Therme Erding Audience in Germany
Therme Erding has an estimated audience of 386,125 people in Germany. 60.4% are female, 39.6% are male, average age 36.2. Top regions: Bayern, Baden-Württemberg, Nordrhein-Westfalen. Top brand affinities: Soltau Therme, Therme Bad Wörishofen, Tropical Islands Resort, Volleyball Bundesliga, Sauna.
The average Therme Erding fan in Germany is 36.2 years old, more female, and lives primarily in Bayern. The audience is concentrated in Bayern, Baden-Württemberg, Nordrhein-Westfalen. Top brand affinities include Soltau Therme, Therme Bad Wörishofen, Tropical Islands Resort, with strongest over-indexing on Soltau Therme (59.49× the country average). Demographically, the Therme Erding audience skews more female with an average age of 36.2, and over-indexes on personality traits such as Sports Activity, Pet Ownership. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Travel & Leisure · Type: POI · Subtype: Theme park
Demographics of Therme Erding fans
| Metric | Value |
|---|---|
| Female | 60.4% |
| Male | 39.6% |
| Average age | 36.2 |
| Estimated audience size | 386,125 |
Audience persona
The typical Therme Erding fan in Germany is more female, around 36.2 years old, with strong Sports Activity tendencies and a notable affinity for Soltau Therme.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Bayern | 289,594 | 5.59× |
| Baden-Württemberg | 91,723 | 1.74× |
| Nordrhein-Westfalen | 44,692 | 0.53× |
| Hessen | 32,376 | 1.1× |
| Niedersachsen | 22,335 | 0.6× |
| Rheinland-Pfalz | 18,803 | 0.97× |
| Sachsen | 16,113 | 0.85× |
| Thüringen | 9,353 | 0.95× |
| Berlin | 7,606 | 0.44× |
| Sachsen-Anhalt | 5,681 | 0.57× |
| Brandenburg | 5,302 | 0.44× |
| Schleswig-Holstein | 4,926 | 0.36× |
| Saarland | 3,870 | 0.82× |
| Hamburg | 3,840 | 0.44× |
| Mecklenburg-Vorpommern | 2,086 | 0.28× |
| Bremen | 1,084 | 0.33× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Soltau Therme | 59.49× | Travel & Leisure |
| Therme Bad Wörishofen | 92.65× | Travel & Leisure |
| Tropical Islands Resort | 12.38× | Travel & Leisure |
| Volleyball Bundesliga | 22.36× | Sports |
| Sauna | 5.53× | Home & Garden |
| Antenne Bayern | 8.11× | Music & Radio |
| Tyrol (state) | 3.37× | Travel & Leisure |
| HolidayCheck | 3.99× | Travel & Leisure |
| Center Parcs | 4.47× | Travel & Leisure |
| Lounge music | 6.75× | Music & Radio |
| Rulantica | 4.93× | Travel & Leisure |
| Spas | 2.69× | Beauty & Wellness |
| Bild | 1.79× | News |
| Europa-Park | 7.64× | Travel & Leisure |
| TUI | 2.92× | Travel & Leisure |
| REWE | 1.82× | Shopping |
| Software | 1.54× | Technology & Electronics |
| Obi (store) | 1.73× | Shopping |
| Deutsche Bahn | 1.87× | Cars & Mobility |
| Bayerischer Rundfunk | 3.24× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sports Activity | POWER | 1.54 |
| Pet Ownership | JOY | 1.25 |
| Tradition | CONSERVATISM | 1.24 |
| LGBTQ+ Identity | OPEN | 1.21 |
| Healthy Lifestyle | BALANCE | 1.2 |
| Indulgence | JOY | 1.19 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 38.8% |
| France | 14.0% |
| United States | 6.9% |
See Therme Erding audiences in other countries
More Theme park audiences in Germany
- Disneyland (4,166,597)
- Walt Disney World (3,831,555)
- Serengeti Park (3,510,016)
- Rulantica (3,282,946)
- Hackescher Markt (3,030,000)
Frequently asked questions
How many fans does Therme Erding have in Germany?
Therme Erding has an estimated audience of 386,125 people in Germany, concentrated in Bayern and Baden-Württemberg.
What is the gender split and age of Therme Erding fans?
60.4% of Therme Erding fans are female, 39.6% are male, with an average age of 36.2 years.
Which brands do Therme Erding fans like most?
Therme Erding fans show strongest brand affinity for Soltau Therme (59.49×), Therme Bad Wörishofen (92.65×), and Tropical Islands Resort (12.38×) over the country average.
Where do Therme Erding fans live in Germany?
Therme Erding fans in Germany are most concentrated in Bayern (reach 289,594), Baden-Württemberg (reach 91,723), and Nordrhein-Westfalen (reach 44,692). These three regions account for the largest share of the active audience.
What other brands do Therme Erding fans also like?
Beyond Therme Erding itself, the audience over-indexes on Therme Bad Wörishofen (92.65×), Tropical Islands Resort (12.38×), Volleyball Bundesliga (22.36×), and Sauna (5.53×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Therme Erding. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.