A data profile of the people who buy, follow and care about Real Madrid C.F. in Denmark — modelled from more than twelve digital signal sources. Real Madrid C.F. has an estimated audience of 704,395 people in Denmark.
Real Madrid C.F. has an estimated audience of 704,395 people in Denmark. 27.7% are female, 72.3% are male, average age 36.0. Top brand affinities: FIFA World Cup, Manchester United F.C., Premier League, UEFA Champions League, Rasmus Højlund.
Top brand affinities include FIFA World Cup, Manchester United F.C., Premier League, with strongest over-indexing on FIFA World Cup (2.81× the country average).
Demographically, the Real Madrid C.F. audience skews more male with an average age of 36.0, and over-indexes on personality traits such as Social Media Usage, Patriotism.
The typical Real Madrid C.F. fan in Denmark is more male, around 36.0 years old, with strong Social Media Usage tendencies and a notable affinity for FIFA World Cup.
The key figures that characterise the Real Madrid C.F. profile in Denmark.
27.7% are female, 72.3% are male, average age 36.0.
| Metric | Value |
|---|---|
| Female | 27.7% |
| Male | 72.3% |
| Average age | 36.0 |
| Estimated audience size | 704,395 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 28% | |
| 20-29 | 24% | |
| 30-39 | 16% | |
| 40-49 | 17% | |
| 50+ | 16% |
of the worldwide Real Madrid C.F. audience comes from Denmark.
| Country | Share |
|---|---|
| Brazil | 8.2% |
| United States | 7.6% |
| Spain | 7.4% |
The strongest cross-interests of the Real Madrid C.F. audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Cristiano Ronaldo | Sports | 3.05× | ||
| 02 | Manchester United F.C. | Sports | 3.01× | ||
| 03 | FIFA World Cup | Sports | 2.81× | ||
| 04 | Manchester City F.C. | Sports | 2.76× | ||
| 05 | Serie A | Sports | 2.74× | ||
| 06 | Premier League | Sports | 2.56× | ||
| 07 | Juventus F.C. | Sports | 2.51× | ||
| 08 | FC Barcelona | Sports | 2.44× | ||
| 09 | Rasmus Højlund | Sports | 2.35× | ||
| 10 | Arsenal F.C. | Sports | 2.31× | ||
| 11 | UEFA Champions League | Sports | 2.29× | ||
| 12 | Liverpool F.C. | Sports | 2.28× | ||
| 13 | Bundesliga | Sports | 2.26× | ||
| 14 | UEFA Europa League | Sports | 2.25× | ||
| 15 | Brøndby IF (women) | Sports | 2.24× | ||
| 16 | Betano | Games | 2.18× | ||
| 17 | Lamine Yamal | Sports | 2.18× | ||
| 18 | Danish Superliga | Sports | 1.93× | ||
| 19 | Superligaen | Sports | 1.80× | ||
| 20 | Gambling | Games | 1.59× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Social Media Usage | JOY | 0.81× | |
| Patriotism | CONSERVATISM | 0.78× | |
| Travelling | THRILL | 0.77× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Urban Lifestyle | OPEN | 0.46× | |
| Convenience Orientation | PREMIUM | 0.52× | |
| Early Adopter Mentality | POWER | 0.61× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Denmark who actively search for Real Madrid C.F.. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Denmark. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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