Rascasse Audience Intelligence

Europa-Park Audience in Germany

A data profile of the people who buy, follow and care about Europa-Park in Germany — modelled from more than twelve digital signal sources. Europa-Park has an estimated audience of 1,230,976 people in Germany.

#9among Theme park in Germany#392among POI in Germany#440in Travel & Leisure

The average Europa-Park fan in Germany is 34.6 years old, more female, and lives primarily in Baden-Württemberg.

The audience is concentrated in Baden-Württemberg, Bayern, Nordrhein-Westfalen.

Top brand affinities include Rulantica, Bild, Deichmann, with strongest over-indexing on Rulantica (10.89× the country average).

Demographically, the Europa-Park audience skews more female with an average age of 34.6, and over-indexes on personality traits such as Family Orientation, DIY Mentality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Europa-Park fan in Germany is more female, around 34.6 years old, with strong Family Orientation tendencies and a notable affinity for Rulantica.

Category: Travel & Leisure · Type: POI · Subtype: Theme park

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Europa-Park profile in Germany.

Audience size
1.2M
in Germany
Gender
63.7%♀
36.3% male
Age
34.6
average years
Country rank
#5375
POI in Germany
Fig. 01

Search interest · 12-month trend

-4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Europa-Park fans

63.7% are female, 36.3% are male, average age 34.6.

Fig. 02

Gender split

63.7%
Female
36.3%
Male
Demographic split for Europa-Park audience in Germany
MetricValue
Female63.7%
Male36.3%
Average age34.6
Estimated audience size1,230,976
Fig. 03

Age distribution

Ø 34.6
average years
Age distribution of the Europa-Park audience in Germany
Age bracketShare%
16-1927%
20-2924%
30-3923%
40-4917%
50+8%
Fig. 04

Worldwide distribution

22.8%

of the worldwide Europa-Park audience comes from Germany.

Worldwide audience distribution share by country for Europa-Park
CountryShare
Germany22.8%
France18.6%
Switzerland7.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Europa-Park audience in Germany is strongest.

Fig. 05

Top regions by affinity

Europa-Park fans by region: top regions in Germany
#RegionReachAffinity×
01Baden-Württemberg~900K7.09×
02Saarland~20K1.54×
03Rheinland-Pfalz~80K1.29×
04Hessen~90K0.92×
05Bayern~200K0.88×
06Nordrhein-Westfalen~200K0.58×
07Berlin~30K0.47×
08Hamburg~10K0.47×
09Bremen~5K0.47×
10Niedersachsen~50K0.43×
11Schleswig-Holstein~20K0.43×
12Thüringen~10K0.39×
13Brandenburg~10K0.36×
14Sachsen~20K0.35×
15Sachsen-Anhalt~10K0.34×
16Mecklenburg-Vorpommern~8K0.32×
Fig. 06

Affinity by region

Affinity by region — Europa-Park, Germany
0.32×1.00×7.09×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Europa-Park audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Europa-Park audience
#·InterestCategoryAffinity×
01RulanticaTravel & Leisure10.89×
02Roller coasterTravel & Leisure7.59×
03Center ParcsTravel & Leisure2.99×
04Tropical Islands ResortTravel & Leisure2.58×
05Gute Zeiten, schlechte ZeitenMovies & TV2.33×
06Ernsting's familyShopping2.33×
07Theme parksTravel & Leisure2.31×
08PromiFlashInternet & Social Media2.29×
09Sarah EngelsMovies & TV2.22×
10Florian SilbereisenMusic & Radio2.12×
11DeichmannShopping1.98×
12FOCUS OnlineNews1.75×
13Tyrol (state)Travel & Leisure1.72×
14Wetter.comHome & Garden1.72×
15BonprixShopping1.68×
16ADACCars & Mobility1.65×
17Schlager musicMusic & Radio1.62×
18Smyths ToysKids & Family1.61×
19BildNews1.58×
20KauflandShopping1.57×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Europa-Park audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Europa-Park audience · What stands out
TraitClusterDeviationScore
Family OrientationCONSERVATISM1.15×
DIY MentalityTHRILL1.04×
Quality AwarenessPREMIUM0.98×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Europa-Park audience · Rather not
TraitClusterDeviationScore
MindfulnessBALANCE0.46×
Risk AppetiteTHRILL0.53×
IndividualismJOY0.54×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Europa-Park have in Germany?

Europa-Park has an estimated audience of 1,230,976 people in Germany, concentrated in Baden-Württemberg and Bayern.

02

What is the gender split and age of Europa-Park fans?

63.7% of Europa-Park fans are female, 36.3% are male, with an average age of 34.6 years.

03

Which brands do Europa-Park fans like most?

Europa-Park fans show strongest brand affinity for Rulantica (10.89×), Bild (1.58×), and Deichmann (1.98×) over the country average.

04

Where do Europa-Park fans live in Germany?

Europa-Park fans in Germany are most concentrated in Baden-Württemberg (reach ~900K), Bayern (reach ~200K), and Nordrhein-Westfalen (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Europa-Park fans also like?

Beyond Europa-Park itself, the audience over-indexes on Bild (1.58×), Deichmann (1.98×), Gute Zeiten, schlechte Zeiten (2.33×), and Kaufland (1.57×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Theme park audiences in Germany

See Europa-Park audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Europa-Park. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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