| Sachsen | 45,336 | 1.13× |
| Rheinland-Pfalz | 38,140 | 0.93× |
| Berlin | 34,945 | 0.96× |
| Schleswig-Holstein | 28,785 | 0.98× |
| Brandenburg | 28,507 | 1.12× |
| Sachsen-Anhalt | 26,794 | 1.26× |
| Thüringen | 22,116 | 1.06× |
| Hamburg | 18,251 | 0.99× |
| Mecklenburg-Vorpommern | 17,828 | 1.14× |
| Saarland | 9,083 | 0.9× |
| Bremen | 5,804 | 0.83× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Marie Curie | 20× | Business & Career |
| Bundeswehr University Munich | 31.84× | Business & Career |
| Tagesschau | 2.16× | Movies & TV |
| Dailymotion | 6.63× | Movies & TV |
| FC Bayern Munich | 1.81× | Sports |
| Transfermarkt | 2.65× | Sports |
| Pets | 1.72× | Pets & Animals |
| Automobiles | 1.79× | Cars & Mobility |
| Grammarly | 20× | Business & Career |
| Spiegel Online | 1.84× | News |
| Monuments | 19.97× | Music & Radio |
| Lieferando.de | 2.06× | Food & Beverages |
| F.C. Hansa Rostock | 3.58× | Sports |
| Eintracht Frankfurt | 2.02× | Sports |
| Axl Rose | 8.08× | Music & Radio |
| JACK & JONES | 10.98× | Fashion & Accessoires |
| Jane Fonda | 6.74× | Movies & TV |
| Kurt Cobain | 6.28× | Music & Radio |
| Westdeutscher Rundfunk | 2.61× | Movies & TV |
| NATO | 3.85× | Politics & Society |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 5.98 |
| Pet Ownership | JOY | 1.32 |
| DIY Mentality | THRILL | 1.18 |
| Need for Security | CONSERVATISM | 1.16 |
| Sports Activity | POWER | 1.15 |
| Tradition | CONSERVATISM | 1.09 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 27.8% |
| Brazil | 6.3% |
| Italy | 5.1% |
See Soldier audiences in other countries
More Politics & Society audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Soldier have in Germany?
Soldier has an estimated audience of 817,711 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Soldier fans?
30.7% of Soldier fans are female, 69.3% are male, with an average age of 36.7 years.
Which brands do Soldier fans like most?
Soldier fans show strongest brand affinity for Marie Curie (20×), Bundeswehr University Munich (31.84×), and Tagesschau (2.16×) over the country average.
Where do Soldier fans live in Germany?
Soldier fans in Germany are most concentrated in Nordrhein-Westfalen (reach 172,330), Bayern (reach 120,915), and Baden-Württemberg (reach 93,049). These three regions account for the largest share of the active audience.
What other brands do Soldier fans also like?
Beyond Soldier itself, the audience over-indexes on Bundeswehr University Munich (31.84×), Tagesschau (2.16×), Dailymotion (6.63×), and FC Bayern Munich (1.81×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Soldier. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.