A data profile of the people who buy, follow and care about Soltau Therme in Germany — modelled from more than twelve digital signal sources. Soltau Therme has an estimated audience of 504,925 people in Germany.
The average Soltau Therme fan in Germany is 37.9 years old, more female, and lives primarily in Niedersachsen.
The audience is concentrated in Niedersachsen, Hamburg, Nordrhein-Westfalen.
Top brand affinities include Therme Bad Wörishofen, Therme Erding, Oblivion (2013 film), with strongest over-indexing on Therme Bad Wörishofen (424.81× the country average).
Demographically, the Soltau Therme audience skews more female with an average age of 37.9, and over-indexes on personality traits such as Quality Awareness, Tradition.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Soltau Therme fan in Germany is more female, around 37.9 years old, with strong Quality Awareness tendencies and a notable affinity for Therme Bad Wörishofen.
The key figures that characterise the Soltau Therme profile in Germany.
63.6% are female, 36.4% are male, average age 37.9.
| Metric | Value |
|---|---|
| Female | 63.6% |
| Male | 36.4% |
| Average age | 37.9 |
| Estimated audience size | 504,925 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 17% | |
| 20-29 | 24% | |
| 30-39 | 24% | |
| 40-49 | 21% | |
| 50+ | 13% |
of the worldwide Soltau Therme audience comes from Germany.
| Country | Share |
|---|---|
| Germany | 97.9% |
| Denmark | 0.3% |
| Netherlands | 0.2% |
Where the Soltau Therme audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Niedersachsen | ~300K | 6.94× | |
| 02 | Bremen | ~10K | 3.17× | |
| 03 | Hamburg | ~30K | 2.83× | |
| 04 | Schleswig-Holstein | ~20K | 1.06× | |
| 05 | Saarland | ~4K | 0.64× | |
| 06 | Mecklenburg-Vorpommern | ~4K | 0.46× | |
| 07 | Thüringen | ~5K | 0.39× | |
| 08 | Sachsen-Anhalt | ~5K | 0.37× | |
| 09 | Brandenburg | ~5K | 0.33× | |
| 10 | Rheinland-Pfalz | ~7K | 0.28× | |
| 11 | Berlin | ~6K | 0.27× | |
| 12 | Sachsen | ~6K | 0.26× | |
| 13 | Hessen | ~10K | 0.25× | |
| 14 | Nordrhein-Westfalen | ~20K | 0.21× | |
| 15 | Baden-Württemberg | ~10K | 0.17× | |
| 16 | Bayern | ~10K | 0.15× |
The strongest cross-interests of the Soltau Therme audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Therme Bad Wörishofen | Travel & Leisure | 424.81× | ||
| 02 | Therme Erding | Travel & Leisure | 59.49× | ||
| 03 | Perry Mason (TV series) | Movies & TV | 20.00× | ||
| 04 | Giuseppe Verdi | Music & Radio | 19.97× | ||
| 05 | Oblivion (2013 film) | Movies & TV | 11.72× | ||
| 06 | The Hangover | Movies & TV | 11.03× | ||
| 07 | The Grand Budapest Hotel | Movies & TV | 10.73× | ||
| 08 | Mayim Bialik | Movies & TV | 10.50× | ||
| 09 | American Vintage | Fashion & Accessoires | 9.73× | ||
| 10 | Schindler's List | Movies & TV | 9.18× | ||
| 11 | Rod Stewart | Music & Radio | 5.63× | ||
| 12 | Essen | Travel & Leisure | 5.07× | ||
| 13 | Allgäu | Travel & Leisure | 5.04× | ||
| 14 | Tropical Islands Resort | Travel & Leisure | 3.95× | ||
| 15 | Beetlejuice | Movies & TV | 3.45× | ||
| 16 | Bayerischer Rundfunk | Movies & TV | 3.02× | ||
| 17 | Nature | Home & Garden | 2.78× | ||
| 18 | Vacations | Travel & Leisure | 2.76× | ||
| 19 | Family | Kids & Family | 2.32× | ||
| 20 | Germany | Travel & Leisure | 1.53× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Quality Awareness | PREMIUM | 1.58× | |
| Tradition | CONSERVATISM | 1.39× | |
| Convenience Orientation | PREMIUM | 1.35× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Price Sensitivity | PREMIUM | 0.75× | |
| Luxury Orientation | PREMIUM | 0.79× | |
| Sustainability | BALANCE | 0.82× |
Soltau Therme has an estimated audience of 504,925 people in Germany, concentrated in Niedersachsen and Hamburg.
63.6% of Soltau Therme fans are female, 36.4% are male, with an average age of 37.9 years.
Soltau Therme fans show strongest brand affinity for Therme Bad Wörishofen (424.81×), Therme Erding (59.49×), and Oblivion (2013 film) (11.72×) over the country average.
Soltau Therme fans in Germany are most concentrated in Niedersachsen (reach ~300K), Hamburg (reach ~30K), and Nordrhein-Westfalen (reach ~20K). These three regions account for the largest share of the active audience.
Beyond Soltau Therme itself, the audience over-indexes on Therme Erding (59.49×), Oblivion (2013 film) (11.72×), Nature (2.78×), and Essen (5.07×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Soltau Therme. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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