Virtual channel Audience in Germany

Virtual channel logo

Virtual channel has an estimated audience of 229,662 people in Germany. 48.6% are female, 51.4% are male, average age 38.8. Top brand affinities: Medieval fantasy, Moroccan riad, 3D printing, Product design, Litter box.

Top brand affinities include Medieval fantasy, Moroccan riad, 3D printing, with strongest over-indexing on Medieval fantasy (33.31× the country average). Demographically, the Virtual channel audience skews balanced with an average age of 38.8, and over-indexes on personality traits such as Patriotism, Spirituality.

Category: Movies & TV · Type: Topic

Demographics of Virtual channel fans

Demographic split for Virtual channel audience in Germany
MetricValue
Female48.6%
Male51.4%
Average age38.8
Estimated audience size229,662

Audience persona

The typical Virtual channel fan in Germany is balanced, around 38.8 years old, with strong Patriotism tendencies and a notable affinity for Medieval fantasy.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Virtual channel audience
BrandAffinityCategory
Medieval fantasy33.31×Literature
Moroccan riad13.93×Politics & Society
3D printing4.95×Technology & Electronics
Product design3.16×Business & Career
Litter box2.23×Pets & Animals
JDSU5.85×Business & Career
Unique Gifts2.25×Shopping
Christmas Gift2.72×Kids & Family
Pillow2.17×Home & Garden
Este, Veneto3.4×Travel & Leisure
Birthday Gifts2.07×Kids & Family
VfL Wolfsburg2.02×Sports
Buying a House7.02×Home & Garden
Captain Fantastic (film)10.23×Movies & TV
Urban Outfitters1.83×Shopping
Google Analytics2.53×Internet & Social Media
EindhovenTravel & Leisure
Minestrone2.29×Food & Beverages
Surveillance aircraft4.88×
Guys and Dolls11.97×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Virtual channel audience
TraitClusterScore
PatriotismCONSERVATISM2.61
SpiritualityBALANCE2.14
Community OrientationOPEN1.66
Convenience OrientationPREMIUM1.61
IndividualismJOY1.47
Urban LifestyleOPEN1.39

Worldwide distribution

Worldwide audience distribution share by country for Virtual channel
CountryShare
United States75.0%
Canada3.8%
United Kingdom2.4%

See Virtual channel audiences in other countries

More Movies & TV audiences in Germany

How to read this data

Audience size is the estimated number of people in Germany who actively search for Virtual channel. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.