Studio Audience in Germany

Studio logo

Studio has an estimated audience of 2,073,135 people in Germany. 60.1% are female, 39.9% are male, average age 37.2. Top regions: Nordrhein-Westfalen, Bayern, Niedersachsen. Top brand affinities: Israel, KLIX (AM), Mechanic, Vocal harmony, Este, Veneto.

The average Studio fan in Germany is 37.2 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Niedersachsen. Top brand affinities include Israel, KLIX (AM), Mechanic, with strongest over-indexing on Israel (7.56× the country average). Demographically, the Studio audience skews more female with an average age of 37.2, and over-indexes on personality traits such as Design Affinity, Pet Ownership. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Home & Garden · Type: Topic · Subtype: Band

Demographics of Studio fans

Demographic split for Studio audience in Germany
MetricValue
Female60.1%
Male39.9%
Average age37.2
Estimated audience size2,073,135

Audience persona

The typical Studio fan in Germany is more female, around 37.2 years old, with strong Design Affinity tendencies and a notable affinity for Israel.

Top regions in Germany

Top regions ranked by reach for Studio in Germany
RegionReachAffinity
Nordrhein-Westfalen369,9310.82×
Bayern298,6270.9×
Niedersachsen264,4951.31×
Baden-Württemberg204,6350.72×
Hessen184,4601.17×
Berlin100,6421.09×
Rheinland-Pfalz88,7350.85×
Schleswig-Holstein80,5131.08×
Sachsen75,7920.75×
Sachsen-Anhalt73,3341.37×
Hamburg65,5011.4×
Mecklenburg-Vorpommern37,0370.94×
Brandenburg36,3550.57×
Bremen32,8671.85×
Thüringen30,9330.59×
Saarland15,5990.61×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Studio audience
BrandAffinityCategory
Israel7.56×Travel & Leisure
KLIX (AM)7.56×Music & Radio
Mechanic2.8×Cars & Mobility
Vocal harmony7.03×Music & Radio
Este, Veneto1.86×Travel & Leisure
Information sensitivity3.75×Technology & Electronics
Palestine Polytechnic University7.56×Business & Career
Home Delivery1.77×Food & Beverages
Figure painting (hobby)2.42×Arts & Culture
Screed7.56×Home & Garden
Fatteh4.9×Food & Beverages
Guitar Pro7.56×Technology & Electronics
Steampunk1.77×Fashion & Accessoires
Heerlen7.56×Travel & Leisure
Hobby LobbyHome & Garden
Gorinchem5.49×Travel & Leisure
Samanyolu Haber1.92×Movies & TV
Jacamo7.56×Fashion & Accessoires
Sukhoi7.56×Cars & Mobility
Glashütte1.76×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Studio audience
TraitClusterScore
Design AffinityPREMIUM1.56
Pet OwnershipJOY1.37
IndulgenceJOY1.28
Early Adopter MentalityPOWER1.27
CreativityOPEN1.21
PatriotismCONSERVATISM1.21

Worldwide distribution

Worldwide audience distribution share by country for Studio
CountryShare
United States19.1%
Brazil8.3%
United Kingdom5.0%

See Studio audiences in other countries

More Band audiences in Germany

Frequently asked questions

How many fans does Studio have in Germany?

Studio has an estimated audience of 2,073,135 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Studio fans?

60.1% of Studio fans are female, 39.9% are male, with an average age of 37.2 years.

Which brands do Studio fans like most?

Studio fans show strongest brand affinity for Israel (7.56×), KLIX (AM) (7.56×), and Mechanic (2.8×) over the country average.

Where do Studio fans live in Germany?

Studio fans in Germany are most concentrated in Nordrhein-Westfalen (reach 369,931), Bayern (reach 298,627), and Niedersachsen (reach 264,495). These three regions account for the largest share of the active audience.

What other brands do Studio fans also like?

Beyond Studio itself, the audience over-indexes on KLIX (AM) (7.56×), Mechanic (2.8×), Vocal harmony (7.03×), and Este, Veneto (1.86×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Studio. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.