Weimar Republic Audience in Germany

Weimar Republic logo

Weimar Republic has an estimated audience of 315,910 people in Germany. 52.1% are female, 47.9% are male, average age 41.0. Top regions: Nordrhein-Westfalen, Baden-Württemberg, Bayern. Top brand affinities: Goes, Gil Ofarim, Hawesko, Chalkidiki, Handmade Gifts.

The average Weimar Republic fan in Germany is 41.0 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Baden-Württemberg, Bayern. Top brand affinities include Goes, Gil Ofarim, Hawesko, with strongest over-indexing on Goes (1.8× the country average). Demographically, the Weimar Republic audience skews balanced with an average age of 41.0, and over-indexes on personality traits such as Sustainability, Travelling. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Politics & Society · Type: Topic

Demographics of Weimar Republic fans

Demographic split for Weimar Republic audience in Germany
MetricValue
Female52.1%
Male47.9%
Average age41.0
Estimated audience size315,910

Audience persona

The typical Weimar Republic fan in Germany is balanced, around 41.0 years old, with strong Sustainability tendencies and a notable affinity for Goes.

Top regions in Germany

Top regions ranked by reach for Weimar Republic in Germany
RegionReachAffinity
Nordrhein-Westfalen66,1130.96×
Baden-Württemberg40,3100.94×
Bayern40,1290.79×
Niedersachsen34,4051.12×
Hessen24,5281.02×
Sachsen16,4901.06×
Berlin15,2961.08×
Rheinland-Pfalz14,8430.94×
Schleswig-Holstein12,3081.09×
Thüringen10,0651.25×
Brandenburg8,8960.91×
Hamburg8,5841.2×
Sachsen-Anhalt6,3820.78×
Mecklenburg-Vorpommern5,6390.93×
Saarland3,2350.83×
Bremen2,9691.1×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Weimar Republic audience
BrandAffinityCategory
Goes1.8×Travel & Leisure
Gil Ofarim1.83×Music & Radio
Hawesko3.61×Food & Beverages
Chalkidiki3.61×Travel & Leisure
Handmade Gifts1.54×Kids & Family
Icon (magazine)1.9×Arts & Culture
Buddy – The Buddy Holly Story3.61×Music & Radio
Jason Clarke (actor)3.32×Movies & TV
Stamp collecting3.61×Home & Garden
Natural rubber1.54×Cars & Mobility
Alaska2.37×Travel & Leisure
Noodle (Gorillaz)1.98×Music & Radio
Google Analytics1.55×Internet & Social Media
Building insulation2.53×Home & Garden
Oliver Kahn2.12×Sports
JDSU1.9×Business & Career
Jaguar F-Pace3.61×Cars & Mobility
Private Jets3.55×Cars & Mobility
Sailor2.47×Travel & Leisure
Carrie (novel)2.8×Literature

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Weimar Republic audience
TraitClusterScore
SustainabilityBALANCE1.15
TravellingTHRILL1.11
Sports ActivityPOWER1.09
PatriotismCONSERVATISM1.07
DIY MentalityTHRILL1.03
Career OrientationPOWER1.03

Worldwide distribution

Worldwide audience distribution share by country for Weimar Republic
CountryShare
Germany81.2%
Austria3.9%
United Kingdom2.2%

See Weimar Republic audiences in other countries

More Politics & Society audiences in Germany

Frequently asked questions

How many fans does Weimar Republic have in Germany?

Weimar Republic has an estimated audience of 315,910 people in Germany, concentrated in Nordrhein-Westfalen and Baden-Württemberg.

What is the gender split and age of Weimar Republic fans?

52.1% of Weimar Republic fans are female, 47.9% are male, with an average age of 41.0 years.

Which brands do Weimar Republic fans like most?

Weimar Republic fans show strongest brand affinity for Goes (1.8×), Gil Ofarim (1.83×), and Hawesko (3.61×) over the country average.

Where do Weimar Republic fans live in Germany?

Weimar Republic fans in Germany are most concentrated in Nordrhein-Westfalen (reach 66,113), Baden-Württemberg (reach 40,310), and Bayern (reach 40,129). These three regions account for the largest share of the active audience.

What other brands do Weimar Republic fans also like?

Beyond Weimar Republic itself, the audience over-indexes on Gil Ofarim (1.83×), Hawesko (3.61×), Chalkidiki (3.61×), and Handmade Gifts (1.54×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Weimar Republic. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.