Rascasse Audience Intelligence

Ultra-high-definition television Audience in Germany

A data profile of the people who buy, follow and care about Ultra-high-definition television in Germany — modelled from more than twelve digital signal sources. Ultra-high-definition television has an estimated audience of 232,955 people in Germany.

#6962among Topic in Germany#3518in Movies & TV

The average Ultra-high-definition television fan in Germany is 34.8 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Boost Mobile, Insignia, Straight Talk, with strongest over-indexing on Boost Mobile (190.25× the country average).

Demographically, the Ultra-high-definition television audience skews more male with an average age of 34.8, and over-indexes on personality traits such as Convenience Orientation, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Ultra-high-definition television fan in Germany is more male, around 34.8 years old, with strong Convenience Orientation tendencies and a notable affinity for Boost Mobile.

Category: Movies & TV · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Ultra-high-definition television profile in Germany.

Audience size
233K
in Germany
Gender
23.3%♀
76.7% male
Age
34.8
average years
Country rank
#20605
Topic in Germany
Fig. 01

Search interest · 12-month trend

-11%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Ultra-high-definition television fans

23.3% are female, 76.7% are male, average age 34.8.

Fig. 02

Gender split

23.3%
Female
76.7%
Male
Demographic split for Ultra-high-definition television audience in Germany
MetricValue
Female23.3%
Male76.7%
Average age34.8
Estimated audience size232,955
Fig. 03

Age distribution

Ø 34.8
average years
Age distribution of the Ultra-high-definition television audience in Germany
Age bracketShare%
16-1930%
20-2920%
30-3922%
40-4918%
50+10%
Fig. 04

Worldwide distribution

2.4%

of the worldwide Ultra-high-definition television audience comes from Germany.

Worldwide audience distribution share by country for Ultra-high-definition television
CountryShare
Italy11.8%
United States10.0%
Brazil4.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Ultra-high-definition television audience in Germany is strongest.

Fig. 05

Top regions by affinity

Ultra-high-definition television fans by region: top regions in Germany
#RegionReachAffinity×
01Bremen~2K1.07×
02Mecklenburg-Vorpommern~5K1.06×
03Berlin~10K1.04×
04Sachsen-Anhalt~6K1.04×
05Thüringen~6K1.04×
06Saarland~3K1.03×
07Sachsen~10K1.02×
08Brandenburg~7K1.00×
09Schleswig-Holstein~8K0.96×
10Hamburg~5K0.95×
11Niedersachsen~20K0.94×
12Rheinland-Pfalz~10K0.94×
13Nordrhein-Westfalen~50K0.91×
14Hessen~20K0.90×
15Baden-Württemberg~30K0.86×
16Bayern~30K0.84×
Fig. 06

Affinity by region

Affinity by region — Ultra-high-definition television, Germany
0.84×1.00×1.07×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Ultra-high-definition television audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Ultra-high-definition television audience
#·InterestCategoryAffinity×
01Straight TalkTechnology & Electronics238.32×
02Consumer CellularTechnology & Electronics236.19×
03Simple MobileTechnology & Electronics220.15×
04Boost MobileTechnology & Electronics190.25×
05Portable audio playerTechnology & Electronics177.08×
06InsigniaPets & Animals128.17×
07NatuzziHome & Garden66.74×
08Samsung Smart TVTechnology & Electronics45.19×
09Movie projectorTechnology & Electronics33.16×
10Digital cinematographyMovies & TV31.04×
11B&B HotelsTravel & Leisure18.63×
12Wireless speakersTechnology & Electronics17.21×
13Elizabeth OlsenMovies & TV17.07×
14CapCutTechnology & Electronics13.28×
15RobloxGames13.28×
16Android TVMovies & TV12.69×
17Smart TVTechnology & Electronics7.76×
18ZooplusPets & Animals7.42×
19FRITZ!BoxTechnology & Electronics6.89×
20WikipediaInternet & Social Media3.04×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Ultra-high-definition television audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Ultra-high-definition television audience · What stands out
TraitClusterDeviationScore
Convenience OrientationPREMIUM3.11×
PatriotismCONSERVATISM2.43×
Need for SecurityCONSERVATISM2.16×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Ultra-high-definition television audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.87×
Design AffinityPREMIUM0.94×
SustainabilityBALANCE0.96×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Ultra-high-definition television have in Germany?

Ultra-high-definition television has an estimated audience of 232,955 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Ultra-high-definition television fans?

23.3% of Ultra-high-definition television fans are female, 76.7% are male, with an average age of 34.8 years.

03

Which brands do Ultra-high-definition television fans like most?

Ultra-high-definition television fans show strongest brand affinity for Boost Mobile (190.25×), Insignia (128.17×), and Straight Talk (238.32×) over the country average.

04

Where do Ultra-high-definition television fans live in Germany?

Ultra-high-definition television fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~50K), Bayern (reach ~30K), and Baden-Württemberg (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Ultra-high-definition television fans also like?

Beyond Ultra-high-definition television itself, the audience over-indexes on Insignia (128.17×), Straight Talk (238.32×), Portable audio player (177.08×), and FRITZ!Box (6.89×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Movies & TV audiences in Germany

See Ultra-high-definition television audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Ultra-high-definition television. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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