Bleacher Report Audience in Germany

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Bleacher Report has an estimated audience of 268,632 people in Germany. 12.9% are female, 87.1% are male, average age 32.8. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Wikia, Marca (newspaper), Audience, Science, Humour.

The average Bleacher Report fan in Germany is 32.8 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Wikia, Marca (newspaper), Audience, with strongest over-indexing on Wikia (28.14× the country average). Demographically, the Bleacher Report audience skews more male with an average age of 32.8, and over-indexes on personality traits such as Spirituality, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Sports · Type: Website / Newspaper / Magazine

Demographics of Bleacher Report fans

Demographic split for Bleacher Report audience in Germany
MetricValue
Female12.9%
Male87.1%
Average age32.8
Estimated audience size268,632

Audience persona

The typical Bleacher Report fan in Germany is more male, around 32.8 years old, with strong Spirituality tendencies and a notable affinity for Wikia.

Top regions in Germany

Top regions ranked by reach for Bleacher Report in Germany
RegionReachAffinity
Nordrhein-Westfalen87,0511.48×
Bayern68,5251.59×
Baden-Württemberg37,2731.02×
Hessen34,1711.67×
Berlin33,5792.8×
Niedersachsen14,5430.56×
Rheinland-Pfalz11,4320.85×
Hamburg9,1771.51×
Sachsen8,3730.64×
Schleswig-Holstein6,5510.68×
Brandenburg6,4540.77×
Sachsen-Anhalt4,7280.68×
Thüringen1,8590.27×
Mecklenburg-Vorpommern1,7390.34×
Saarland1,5780.48×
Bremen1,5490.67×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Bleacher Report audience
BrandAffinityCategory
Wikia28.14×Internet & Social Media
Marca (newspaper)30.69×News
Audience9.67×Business & Career
Science6.18×Business & Career
Humour6.86×Literature
X6.02×Internet & Social Media
Broadcasting6.39×Movies & TV
Canberra21.37×Travel & Leisure
Leisure5.18×Travel & Leisure
Tipico7.8×Games
Oceania17.61×Travel & Leisure
Alexandra Daddario17.49×Movies & TV
1080i12.29×Technology & Electronics
Popular culture7.13×Arts & Culture
Deutsche Bahn5.2×Cars & Mobility
Law6.83×Business & Career
Wikipedia5.41×Internet & Social Media
Bauhaus5.03×Shopping
ZDF5.94×Movies & TV
Video5.31×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Bleacher Report audience
TraitClusterScore
SpiritualityBALANCE1.88
Early Adopter MentalityPOWER1.83
PatriotismCONSERVATISM1.33
Social Media UsageJOY1.27
Sports ActivityPOWER1.2
Urban LifestyleOPEN1.08

Worldwide distribution

Worldwide audience distribution share by country for Bleacher Report
CountryShare
United States69.4%
Canada4.3%
United Kingdom3.7%

See Bleacher Report audiences in other countries

More Sports audiences in Germany

Frequently asked questions

How many fans does Bleacher Report have in Germany?

Bleacher Report has an estimated audience of 268,632 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Bleacher Report fans?

12.9% of Bleacher Report fans are female, 87.1% are male, with an average age of 32.8 years.

Which brands do Bleacher Report fans like most?

Bleacher Report fans show strongest brand affinity for Wikia (28.14×), Marca (newspaper) (30.69×), and Audience (9.67×) over the country average.

Where do Bleacher Report fans live in Germany?

Bleacher Report fans in Germany are most concentrated in Nordrhein-Westfalen (reach 87,051), Bayern (reach 68,525), and Baden-Württemberg (reach 37,273). These three regions account for the largest share of the active audience.

What other brands do Bleacher Report fans also like?

Beyond Bleacher Report itself, the audience over-indexes on Marca (newspaper) (30.69×), Audience (9.67×), Science (6.18×), and Humour (6.86×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Bleacher Report. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.