Sophie Kinsella Audience in Germany

Sophie Kinsella has an estimated audience of 232,538 people in Germany. 78.2% are female, 21.8% are male, average age 42.0. Top regions: Bayern, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities: Hauptschule, Rossmann, Home Office, Ho, Ghana, The Hollies (Official).
The average Sophie Kinsella fan in Germany is 42.0 years old, more female, and lives primarily in Bayern. The audience is concentrated in Bayern, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities include Hauptschule, Rossmann, Home Office, with strongest over-indexing on Hauptschule (26.82× the country average). Demographically, the Sophie Kinsella audience skews more female with an average age of 42.0, and over-indexes on personality traits such as LGBTQ+ Identity, Mindfulness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Literature · Type: Person · Subtype: Author
Demographics of Sophie Kinsella fans
| Metric | Value |
|---|---|
| Female | 78.2% |
| Male | 21.8% |
| Average age | 42.0 |
| Estimated audience size | 232,538 |
Audience persona
The typical Sophie Kinsella fan in Germany is more female, around 42.0 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Hauptschule.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Bayern | 60,992 | 1.63× |
| Nordrhein-Westfalen | 55,036 | 1.08× |
| Baden-Württemberg | 35,836 | 1.13× |
| Niedersachsen | 23,204 | 1.03× |
| Hessen | 19,911 | 1.12× |
| Berlin | 17,367 | 1.67× |
| Rheinland-Pfalz | 12,057 | 1.03× |
| Schleswig-Holstein | 8,823 | 1.06× |
| Sachsen | 8,387 | 0.74× |
| Hamburg | 7,125 | 1.36× |
| Brandenburg | 4,763 | 0.66× |
| Thüringen | 3,486 | 0.59× |
| Sachsen-Anhalt | 3,385 | 0.56× |
| Saarland | 2,603 | 0.91× |
| Mecklenburg-Vorpommern | 2,368 | 0.53× |
| Bremen | 1,785 | 0.9× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Hauptschule | 26.82× | Kids & Family |
| Rossmann | 2.33× | Shopping |
| Home Office | 2.14× | Business & Career |
| Ho, Ghana | 6.93× | Travel & Leisure |
| The Hollies (Official) | 10.01× | Music & Radio |
| Sinaloa | 18.24× | Travel & Leisure |
| Esra Erol | 7.57× | Movies & TV |
| Škoda Kodiaq | 2.55× | Cars & Mobility |
| KLIX (AM) | 3.1× | Music & Radio |
| Zagreb | 4.56× | Travel & Leisure |
| The Nice Guys | 5.75× | Movies & TV |
| Pierre Huyghe | 17.26× | Arts & Culture |
| Theocracy | 8.44× | Music & Radio |
| Figure painting (hobby) | 3.17× | Arts & Culture |
| Högl | 5.87× | Fashion & Accessoires |
| Information sensitivity | 3.66× | Technology & Electronics |
| DEFCON (video game) | 4.95× | Games |
| Jawaker | 10.5× | Internet & Social Media |
| Pinot gris | 7.01× | Food & Beverages |
| Jabalpur | 24.87× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 1.52 |
| Mindfulness | BALANCE | 1.39 |
| Healthy Lifestyle | BALANCE | 1.3 |
| Creativity | OPEN | 1.28 |
| Tradition | CONSERVATISM | 1.27 |
| Early Adopter Mentality | POWER | 1.26 |
Worldwide distribution
| Country | Share |
|---|---|
| United Kingdom | 25.8% |
| United States | 19.7% |
| Italy | 16.4% |
See Sophie Kinsella audiences in other countries
More Author audiences in Germany
- Sarah, Duchess of York (1,390,543)
- Sebastian Fitzek (1,371,136)
- Caroline Wahl (1,226,296)
- Stephen King (1,143,073)
- Ferdinand von Schirach (1,043,775)
Frequently asked questions
How many fans does Sophie Kinsella have in Germany?
Sophie Kinsella has an estimated audience of 232,538 people in Germany, concentrated in Bayern and Nordrhein-Westfalen.
What is the gender split and age of Sophie Kinsella fans?
78.2% of Sophie Kinsella fans are female, 21.8% are male, with an average age of 42.0 years.
Which brands do Sophie Kinsella fans like most?
Sophie Kinsella fans show strongest brand affinity for Hauptschule (26.82×), Rossmann (2.33×), and Home Office (2.14×) over the country average.
Where do Sophie Kinsella fans live in Germany?
Sophie Kinsella fans in Germany are most concentrated in Bayern (reach 60,992), Nordrhein-Westfalen (reach 55,036), and Baden-Württemberg (reach 35,836). These three regions account for the largest share of the active audience.
What other brands do Sophie Kinsella fans also like?
Beyond Sophie Kinsella itself, the audience over-indexes on Rossmann (2.33×), Home Office (2.14×), Ho, Ghana (6.93×), and The Hollies (Official) (10.01×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Sophie Kinsella. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.