Rascasse Audience Intelligence

Volleyball Bundesliga Audience in Germany

A data profile of the people who buy, follow and care about Volleyball Bundesliga in Germany — modelled from more than twelve digital signal sources. Volleyball Bundesliga has an estimated audience of 418,789 people in Germany.

#1among Volleyball in Germany#180among Event in Germany#1058in Sports

The average Volleyball Bundesliga fan in Germany is 41.4 years old, more female, and lives primarily in Baden-Württemberg.

The audience is concentrated in Baden-Württemberg, Niedersachsen, Nordrhein-Westfalen.

Top brand affinities include Viktor Orbán, Wikipedia, Hungary national football team, with strongest over-indexing on Viktor Orbán (11.23× the country average).

Demographically, the Volleyball Bundesliga audience skews more female with an average age of 41.4, and over-indexes on personality traits such as Risk Appetite, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Volleyball Bundesliga fan in Germany is more female, around 41.4 years old, with strong Risk Appetite tendencies and a notable affinity for Viktor Orbán.

Category: Sports · Type: Event · Subtype: Volleyball

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Volleyball Bundesliga profile in Germany.

Audience size
419K
in Germany
Gender
67.0%♀
33.0% male
Age
41.4
average years
Country rank
#13481
Event in Germany
Fig. 01

Search interest · 12-month trend

-2%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Volleyball Bundesliga fans

67.0% are female, 33.0% are male, average age 41.4.

Fig. 02

Gender split

67.0%
Female
33.0%
Male
Demographic split for Volleyball Bundesliga audience in Germany
MetricValue
Female67.0%
Male33.0%
Average age41.4
Estimated audience size418,789
Fig. 03

Age distribution

Ø 41.4
average years
Age distribution of the Volleyball Bundesliga audience in Germany
Age bracketShare%
16-1922%
20-2913%
30-3914%
40-4924%
50+28%
Fig. 04

Worldwide distribution

94.0%

of the worldwide Volleyball Bundesliga audience comes from Germany.

Worldwide audience distribution share by country for Volleyball Bundesliga
CountryShare
Germany94.0%
China0.9%
Austria0.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Volleyball Bundesliga audience in Germany is strongest.

Fig. 05

Top regions by affinity

Volleyball Bundesliga fans by region: top regions in Germany
#RegionReachAffinity×
01Mecklenburg-Vorpommern~20K3.03×
02Brandenburg~20K1.69×
03Niedersachsen~60K1.51×
04Sachsen~20K1.21×
05Baden-Württemberg~70K1.18×
06Thüringen~10K1.15×
07Berlin~20K1.09×
08Sachsen-Anhalt~10K1.05×
09Hamburg~7K0.69×
10Bayern~40K0.66×
11Nordrhein-Westfalen~60K0.65×
12Schleswig-Holstein~9K0.57×
13Saarland~3K0.53×
14Bremen~2K0.51×
15Rheinland-Pfalz~10K0.46×
16Hessen~10K0.44×
Fig. 06

Affinity by region

Affinity by region — Volleyball Bundesliga, Germany
0.44×1.00×3.03×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Volleyball Bundesliga audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Volleyball Bundesliga audience
#·InterestCategoryAffinity×
01Rádió 1Music & Radio25.68×
02BlikkNews24.71×
03HVGNews21.74×
04Magyar TelevízióTechnology & Electronics19.30×
05Hungary national football teamSports13.98×
06Viktor OrbánPolitics & Society11.23×
07Hungarian languagePolitics & Society8.05×
08HumorismLiterature7.20×
09Angela White (athlete)Movies & TV6.89×
10Wind turbineHome & Garden6.82×
11NigeriaTravel & Leisure5.95×
12Magic (illusion)Kids & Family4.54×
13Animal husbandryPolitics & Society4.36×
14InsectPets & Animals4.27×
15Radio broadcastingMusic & Radio4.09×
16WikipediaInternet & Social Media3.64×
17Digital televisionMovies & TV3.34×
18UkraineTravel & Leisure3.33×
19ElectricityHome & Garden2.86×
20Pop musicMusic & Radio2.15×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Volleyball Bundesliga audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Volleyball Bundesliga audience · What stands out
TraitClusterDeviationScore
Risk AppetiteTHRILL1.83×
Convenience OrientationPREMIUM1.66×
IndividualismJOY1.47×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Volleyball Bundesliga audience · Rather not
TraitClusterDeviationScore
Price SensitivityPREMIUM0.53×
Pet OwnershipJOY0.74×
DIY MentalityTHRILL0.75×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Volleyball Bundesliga have in Germany?

Volleyball Bundesliga has an estimated audience of 418,789 people in Germany, concentrated in Baden-Württemberg and Niedersachsen.

02

What is the gender split and age of Volleyball Bundesliga fans?

67.0% of Volleyball Bundesliga fans are female, 33.0% are male, with an average age of 41.4 years.

03

Which brands do Volleyball Bundesliga fans like most?

Volleyball Bundesliga fans show strongest brand affinity for Viktor Orbán (11.23×), Wikipedia (3.64×), and Hungary national football team (13.98×) over the country average.

04

Where do Volleyball Bundesliga fans live in Germany?

Volleyball Bundesliga fans in Germany are most concentrated in Baden-Württemberg (reach ~70K), Niedersachsen (reach ~60K), and Nordrhein-Westfalen (reach ~60K). These three regions account for the largest share of the active audience.

05

What other brands do Volleyball Bundesliga fans also like?

Beyond Volleyball Bundesliga itself, the audience over-indexes on Wikipedia (3.64×), Hungary national football team (13.98×), Humorism (7.2×), and Blikk (24.71×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Volleyball audiences in Germany

See Volleyball Bundesliga audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Volleyball Bundesliga. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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