A data profile of the people who buy, follow and care about Women in Islam in Germany — modelled from more than twelve digital signal sources. Women in Islam has an estimated audience of 322,594 people in Germany.
The average Women in Islam fan in Germany is 32.5 years old, more female, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include Hijab, God in Islam, Islamic architecture, with strongest over-indexing on Hijab (66.8× the country average).
Demographically, the Women in Islam audience skews more female with an average age of 32.5, and over-indexes on personality traits such as Price Sensitivity, Quality Awareness.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Women in Islam fan in Germany is more female, around 32.5 years old, with strong Price Sensitivity tendencies and a notable affinity for Hijab.
The key figures that characterise the Women in Islam profile in Germany.
67.4% are female, 32.6% are male, average age 32.5.
| Metric | Value |
|---|---|
| Female | 67.4% |
| Male | 32.6% |
| Average age | 32.5 |
| Estimated audience size | 322,594 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 33% | |
| 20-29 | 26% | |
| 30-39 | 20% | |
| 40-49 | 15% | |
| 50+ | 6% |
of the worldwide Women in Islam audience comes from Germany.
| Country | Share |
|---|---|
| Indonesia | 16.9% |
| Turkey | 5.3% |
| Malaysia | 4.7% |
Where the Women in Islam audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Bremen | ~4K | 1.42× | |
| 02 | Saarland | ~5K | 1.24× | |
| 03 | Sachsen | ~20K | 1.11× | |
| 04 | Mecklenburg-Vorpommern | ~7K | 1.11× | |
| 05 | Brandenburg | ~10K | 1.10× | |
| 06 | Thüringen | ~9K | 1.10× | |
| 07 | Sachsen-Anhalt | ~9K | 1.03× | |
| 08 | Hamburg | ~7K | 0.96× | |
| 09 | Schleswig-Holstein | ~10K | 0.94× | |
| 10 | Rheinland-Pfalz | ~10K | 0.90× | |
| 11 | Berlin | ~10K | 0.84× | |
| 12 | Hessen | ~20K | 0.81× | |
| 13 | Niedersachsen | ~20K | 0.79× | |
| 14 | Baden-Württemberg | ~30K | 0.74× | |
| 15 | Bayern | ~40K | 0.73× | |
| 16 | Nordrhein-Westfalen | ~50K | 0.66× |
The strongest cross-interests of the Women in Islam audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Hijab | Politics & Society | 66.80× | ||
| 02 | Islamic architecture | Home & Garden | 63.28× | ||
| 03 | Al-Aqsa Mosque | Travel & Leisure | 61.31× | ||
| 04 | Cat Stevens | Music & Radio | 34.08× | ||
| 05 | Islamic banking | Business & Career | 32.72× | ||
| 06 | God in Islam | Politics & Society | 32.02× | ||
| 07 | Ramadan (calendar month) | Politics & Society | 25.52× | ||
| 08 | Muslim holidays | Politics & Society | 24.29× | ||
| 09 | D&R | Technology & Electronics | 20.00× | ||
| 10 | David Lynch | Movies & TV | 20.00× | ||
| 11 | Whoopi Goldberg | Movies & TV | 20.00× | ||
| 12 | Trabzonspor | Sports | 16.60× | ||
| 13 | Robert De Niro | Movies & TV | 11.92× | ||
| 14 | Sözcü | News | 10.10× | ||
| 15 | Real (hypermarket) | Shopping | 10.09× | ||
| 16 | Fanatik | News | 9.92× | ||
| 17 | Beşiktaş J.K. | Sports | 9.15× | ||
| 18 | Fenerbahçe S.K. | Sports | 7.65× | ||
| 19 | Discounts and allowances | Shopping | 6.40× | ||
| 20 | Netto Marken-Discount | Shopping | 4.31× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Price Sensitivity | PREMIUM | 2.56× | |
| Quality Awareness | PREMIUM | 2.13× | |
| Design Affinity | PREMIUM | 1.98× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 0.83× | |
| Risk Appetite | THRILL | 0.86× | |
| Pet Ownership | JOY | 0.87× |
Women in Islam has an estimated audience of 322,594 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
67.4% of Women in Islam fans are female, 32.6% are male, with an average age of 32.5 years.
Women in Islam fans show strongest brand affinity for Hijab (66.8×), God in Islam (32.02×), and Islamic architecture (63.28×) over the country average.
Women in Islam fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~50K), Bayern (reach ~40K), and Baden-Württemberg (reach ~30K). These three regions account for the largest share of the active audience.
Beyond Women in Islam itself, the audience over-indexes on God in Islam (32.02×), Islamic architecture (63.28×), Trabzonspor (16.6×), and Islamic banking (32.72×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Women in Islam. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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