Tropical Islands Resort Audience in Germany

Tropical Islands Resort logo

Tropical Islands Resort has an estimated audience of 1,807,534 people in Germany. 62.0% are female, 38.0% are male, average age 34.6. Top regions: Brandenburg, Berlin, Nordrhein-Westfalen. Top brand affinities: Deichmann, HolidayCheck, Gute Zeiten, schlechte Zeiten, Rossmann, Wetter.com.

The average Tropical Islands Resort fan in Germany is 34.6 years old, more female, and lives primarily in Brandenburg. The audience is concentrated in Brandenburg, Berlin, Nordrhein-Westfalen. Top brand affinities include Deichmann, HolidayCheck, Gute Zeiten, schlechte Zeiten, with strongest over-indexing on Deichmann (3.77× the country average). Demographically, the Tropical Islands Resort audience skews more female with an average age of 34.6, and over-indexes on personality traits such as Sports Activity, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Travel & Leisure · Type: Brand

Demographics of Tropical Islands Resort fans

Demographic split for Tropical Islands Resort audience in Germany
MetricValue
Female62.0%
Male38.0%
Average age34.6
Estimated audience size1,807,534

Audience persona

The typical Tropical Islands Resort fan in Germany is more female, around 34.6 years old, with strong Sports Activity tendencies and a notable affinity for Deichmann.

Top regions in Germany

Top regions ranked by reach for Tropical Islands Resort in Germany
RegionReachAffinity
Brandenburg338,7953.24×
Berlin316,0222.1×
Nordrhein-Westfalen315,8010.43×
Niedersachsen279,1290.85×
Sachsen262,2651.59×
Bayern260,9760.48×
Baden-Württemberg138,1370.3×
Sachsen-Anhalt136,0001.56×
Hessen118,3010.46×
Thüringen97,7561.14×
Schleswig-Holstein93,2290.77×
Mecklenburg-Vorpommern85,7501.33×
Rheinland-Pfalz58,9580.35×
Hamburg51,6190.68×
Bremen14,5240.5×
Saarland9,3020.22×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Tropical Islands Resort audience
BrandAffinityCategory
Deichmann3.77×Shopping
HolidayCheck4.62×Travel & Leisure
Gute Zeiten, schlechte Zeiten3.69×Movies & TV
Rossmann2.61×Shopping
Wetter.com2.55×Home & Garden
Center Parcs4.42×Travel & Leisure
TK Maxx2.5×Shopping
Gala2.23×News
Ernsting's family3.29×Shopping
Primark2.57×Shopping
Bild1.68×News
Bonprix2.59×Shopping
Saturn (store)2.75×Shopping
TUI2.77×Travel & Leisure
QVC2.7×Movies & TV
PromiFlash3.07×Internet & Social Media
Kaufland1.67×Shopping
Schlager music2.24×Music & Radio
Theme parks2.65×Travel & Leisure
Storm of Love2.78×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Tropical Islands Resort audience
TraitClusterScore
Sports ActivityPOWER1.42
Family OrientationCONSERVATISM1.3
Convenience OrientationPREMIUM1.29
LGBTQ+ IdentityOPEN1.27
Community OrientationOPEN1.22
DIY MentalityTHRILL1.13

Worldwide distribution

Worldwide audience distribution share by country for Tropical Islands Resort
CountryShare
Germany75.5%
United States6.8%
United Kingdom1.5%

See Tropical Islands Resort audiences in other countries

More Travel & Leisure audiences in Germany

Frequently asked questions

How many fans does Tropical Islands Resort have in Germany?

Tropical Islands Resort has an estimated audience of 1,807,534 people in Germany, concentrated in Brandenburg and Berlin.

What is the gender split and age of Tropical Islands Resort fans?

62.0% of Tropical Islands Resort fans are female, 38.0% are male, with an average age of 34.6 years.

Which brands do Tropical Islands Resort fans like most?

Tropical Islands Resort fans show strongest brand affinity for Deichmann (3.77×), HolidayCheck (4.62×), and Gute Zeiten, schlechte Zeiten (3.69×) over the country average.

Where do Tropical Islands Resort fans live in Germany?

Tropical Islands Resort fans in Germany are most concentrated in Brandenburg (reach 338,795), Berlin (reach 316,022), and Nordrhein-Westfalen (reach 315,801). These three regions account for the largest share of the active audience.

What other brands do Tropical Islands Resort fans also like?

Beyond Tropical Islands Resort itself, the audience over-indexes on HolidayCheck (4.62×), Gute Zeiten, schlechte Zeiten (3.69×), Rossmann (2.61×), and Wetter.com (2.55×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Tropical Islands Resort. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.